Trade Negotiations are critical in success of marketing process. This workshop focuses on some negotiating skills, necessary to succeed in any type of Negotiation. During the workshop, participants also watch scenes from movies such as Negotiator, Bridge of Spies, Margin Call and Kingdom of heaven to watch some of great cinema scenes on Negotiations.
Propuestas del consejo de administración de SniaceDiego Gutiérrez
Propuestas del consejo de administración a los distintos puntos del orden del día de la junta general ordinaria de Sniace S. A. convocada para los días 29, 30 de junio, en primera y segunda convocatoria
This presentation prepared for Trade Promotion Organization of Iran. The participants are government officers who are going to promote their activities.
eCommerce : zoom sur les e-commerçants étrangers qui bousculent le marchéEmmanuel Fraysse
Masterclass réalisé lors du salon eCommerce en septembre 2016 à Paris. L'innovation Retail ne vient pas seulement des Etats-Unis. Il y a de belles innovations provenant d'ailleurs (Asie, Afrique, ...).
Le SXSW 2014 est un festival Interactif à Austin (Texas) où viennent les plus grands visionnaires du monde digital. Cette année, les français étaient bien présents. Retour sur quelques grandes tendances observées.
How do French Compagnies digitize their business by hacking it (SXSW 2014)Emmanuel Fraysse
The document discusses how French firms can digitize their businesses. It notes that French culture has both "Fabers" who are methodical and focused on efficiency, and "Ludens" who are more playful and experimental. It argues that French companies need to embrace their inner Ludens to successfully transform digitally. Examples are given of how large French firms like Renault and BNP Paribas are partnering with startups and investing in incubators to drive digital innovation from within.
The document discusses how adopting agile principles and practices can help content marketers produce more impactful content in less time. It advocates using personas, user stories, and story mapping to create audience-centered content. Content should be created and released iteratively through short cycles rather than long, drawn-out processes. Methods like prioritizing a backlog, daily standups, tracking interruptions, demos, and retrospectives can help teams work collaboratively to consistently deliver content. Adapting agile approaches can potentially double a content team's output while reducing the time spent on production.
We dive into the 7 values that underpin Agile Marketing, as articulated in the Agile Marketing Manifesto. Since these ideals should guide agile marketing teams in their quest for ongoing improvement, a thorough understanding of what they really mean is crucial.
SxSW observations. Privacy comes out of the closet. Digital manufacturing gets accessible. Social responsibility emerges as a cool thing to do. Actions beat advertising when it comes to marketing. And more.
Trade Negotiations are critical in success of marketing process. This workshop focuses on some negotiating skills, necessary to succeed in any type of Negotiation. During the workshop, participants also watch scenes from movies such as Negotiator, Bridge of Spies, Margin Call and Kingdom of heaven to watch some of great cinema scenes on Negotiations.
Propuestas del consejo de administración de SniaceDiego Gutiérrez
Propuestas del consejo de administración a los distintos puntos del orden del día de la junta general ordinaria de Sniace S. A. convocada para los días 29, 30 de junio, en primera y segunda convocatoria
This presentation prepared for Trade Promotion Organization of Iran. The participants are government officers who are going to promote their activities.
eCommerce : zoom sur les e-commerçants étrangers qui bousculent le marchéEmmanuel Fraysse
Masterclass réalisé lors du salon eCommerce en septembre 2016 à Paris. L'innovation Retail ne vient pas seulement des Etats-Unis. Il y a de belles innovations provenant d'ailleurs (Asie, Afrique, ...).
Le SXSW 2014 est un festival Interactif à Austin (Texas) où viennent les plus grands visionnaires du monde digital. Cette année, les français étaient bien présents. Retour sur quelques grandes tendances observées.
How do French Compagnies digitize their business by hacking it (SXSW 2014)Emmanuel Fraysse
The document discusses how French firms can digitize their businesses. It notes that French culture has both "Fabers" who are methodical and focused on efficiency, and "Ludens" who are more playful and experimental. It argues that French companies need to embrace their inner Ludens to successfully transform digitally. Examples are given of how large French firms like Renault and BNP Paribas are partnering with startups and investing in incubators to drive digital innovation from within.
The document discusses how adopting agile principles and practices can help content marketers produce more impactful content in less time. It advocates using personas, user stories, and story mapping to create audience-centered content. Content should be created and released iteratively through short cycles rather than long, drawn-out processes. Methods like prioritizing a backlog, daily standups, tracking interruptions, demos, and retrospectives can help teams work collaboratively to consistently deliver content. Adapting agile approaches can potentially double a content team's output while reducing the time spent on production.
We dive into the 7 values that underpin Agile Marketing, as articulated in the Agile Marketing Manifesto. Since these ideals should guide agile marketing teams in their quest for ongoing improvement, a thorough understanding of what they really mean is crucial.
SxSW observations. Privacy comes out of the closet. Digital manufacturing gets accessible. Social responsibility emerges as a cool thing to do. Actions beat advertising when it comes to marketing. And more.
