SlideShare a Scribd company logo
1 of 14
Fabrice VEYSSE
Africa : Investment
Opportunities for Swedish
Companies ?
 EXECUTIVE SUMMARY
 GENERAL OVERVIEW OF FOREIGN DIRECT INVESTMENTS IN AFRICA
 ECONOMIC GROWTH EXPECTATIONS IN FRANCOPHONE AFRICA
 MAIN SECTORS TO INVEST
 CONCLUSION
 BIBLIOGRAPHY
CONTENT
EXECUTIVE
SUMMARY
The Francophone Africa represents 31 African countries with more than 120 millions
French speakers and these digits are increasing fast. It is the most French-speaking part
of the world and it includes countries that have French as 1st
or 2nd
official language.
If we have a look at the 20th
fastest growing GDP in the World, 4 of them are located in
the Francophone Africa region (Guinea, Republic of Congo, Ivory Coast and Rwanda).
All these countries have a common point ; the value of their Compound Annual Growth
Rate (CAGR) is very high from 2013 to 2017. It means that it is nowadays time to
invest in these countries for a long term profit.
The presence of Swedish firms is still quite seldom in Africa while the macro-economic
environment seem to be optimal in this region. Some sectors are obviously more
flourishing than others.
The main sectors where FDI outflows could be the most profitable are the Oild and Gas
one, the Mining, the Infrastructure, the Consumer Goods, the Banking and the
Agriculture ones.
However, industrialized countries are sometimes reluctant to invest in these countries
where corruption is still too much present in the mindset.
GENERAL OVERVIEW OF FOREIGN
DIRECT INVESTMENTS (FDI) IN AFRICA
Countries with low and fast growing GDP should be
prioritized for the initial investments.
Among the industrialized countries, Sweden is
ranked as 12th
for the Global FDI outflows,but only
ranked 17th
in Africa.
Nowadays, there are about 100 swedish firms which
already set up a subsidiary in Africa.
However, most of them are based in South Africa
and the Francophone countries are often
disregarded.
List of Francophone Countries in Africa :
- Mali
- Niger
- Algeria
- Morrocco
- Tunisia
- Mauritania
- Chad
- Burkina Faso
- Ivory Coast
- Guinea
- Senegal
- Benin
- Togo
- Gabon
- Republic of Congo
- Democratic Republic of Congo
- Cameroon
- Central African Republic
- Rwanda
- Burundi
- Djibouti
- Comoros
- Equatorial Guinea
- Madagascar
- Seychelles
-Mauritius
GENERAL OVERVIEW OF FOREIGN
DIRECT INVESTMENTS (FDI) IN AFRICA
Digits about the Swedish Economy :
Population: 9.5 million
GDP (PPP): $393.0 billion
GDP growth : + 1.2%
1.0% 5-year compound annual growth
GDP per capita : $41,191
Unemployment rate: 7.9%
Inflation (CPI): 0.9%
FDI Inflow: $13.7 billion
Swedish Index of Economic Freedom Swedish FDI outflows decreased a lot from 6,3% of its
GDP to 1,9% between 2009 and 2013.
This is mainly due to the latest economic crisis.
However, the FDI outflows jumpstart should occur in
2014, based on the OECD statistics.
GUINEA
Guinea is ranked 3rd
among the fastest growing GDP (CAGR) in the World.
From 2012 to 2013 its GDP rose of +5.01%
Estimation from 2013 to 2017 →
GDP CAGR: +16.27%
Economy: Guinea is considered among the world’s richest country in natural resources,
possessing half of available bauxite reserves. It is similar with iron ore, gold, and diamonds.
As many African States, corruption is the nation’s primary barrier to economic growth. Access
to international aid and foreign investment is contingent upon addressing this issue.
Republic of Congo is ranked 11th
among the fastest growing GDP (CAGR) in the World.
From 2012 to 2013, its GDP grew by +5.29%
Estimation from 2013 to 2017 →
GDP CAGR: +9.31%
Economy: Congo mainly relies on oil exports and their projected growth is linked to rising oil
prices. Unfortunately, decades of chronic civil war contribute to an unstable business
environment that keep posing a threat to economic growth. Serving the nation’s debt obligation
is also proving a challenge, and the Republic of Congo received nearly $2 billion in debt relief
via the International Monetarian Fund in 2010.
REPUBLIC OF CONGO
Ivory Coast is ranked 17th
among the fastest growing GDP (CAGR) in the World.
From 2012 to 2013, its GDP increased by +6.99%
Estimation from 2013 to 2017 →
GDP CAGR: +8.63%
Economy: The Ivory Coast is the world’s largest producer and exporter of cocoa beans, and
also produces and exports an important amount of other commodities, such as coffee, palm oil,
and gold. Foreign investment has been reduced due to political instability and civil war that
still occur nowadays, which threaten the nation’s economic growth.
IVORY COAST
Rwanda is ranked 20th
among the fastest growing GDP (CAGR) in the World.
From 2012 to 2013, its GDP increased by +7.50%
Estimation from 2013 to 2017
GDP CAGR: +8.23%
Economy: Rwanda's GDP started from a very low level. It is thus easier to obtain a fast-
growing economy in pourcentage, compare to developed European economies or the United
States. However, over 90% of the workforce is engaged in subsistence farming. The Rwandan
government has decided to invest in information technology (I.T) as well as education in order
to promote sustainable economic growth.
RWANDA
MAIN SECTORS TO INVEST
Telecommunications :
(Africa's mobile Market) → + 43% each year
Banking :
Africa’s banking sector has grown rapidly in the last
decade. Sub-Saharan Africa has become a substantial
player in emerging-market banking, with total 2008
assets of $669 billion, while North Africa’s asset base
has grown substantially, to $497 billion.
MAIN SECTORS TO INVEST
Agriculture :
Agriculture represents 15% of the total African GDP.
Its production is highly fragmented compare to industrialized countries and there is a lack of
transportation infrastructure to well establish a strong supply chain in this field. To make it
better, experts think that $50 billion would be enough.
Mining :
Africa is full of natural ressources such as minerals. However, these ressources have not been
well exploited lately and the potential remains really exceptional.
Infrastructure :
The transportation network is still quite inefficient. However, this sector has a rise in average
of 17% each year in this part of the World. The Infrastructure growth is primordial to develop
other sectors.
Consumer Goods :
Many consumers have moved from the destitute level of income (less than $1,000 a year) to
the basic-needs ($1,000 to $5,000) or middle-income (up to $25,000) levels.
They are thus able to spend more money in consumer goods.
Oil and Gas :
African oil and gas have become important components of the world’s hydrocarbon supply–
demand balance. By 2015, 13 percent of global oil production will take place in Africa. The
continent is really cost competitive compare to other countries.
To be a more competitive country in the globalisation context, Sweden should
seriously consider investing in the Francophone African countries.
The country uses to be present abroad to develop its economy since the Swedish
market is narrow. Sweden is thus really interdependent to its neighbour countries
and should take the opportunity to invest in the fast-growing economies.
To set up subsidiaries in this World region, it is necessary to employ French
speaking workers, specially in the strategic departments such as the financial,
supply chain and marketing ones.
Swedish companies need links between their headquarters and subsidiaries to
implement meticulously their strategies abroad and control carefully the daily
activities.
The prioritized sectors must be the ones where Swedish companies are known all
around the world to be competitive, such as consumer goods, infrastructure,
banking and telecommunication.
The main issue for Western countries to invest in Francophone African countries
remains their image regarding corruption, which contrasts totally with the Swedish
mindset. Some efforts have to be done in these countries to relieve the Western
countries concerns.
CONCLUSION
Fabrice Veysse
École Supérieure du Commerce Extérieur
fabrice.veysse@esce.fr
Http://www.linkedin.com/in/fabriceveysse
Business Insider : The 20 Fastest Growing Economies In The World, October 24th
2012, from Lucas
Kawa
Swedish FDI in Africa, May 5th
2012 Uppsala University, from Martin Boman & Christian Hellqvist
2014 Index of Economic Freedom
CNUCED : Economic Development in Africa, Annal Report 2013
Africa’s path to growth: Sector by sector, Mc Kinsey & Company
World Bank Datas
OECD Foreign Direct Investment (FDI) Statistics, 2013
BIBLIOGRAPHY

More Related Content

What's hot

Dubai for Business | Starting a Business in Dubai
Dubai for Business | Starting a Business in DubaiDubai for Business | Starting a Business in Dubai
Dubai for Business | Starting a Business in DubaiOneworld Mideast
 
Ashton Global Investing in Africa
Ashton Global Investing in AfricaAshton Global Investing in Africa
Ashton Global Investing in AfricaAshton Global
 
Shanghay Forum on Bahia Investments Opportunities presentation
Shanghay Forum on Bahia Investments Opportunities presentationShanghay Forum on Bahia Investments Opportunities presentation
Shanghay Forum on Bahia Investments Opportunities presentationRomeu Temporal
 
BOOSTING SME GROWTH IN AFRICA
BOOSTING SME GROWTH IN AFRICABOOSTING SME GROWTH IN AFRICA
BOOSTING SME GROWTH IN AFRICARuth Adams
 
Legal Guide to Do Business in Colombia
Legal Guide to Do Business in Colombia Legal Guide to Do Business in Colombia
Legal Guide to Do Business in Colombia Gabriel Amorocho
 
Africa attractiveness 2013
Africa attractiveness 2013 Africa attractiveness 2013
Africa attractiveness 2013 NinthWander
 
Recent economic developments in the MENA region
Recent economic developments in the MENA regionRecent economic developments in the MENA region
Recent economic developments in the MENA regionOECDGlobalRelations
 
Nigeria – Entering the World League. Future Watch Report, April 2015
Nigeria – Entering the World League. Future Watch Report, April 2015Nigeria – Entering the World League. Future Watch Report, April 2015
Nigeria – Entering the World League. Future Watch Report, April 2015Team Finland Future Watch
 
Africa Economic Opportunities and Growth Paradox
Africa Economic Opportunities and Growth ParadoxAfrica Economic Opportunities and Growth Paradox
Africa Economic Opportunities and Growth ParadoxEugene Nizeyimana
 
Doing Business in Morocco
Doing Business in MoroccoDoing Business in Morocco
Doing Business in Moroccobrokerinter
 
Grail-Research-The-East-African-Community_239
Grail-Research-The-East-African-Community_239Grail-Research-The-East-African-Community_239
Grail-Research-The-East-African-Community_239Gautam Garg
 
Transforming African Economies: Interconnectedness, Investment, and Inclusive...
Transforming African Economies: Interconnectedness, Investment, and Inclusive...Transforming African Economies: Interconnectedness, Investment, and Inclusive...
Transforming African Economies: Interconnectedness, Investment, and Inclusive...OECDglobal
 
Next generation Africa-GCC Business Ties in a Digital Economy
Next generation Africa-GCC Business Ties in a Digital EconomyNext generation Africa-GCC Business Ties in a Digital Economy
Next generation Africa-GCC Business Ties in a Digital EconomyDubaiChamber
 
Lyes boudiaf algeria
Lyes boudiaf algeriaLyes boudiaf algeria
Lyes boudiaf algeriaLyes Boudiaf
 
Colombia presentation
Colombia presentationColombia presentation
Colombia presentationProColombia
 
Tendencias y oportunidades en áfrica
Tendencias y oportunidades en áfricaTendencias y oportunidades en áfrica
Tendencias y oportunidades en áfricaProColombia
 
MENA Region: Marhaba to the world - Value Partners newsletter, January 2010
MENA Region: Marhaba to the world - Value Partners newsletter, January 2010MENA Region: Marhaba to the world - Value Partners newsletter, January 2010
MENA Region: Marhaba to the world - Value Partners newsletter, January 2010Value Partners
 
Colombia Presentation
Colombia PresentationColombia Presentation
Colombia PresentationProColombia
 

What's hot (20)

Dubai for Business | Starting a Business in Dubai
Dubai for Business | Starting a Business in DubaiDubai for Business | Starting a Business in Dubai
Dubai for Business | Starting a Business in Dubai
 
Ashton Global Investing in Africa
Ashton Global Investing in AfricaAshton Global Investing in Africa
Ashton Global Investing in Africa
 
Shanghay Forum on Bahia Investments Opportunities presentation
Shanghay Forum on Bahia Investments Opportunities presentationShanghay Forum on Bahia Investments Opportunities presentation
Shanghay Forum on Bahia Investments Opportunities presentation
 
BOOSTING SME GROWTH IN AFRICA
BOOSTING SME GROWTH IN AFRICABOOSTING SME GROWTH IN AFRICA
BOOSTING SME GROWTH IN AFRICA
 
Legal Guide to Do Business in Colombia
Legal Guide to Do Business in Colombia Legal Guide to Do Business in Colombia
Legal Guide to Do Business in Colombia
 
Africa attractiveness 2013
Africa attractiveness 2013 Africa attractiveness 2013
Africa attractiveness 2013
 
Recent economic developments in the MENA region
Recent economic developments in the MENA regionRecent economic developments in the MENA region
Recent economic developments in the MENA region
 
Nigeria – Entering the World League. Future Watch Report, April 2015
Nigeria – Entering the World League. Future Watch Report, April 2015Nigeria – Entering the World League. Future Watch Report, April 2015
Nigeria – Entering the World League. Future Watch Report, April 2015
 
Africa Economic Opportunities and Growth Paradox
Africa Economic Opportunities and Growth ParadoxAfrica Economic Opportunities and Growth Paradox
Africa Economic Opportunities and Growth Paradox
 
Doing Business in Morocco
Doing Business in MoroccoDoing Business in Morocco
Doing Business in Morocco
 
African Property Funds
African Property FundsAfrican Property Funds
African Property Funds
 
Grail-Research-The-East-African-Community_239
Grail-Research-The-East-African-Community_239Grail-Research-The-East-African-Community_239
Grail-Research-The-East-African-Community_239
 
Banker Africa June 2015
Banker Africa June 2015Banker Africa June 2015
Banker Africa June 2015
 
Transforming African Economies: Interconnectedness, Investment, and Inclusive...
Transforming African Economies: Interconnectedness, Investment, and Inclusive...Transforming African Economies: Interconnectedness, Investment, and Inclusive...
Transforming African Economies: Interconnectedness, Investment, and Inclusive...
 
Next generation Africa-GCC Business Ties in a Digital Economy
Next generation Africa-GCC Business Ties in a Digital EconomyNext generation Africa-GCC Business Ties in a Digital Economy
Next generation Africa-GCC Business Ties in a Digital Economy
 
Lyes boudiaf algeria
Lyes boudiaf algeriaLyes boudiaf algeria
Lyes boudiaf algeria
 
Colombia presentation
Colombia presentationColombia presentation
Colombia presentation
 
Tendencias y oportunidades en áfrica
Tendencias y oportunidades en áfricaTendencias y oportunidades en áfrica
Tendencias y oportunidades en áfrica
 
MENA Region: Marhaba to the world - Value Partners newsletter, January 2010
MENA Region: Marhaba to the world - Value Partners newsletter, January 2010MENA Region: Marhaba to the world - Value Partners newsletter, January 2010
MENA Region: Marhaba to the world - Value Partners newsletter, January 2010
 
Colombia Presentation
Colombia PresentationColombia Presentation
Colombia Presentation
 

Viewers also liked

Upaya Pemerintah Riau Dalam Penanggulangan Kemiskinan
Upaya Pemerintah Riau Dalam Penanggulangan KemiskinanUpaya Pemerintah Riau Dalam Penanggulangan Kemiskinan
Upaya Pemerintah Riau Dalam Penanggulangan Kemiskinankhoiril anwar
 
Capaian dan Strategi Penanggulangan Kemiskinan Provinsi Sulawesi Utara
Capaian dan Strategi Penanggulangan Kemiskinan Provinsi Sulawesi UtaraCapaian dan Strategi Penanggulangan Kemiskinan Provinsi Sulawesi Utara
Capaian dan Strategi Penanggulangan Kemiskinan Provinsi Sulawesi Utarakhoiril anwar
 
Fondo emprender
Fondo emprenderFondo emprender
Fondo emprenderFernnandaa
 
Kelas ii sd ipa_sri_purwati
Kelas ii sd ipa_sri_purwatiKelas ii sd ipa_sri_purwati
Kelas ii sd ipa_sri_purwatiw0nd0
 
Fokus Pengendalian Tkpk
Fokus Pengendalian TkpkFokus Pengendalian Tkpk
Fokus Pengendalian Tkpkkhoiril anwar
 
Pelaksanaan Program Raskin 2010
Pelaksanaan Program Raskin 2010Pelaksanaan Program Raskin 2010
Pelaksanaan Program Raskin 2010khoiril anwar
 
Faces da Humanidade
Faces da HumanidadeFaces da Humanidade
Faces da HumanidadeEdmar1969
 
Penguatan Kelembagaan TKPK Daerah
Penguatan Kelembagaan TKPK DaerahPenguatan Kelembagaan TKPK Daerah
Penguatan Kelembagaan TKPK Daerahkhoiril anwar
 
Bw rapat pleno_pkh_25102011
Bw rapat pleno_pkh_25102011Bw rapat pleno_pkh_25102011
Bw rapat pleno_pkh_25102011khoiril anwar
 
Planejamento Digital: criatividade aliada a estratégia
Planejamento Digital: criatividade aliada a estratégiaPlanejamento Digital: criatividade aliada a estratégia
Planejamento Digital: criatividade aliada a estratégiaDanila Dourado
 
Programacion Lineal Entera
Programacion Lineal EnteraProgramacion Lineal Entera
Programacion Lineal EnteraRoger Rodríguez
 
El Impacto de Facebook
El Impacto de FacebookEl Impacto de Facebook
El Impacto de FacebookMariFer HerSan
 

Viewers also liked (17)

Perguntas.
Perguntas. Perguntas.
Perguntas.
 
Upaya Pemerintah Riau Dalam Penanggulangan Kemiskinan
Upaya Pemerintah Riau Dalam Penanggulangan KemiskinanUpaya Pemerintah Riau Dalam Penanggulangan Kemiskinan
Upaya Pemerintah Riau Dalam Penanggulangan Kemiskinan
 
Facebook
FacebookFacebook
Facebook
 
Sebatian gutierrez palacio 6b
Sebatian gutierrez palacio 6bSebatian gutierrez palacio 6b
Sebatian gutierrez palacio 6b
 
Capaian dan Strategi Penanggulangan Kemiskinan Provinsi Sulawesi Utara
Capaian dan Strategi Penanggulangan Kemiskinan Provinsi Sulawesi UtaraCapaian dan Strategi Penanggulangan Kemiskinan Provinsi Sulawesi Utara
Capaian dan Strategi Penanggulangan Kemiskinan Provinsi Sulawesi Utara
 
Sunu1
Sunu1Sunu1
Sunu1
 
Fondo emprender
Fondo emprenderFondo emprender
Fondo emprender
 
Kelas ii sd ipa_sri_purwati
Kelas ii sd ipa_sri_purwatiKelas ii sd ipa_sri_purwati
Kelas ii sd ipa_sri_purwati
 
Fokus Pengendalian Tkpk
Fokus Pengendalian TkpkFokus Pengendalian Tkpk
Fokus Pengendalian Tkpk
 
Pelaksanaan Program Raskin 2010
Pelaksanaan Program Raskin 2010Pelaksanaan Program Raskin 2010
Pelaksanaan Program Raskin 2010
 
Faces da Humanidade
Faces da HumanidadeFaces da Humanidade
Faces da Humanidade
 
Penguatan Kelembagaan TKPK Daerah
Penguatan Kelembagaan TKPK DaerahPenguatan Kelembagaan TKPK Daerah
Penguatan Kelembagaan TKPK Daerah
 
Bw rapat pleno_pkh_25102011
Bw rapat pleno_pkh_25102011Bw rapat pleno_pkh_25102011
Bw rapat pleno_pkh_25102011
 
Planejamento Digital: criatividade aliada a estratégia
Planejamento Digital: criatividade aliada a estratégiaPlanejamento Digital: criatividade aliada a estratégia
Planejamento Digital: criatividade aliada a estratégia
 
Programacion Lineal Entera
Programacion Lineal EnteraProgramacion Lineal Entera
Programacion Lineal Entera
 
El Impacto de Facebook
El Impacto de FacebookEl Impacto de Facebook
El Impacto de Facebook
 
Blogger
BloggerBlogger
Blogger
 

Similar to Swedish firms in Africa

Building innovation ecosystems: opportunities for partnerships between africa...
Building innovation ecosystems: opportunities for partnerships between africa...Building innovation ecosystems: opportunities for partnerships between africa...
Building innovation ecosystems: opportunities for partnerships between africa...Jean-Claude Bastos de Morais
 
15-03-05-FSDA-Short-Strategic-Plan1
15-03-05-FSDA-Short-Strategic-Plan115-03-05-FSDA-Short-Strategic-Plan1
15-03-05-FSDA-Short-Strategic-Plan1Stephen Greiff
 
TXF_Africa_2020_Brochure.pdf
TXF_Africa_2020_Brochure.pdfTXF_Africa_2020_Brochure.pdf
TXF_Africa_2020_Brochure.pdfSwatiSinha538456
 
Bpifrance Capital Invest 2016 - L'attractivité affirmée de l'Afrique ? - Eme...
Bpifrance Capital Invest 2016  - L'attractivité affirmée de l'Afrique ? - Eme...Bpifrance Capital Invest 2016  - L'attractivité affirmée de l'Afrique ? - Eme...
Bpifrance Capital Invest 2016 - L'attractivité affirmée de l'Afrique ? - Eme...Bpifrance
 
DOING BUSINESS IN AFRICA: THE EMERGING MARKET
DOING BUSINESS IN AFRICA: THE EMERGING MARKETDOING BUSINESS IN AFRICA: THE EMERGING MARKET
DOING BUSINESS IN AFRICA: THE EMERGING MARKETnigerianconsulateatl
 
Towards a new african economy - An analysis by I&P / Investisseurs & Partenaires
Towards a new african economy - An analysis by I&P / Investisseurs & PartenairesTowards a new african economy - An analysis by I&P / Investisseurs & Partenaires
Towards a new african economy - An analysis by I&P / Investisseurs & PartenairesInvestisseurs et Partenaires (I&P)
 
short national financing strategy
short national financing strategy  short national financing strategy
short national financing strategy Opeyemi Olakitan
 
Foreign Direct Investment In Africa
Foreign Direct Investment In AfricaForeign Direct Investment In Africa
Foreign Direct Investment In AfricaMauro Bassotti
 
Arab Strategy Forum
Arab Strategy ForumArab Strategy Forum
Arab Strategy ForumSDGsPlus
 
Handbook investing-in-africas-sg bs
Handbook investing-in-africas-sg bsHandbook investing-in-africas-sg bs
Handbook investing-in-africas-sg bsBabacar Sen
 
MBACompanyProjectPaperFinal
MBACompanyProjectPaperFinalMBACompanyProjectPaperFinal
MBACompanyProjectPaperFinalWale Shasanya
 
ADF: New Forms of Partnership
ADF: New Forms of PartnershipADF: New Forms of Partnership
ADF: New Forms of PartnershipDr Lendy Spires
 
Strengthening africa's capacity to trade
Strengthening africa's capacity to trade Strengthening africa's capacity to trade
Strengthening africa's capacity to trade Christina Parmionova
 
 Rubric  Global  Orientation  SLO  Applied  .docx
  Rubric  Global  Orientation  SLO  Applied  .docx  Rubric  Global  Orientation  SLO  Applied  .docx
 Rubric  Global  Orientation  SLO  Applied  .docxgertrudebellgrove
 
Rwanda investment march 2010
Rwanda investment march 2010Rwanda investment march 2010
Rwanda investment march 2010MicahAzzano
 

Similar to Swedish firms in Africa (20)

Building innovation ecosystems: opportunities for partnerships between africa...
Building innovation ecosystems: opportunities for partnerships between africa...Building innovation ecosystems: opportunities for partnerships between africa...
Building innovation ecosystems: opportunities for partnerships between africa...
 
15-03-05-FSDA-Short-Strategic-Plan1
15-03-05-FSDA-Short-Strategic-Plan115-03-05-FSDA-Short-Strategic-Plan1
15-03-05-FSDA-Short-Strategic-Plan1
 
South Africa : Size, Accessibility, Economy, Trade & Market
South Africa : Size, Accessibility, Economy, Trade & MarketSouth Africa : Size, Accessibility, Economy, Trade & Market
South Africa : Size, Accessibility, Economy, Trade & Market
 
TXF_Africa_2020_Brochure.pdf
TXF_Africa_2020_Brochure.pdfTXF_Africa_2020_Brochure.pdf
TXF_Africa_2020_Brochure.pdf
 
Bpifrance Capital Invest 2016 - L'attractivité affirmée de l'Afrique ? - Eme...
Bpifrance Capital Invest 2016  - L'attractivité affirmée de l'Afrique ? - Eme...Bpifrance Capital Invest 2016  - L'attractivité affirmée de l'Afrique ? - Eme...
Bpifrance Capital Invest 2016 - L'attractivité affirmée de l'Afrique ? - Eme...
 
DOING BUSINESS IN AFRICA: THE EMERGING MARKET
DOING BUSINESS IN AFRICA: THE EMERGING MARKETDOING BUSINESS IN AFRICA: THE EMERGING MARKET
DOING BUSINESS IN AFRICA: THE EMERGING MARKET
 
Towards a new african economy - An analysis by I&P / Investisseurs & Partenaires
Towards a new african economy - An analysis by I&P / Investisseurs & PartenairesTowards a new african economy - An analysis by I&P / Investisseurs & Partenaires
Towards a new african economy - An analysis by I&P / Investisseurs & Partenaires
 
short national financing strategy
short national financing strategy  short national financing strategy
short national financing strategy
 
Foreign Direct Investment In Africa
Foreign Direct Investment In AfricaForeign Direct Investment In Africa
Foreign Direct Investment In Africa
 
Arab Strategy Forum
Arab Strategy ForumArab Strategy Forum
Arab Strategy Forum
 
Handbook investing-in-africas-sg bs
Handbook investing-in-africas-sg bsHandbook investing-in-africas-sg bs
Handbook investing-in-africas-sg bs
 
MBACompanyProjectPaperFinal
MBACompanyProjectPaperFinalMBACompanyProjectPaperFinal
MBACompanyProjectPaperFinal
 
ADF: New Forms of Partnership
ADF: New Forms of PartnershipADF: New Forms of Partnership
ADF: New Forms of Partnership
 
south africa
south africasouth africa
south africa
 
Strengthening africa's capacity to trade
Strengthening africa's capacity to trade Strengthening africa's capacity to trade
Strengthening africa's capacity to trade
 
Beyond commodities
Beyond commoditiesBeyond commodities
Beyond commodities
 
Presentation chicago final
Presentation chicago finalPresentation chicago final
Presentation chicago final
 
 Rubric  Global  Orientation  SLO  Applied  .docx
  Rubric  Global  Orientation  SLO  Applied  .docx  Rubric  Global  Orientation  SLO  Applied  .docx
 Rubric  Global  Orientation  SLO  Applied  .docx
 
Final-File
Final-FileFinal-File
Final-File
 
Rwanda investment march 2010
Rwanda investment march 2010Rwanda investment march 2010
Rwanda investment march 2010
 

Swedish firms in Africa

  • 2.  EXECUTIVE SUMMARY  GENERAL OVERVIEW OF FOREIGN DIRECT INVESTMENTS IN AFRICA  ECONOMIC GROWTH EXPECTATIONS IN FRANCOPHONE AFRICA  MAIN SECTORS TO INVEST  CONCLUSION  BIBLIOGRAPHY CONTENT
  • 3. EXECUTIVE SUMMARY The Francophone Africa represents 31 African countries with more than 120 millions French speakers and these digits are increasing fast. It is the most French-speaking part of the world and it includes countries that have French as 1st or 2nd official language. If we have a look at the 20th fastest growing GDP in the World, 4 of them are located in the Francophone Africa region (Guinea, Republic of Congo, Ivory Coast and Rwanda). All these countries have a common point ; the value of their Compound Annual Growth Rate (CAGR) is very high from 2013 to 2017. It means that it is nowadays time to invest in these countries for a long term profit. The presence of Swedish firms is still quite seldom in Africa while the macro-economic environment seem to be optimal in this region. Some sectors are obviously more flourishing than others. The main sectors where FDI outflows could be the most profitable are the Oild and Gas one, the Mining, the Infrastructure, the Consumer Goods, the Banking and the Agriculture ones. However, industrialized countries are sometimes reluctant to invest in these countries where corruption is still too much present in the mindset.
  • 4. GENERAL OVERVIEW OF FOREIGN DIRECT INVESTMENTS (FDI) IN AFRICA Countries with low and fast growing GDP should be prioritized for the initial investments. Among the industrialized countries, Sweden is ranked as 12th for the Global FDI outflows,but only ranked 17th in Africa. Nowadays, there are about 100 swedish firms which already set up a subsidiary in Africa. However, most of them are based in South Africa and the Francophone countries are often disregarded. List of Francophone Countries in Africa : - Mali - Niger - Algeria - Morrocco - Tunisia - Mauritania - Chad - Burkina Faso - Ivory Coast - Guinea - Senegal - Benin - Togo - Gabon - Republic of Congo - Democratic Republic of Congo - Cameroon - Central African Republic - Rwanda - Burundi - Djibouti - Comoros - Equatorial Guinea - Madagascar - Seychelles -Mauritius
  • 5. GENERAL OVERVIEW OF FOREIGN DIRECT INVESTMENTS (FDI) IN AFRICA Digits about the Swedish Economy : Population: 9.5 million GDP (PPP): $393.0 billion GDP growth : + 1.2% 1.0% 5-year compound annual growth GDP per capita : $41,191 Unemployment rate: 7.9% Inflation (CPI): 0.9% FDI Inflow: $13.7 billion Swedish Index of Economic Freedom Swedish FDI outflows decreased a lot from 6,3% of its GDP to 1,9% between 2009 and 2013. This is mainly due to the latest economic crisis. However, the FDI outflows jumpstart should occur in 2014, based on the OECD statistics.
  • 6. GUINEA Guinea is ranked 3rd among the fastest growing GDP (CAGR) in the World. From 2012 to 2013 its GDP rose of +5.01% Estimation from 2013 to 2017 → GDP CAGR: +16.27% Economy: Guinea is considered among the world’s richest country in natural resources, possessing half of available bauxite reserves. It is similar with iron ore, gold, and diamonds. As many African States, corruption is the nation’s primary barrier to economic growth. Access to international aid and foreign investment is contingent upon addressing this issue.
  • 7. Republic of Congo is ranked 11th among the fastest growing GDP (CAGR) in the World. From 2012 to 2013, its GDP grew by +5.29% Estimation from 2013 to 2017 → GDP CAGR: +9.31% Economy: Congo mainly relies on oil exports and their projected growth is linked to rising oil prices. Unfortunately, decades of chronic civil war contribute to an unstable business environment that keep posing a threat to economic growth. Serving the nation’s debt obligation is also proving a challenge, and the Republic of Congo received nearly $2 billion in debt relief via the International Monetarian Fund in 2010. REPUBLIC OF CONGO
  • 8. Ivory Coast is ranked 17th among the fastest growing GDP (CAGR) in the World. From 2012 to 2013, its GDP increased by +6.99% Estimation from 2013 to 2017 → GDP CAGR: +8.63% Economy: The Ivory Coast is the world’s largest producer and exporter of cocoa beans, and also produces and exports an important amount of other commodities, such as coffee, palm oil, and gold. Foreign investment has been reduced due to political instability and civil war that still occur nowadays, which threaten the nation’s economic growth. IVORY COAST
  • 9. Rwanda is ranked 20th among the fastest growing GDP (CAGR) in the World. From 2012 to 2013, its GDP increased by +7.50% Estimation from 2013 to 2017 GDP CAGR: +8.23% Economy: Rwanda's GDP started from a very low level. It is thus easier to obtain a fast- growing economy in pourcentage, compare to developed European economies or the United States. However, over 90% of the workforce is engaged in subsistence farming. The Rwandan government has decided to invest in information technology (I.T) as well as education in order to promote sustainable economic growth. RWANDA
  • 10. MAIN SECTORS TO INVEST Telecommunications : (Africa's mobile Market) → + 43% each year Banking : Africa’s banking sector has grown rapidly in the last decade. Sub-Saharan Africa has become a substantial player in emerging-market banking, with total 2008 assets of $669 billion, while North Africa’s asset base has grown substantially, to $497 billion.
  • 11. MAIN SECTORS TO INVEST Agriculture : Agriculture represents 15% of the total African GDP. Its production is highly fragmented compare to industrialized countries and there is a lack of transportation infrastructure to well establish a strong supply chain in this field. To make it better, experts think that $50 billion would be enough. Mining : Africa is full of natural ressources such as minerals. However, these ressources have not been well exploited lately and the potential remains really exceptional. Infrastructure : The transportation network is still quite inefficient. However, this sector has a rise in average of 17% each year in this part of the World. The Infrastructure growth is primordial to develop other sectors. Consumer Goods : Many consumers have moved from the destitute level of income (less than $1,000 a year) to the basic-needs ($1,000 to $5,000) or middle-income (up to $25,000) levels. They are thus able to spend more money in consumer goods. Oil and Gas : African oil and gas have become important components of the world’s hydrocarbon supply– demand balance. By 2015, 13 percent of global oil production will take place in Africa. The continent is really cost competitive compare to other countries.
  • 12. To be a more competitive country in the globalisation context, Sweden should seriously consider investing in the Francophone African countries. The country uses to be present abroad to develop its economy since the Swedish market is narrow. Sweden is thus really interdependent to its neighbour countries and should take the opportunity to invest in the fast-growing economies. To set up subsidiaries in this World region, it is necessary to employ French speaking workers, specially in the strategic departments such as the financial, supply chain and marketing ones. Swedish companies need links between their headquarters and subsidiaries to implement meticulously their strategies abroad and control carefully the daily activities. The prioritized sectors must be the ones where Swedish companies are known all around the world to be competitive, such as consumer goods, infrastructure, banking and telecommunication. The main issue for Western countries to invest in Francophone African countries remains their image regarding corruption, which contrasts totally with the Swedish mindset. Some efforts have to be done in these countries to relieve the Western countries concerns. CONCLUSION
  • 13. Fabrice Veysse École Supérieure du Commerce Extérieur fabrice.veysse@esce.fr Http://www.linkedin.com/in/fabriceveysse
  • 14. Business Insider : The 20 Fastest Growing Economies In The World, October 24th 2012, from Lucas Kawa Swedish FDI in Africa, May 5th 2012 Uppsala University, from Martin Boman & Christian Hellqvist 2014 Index of Economic Freedom CNUCED : Economic Development in Africa, Annal Report 2013 Africa’s path to growth: Sector by sector, Mc Kinsey & Company World Bank Datas OECD Foreign Direct Investment (FDI) Statistics, 2013 BIBLIOGRAPHY