Supplier Registration in Dubai can be a complex process, but with the right guidance and support, it can be simplified. Dubai Culture is a reputable and trusted supplier in Dubai,
The Rent Request Form in Dubai plays a crucial role in the local real estate market, where rental agreements are a common way for residents and businesses to secure housing and commercial properties.
Are you a supplier eager to contribute to the vibrant cultural landscape of Dubai? Dubai Culture invites you to be part of our network of esteemed suppliers, supporting our mission to enrich the city's cultural scene.
AL JALILA, Al Jalila Cultural Centre, AL JALILA Dubaijaafarshaikh
Dubai Culture & Arts Authority was launched on 8th March 2008 by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai.
Dubai Culture is proud to offer a treasure trove of wisdom and imagination through its extensive library branches strategically located across the city.
One of Dubai's oldest heritage sites is the Al Fahidi historical neighbourhood, also known as Al Bastakiya. The district holds memories of an era that pre-dates the Federation of the Emirates, before the union of the Emirati tribes in 1971 and a time when the pearl trade flourished in the region. Discover what life in Old Dubai was like during the mid-19th century at the Al Fahidi Historical Neighbourhood. Located along Dubai Creek, this district is an iconic heritage site that preserves much of its original infrastructure.
Al Quoz is a lively part of Dubai with a mix of modern things and culture. It used to be more about factories, but now it's a place for art, creativity, and businesses.
AL FAHIDI, Al Fahidi Historical Neighbourhoodjaafarshaikh
Dubai Culture & Arts Authority was launched on 8th March 2008 by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai.
ETIHAD MUSEUM | Dubai Culture | Dubai UAEjaafarshaikh
Step into the heart of history at the Etihad Museum, a cultural gem proudly presented by Dubai Culture. Nestled in the vibrant city of Dubai, this architectural marvel serves as a beacon,
The Rent Request Form in Dubai plays a crucial role in the local real estate market, where rental agreements are a common way for residents and businesses to secure housing and commercial properties.
Are you a supplier eager to contribute to the vibrant cultural landscape of Dubai? Dubai Culture invites you to be part of our network of esteemed suppliers, supporting our mission to enrich the city's cultural scene.
AL JALILA, Al Jalila Cultural Centre, AL JALILA Dubaijaafarshaikh
Dubai Culture & Arts Authority was launched on 8th March 2008 by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai.
Dubai Culture is proud to offer a treasure trove of wisdom and imagination through its extensive library branches strategically located across the city.
One of Dubai's oldest heritage sites is the Al Fahidi historical neighbourhood, also known as Al Bastakiya. The district holds memories of an era that pre-dates the Federation of the Emirates, before the union of the Emirati tribes in 1971 and a time when the pearl trade flourished in the region. Discover what life in Old Dubai was like during the mid-19th century at the Al Fahidi Historical Neighbourhood. Located along Dubai Creek, this district is an iconic heritage site that preserves much of its original infrastructure.
Al Quoz is a lively part of Dubai with a mix of modern things and culture. It used to be more about factories, but now it's a place for art, creativity, and businesses.
AL FAHIDI, Al Fahidi Historical Neighbourhoodjaafarshaikh
Dubai Culture & Arts Authority was launched on 8th March 2008 by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai.
ETIHAD MUSEUM | Dubai Culture | Dubai UAEjaafarshaikh
Step into the heart of history at the Etihad Museum, a cultural gem proudly presented by Dubai Culture. Nestled in the vibrant city of Dubai, this architectural marvel serves as a beacon,
Heritage House which was built in 1890 by Matar Saeed bin Mazina and stands as a prime example of a historic abode today, complete with traditional furniture, household items, clothes, jewelry, toys, and more.
8 Perks to Avail as a Real Estate Agent in DubaiTop Agents
Discover the top 8 benefits of being a real estate agent in Dubai, from lucrative market opportunities to thriving international networks. Visit https://topagents.ae/ and start your journey today!
Embark on a cultural journey through time and artistry with Dubai Culture, the vanguard of preserving and promoting the rich heritage and contemporary creativity of the city. As the custodian of Dubai's cultural identity, Dubai Culture invites you to explore its diverse array of museums, each a captivating portal into the past, present, and future.
Majlis Ghorfat Umm Al Sheif is a historical landmark located in Dubai, United Arab Emirates. It is a traditional two-story house that holds significant cultural and historical importance in the region.
The Museum of the Future is a unique and innovative project located in Dubai, United Arab Emirates. It is an architectural marvel and a symbol of Dubai's commitment to embracing the future and promoting cutting-edge technology and innovation.
“The purpose behind the conference is to serve the professional conservation community involved in scientific research, education and training, architectural design, construction and field projects by providing them a platform to unify their energies for the cause.”
Witness the marvellous and extremely creative Museum of the Future which is an initiative by the Dubai Future Foundation with a visionary approach to sustainable life of the future. This architectural marvel beholds publications, exhibitions, theatre, and attractions showcasing possibilities of the future and providing solutions to current problems. Visit the museum for an immersive experience of a futuristic journey.
The Dubai Culture and Authority has played a significant role in the development and promotion of museums in the city. With a vision to preserve and showcase the rich cultural heritage of Dubai, the authority has established several world-class museums that offer unique and immersive experiences to visitors.
We certify that this capstone project is our own work and contains no material which has been accepted for the award of any degree or diploma in any institute, college or university. Moreover, to the best of our knowledge and belief, it contains no material previously published or written by another person, except where due reference is made in the text of the capstone project.
Signed:
TABLE OF CONTENT
1. EXECUTIVE SUMMARY 5
2. BRAND CONCEPT 6
2.1. Product 6
2.1.1. Product concept 6
2.1.2. Customer benefits 6
2.2. Location 6
2.2.1. PESTLE analysis 6
2.2.2. Market trends 6
2.2.3. Market potential 6
2.3. Customer 7
2.3.1. Customer segments 7
3. COMPETITIVE STRATEGY 8
3.1. Competitive analysis 8
3.2. SWOT 8
3.3. Price segment & average prices in EUR 8
3.4. First year revenue forecast 8
4. GLOBAL MARKETING STRATEGIES 9
4.1. Brand logo & slogan 9
4.2. Brand image & brand associations 9
4.3. Brand positioning 9
4.4. Cultural analysis of the country 9
4.4.1. Self-reference criterion 9
4.4.2. High context – Low context 9
4.4.3. Hofstede’s cultural typology 9
4.5. Economic analysis of the country 10
4.6. Taxes & laws 10
4.7. Political risks 10
5. COMMUNICATION STRATEGIES (IMC campaign plan) 11
5.1. Goals and SMART objectives 11
5.2. Promotion Mix tools & content examples 11
5.3. Communication channels 11
5.3.1. Channel KPIs 11
5.3.2. Ad payment models for ad channels 11
5.4. Communication schedule 11
5.5. Communications budget allocation 12
6. DIGITAL STRATEGIES 13
6.1. Wordpress 13
6.1.1. Template 13
6.1.2. Index with Google 13
6.1.3. Information architecture 13
6.1.4. On-page SEO 14
6.1.5. Special features - Plugins 14
6.2. Media plan 14
7. SALES STRATEGIES 15
7.1. Sales team 15
7.2. Quantitative and qualitative objectives 15
7.3. Prospecting strategy 15
7.4. Compelling offer 15
7.5. Objections 15
8. CONCLUSION 16
9. REFERENCE LIST 17
10. APPENDICES (optional) 18
1.
EXECUTIVE SUMMARY
2.
BRAND CONCEPT
2.1.
Product
2.1.1.
Product concept
The concept of our restaurant is a gallery restaurant with a lounge bar from 11pm. The main idea of our concept is to create unforgettable experiences for guests as the concept is pretty unique where they will be able to have breathtaking views on the Burj Khalifa as well as the very famous fountain shows. The restaurant will be located in Dubai, United Arab Emirates, a country part of the Middle East. Our restaurant is going to be on the bottom floor in the Dubai Mall, it is also going to have its own terrace with tables with a view on the fountain. People are going to Dubai because they are sun-seeking, in addition a lot of businesses are getting created in Dubai. We decided to call the restaurant, the Impressionist restaurant and gallery. We chose this name because it is in relation to the art movement that appeared in the 19th Century in France as we are going to have artworks exhibited in the lounge of our r.
Unveiling the Role of Dubai Culture and Arts Authority: Fostering a Vibrant C...jaafarshaikh
Dubai, known for its iconic skyline and modern achievements, has also placed great importance on nurturing a vibrant cultural landscape. At the heart of this endeavor is the Dubai Culture and Arts Authority (Dubai Culture), an organization dedicated to preserving heritage, promoting arts, and fostering creativity.
AL FAHIDI HISTORICAL NEIGHBOURHOOD, Al Fahidijaafarshaikh
Dubai Culture & Arts Authority was launched on 8th March 2008 by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai.
Beyond Artifacts: The Evolving Role of Museums in Modern Societyjaafarshaikh
In the digital age, museums are undergoing a seismic shift, transcending their traditional roles as static repositories of artefacts to become dynamic centres of cultural exchange and innovation.
Cultural Landscapes: Preserving Heritage Through Museums and Exhibitionsjaafarshaikh
Museums and exhibitions serve as invaluable repositories of cultural heritage, preserving not only artefacts and objects but also the stories, traditions, and values that define a community or society.
Heritage House which was built in 1890 by Matar Saeed bin Mazina and stands as a prime example of a historic abode today, complete with traditional furniture, household items, clothes, jewelry, toys, and more.
8 Perks to Avail as a Real Estate Agent in DubaiTop Agents
Discover the top 8 benefits of being a real estate agent in Dubai, from lucrative market opportunities to thriving international networks. Visit https://topagents.ae/ and start your journey today!
Embark on a cultural journey through time and artistry with Dubai Culture, the vanguard of preserving and promoting the rich heritage and contemporary creativity of the city. As the custodian of Dubai's cultural identity, Dubai Culture invites you to explore its diverse array of museums, each a captivating portal into the past, present, and future.
Majlis Ghorfat Umm Al Sheif is a historical landmark located in Dubai, United Arab Emirates. It is a traditional two-story house that holds significant cultural and historical importance in the region.
The Museum of the Future is a unique and innovative project located in Dubai, United Arab Emirates. It is an architectural marvel and a symbol of Dubai's commitment to embracing the future and promoting cutting-edge technology and innovation.
“The purpose behind the conference is to serve the professional conservation community involved in scientific research, education and training, architectural design, construction and field projects by providing them a platform to unify their energies for the cause.”
Witness the marvellous and extremely creative Museum of the Future which is an initiative by the Dubai Future Foundation with a visionary approach to sustainable life of the future. This architectural marvel beholds publications, exhibitions, theatre, and attractions showcasing possibilities of the future and providing solutions to current problems. Visit the museum for an immersive experience of a futuristic journey.
The Dubai Culture and Authority has played a significant role in the development and promotion of museums in the city. With a vision to preserve and showcase the rich cultural heritage of Dubai, the authority has established several world-class museums that offer unique and immersive experiences to visitors.
We certify that this capstone project is our own work and contains no material which has been accepted for the award of any degree or diploma in any institute, college or university. Moreover, to the best of our knowledge and belief, it contains no material previously published or written by another person, except where due reference is made in the text of the capstone project.
Signed:
TABLE OF CONTENT
1. EXECUTIVE SUMMARY 5
2. BRAND CONCEPT 6
2.1. Product 6
2.1.1. Product concept 6
2.1.2. Customer benefits 6
2.2. Location 6
2.2.1. PESTLE analysis 6
2.2.2. Market trends 6
2.2.3. Market potential 6
2.3. Customer 7
2.3.1. Customer segments 7
3. COMPETITIVE STRATEGY 8
3.1. Competitive analysis 8
3.2. SWOT 8
3.3. Price segment & average prices in EUR 8
3.4. First year revenue forecast 8
4. GLOBAL MARKETING STRATEGIES 9
4.1. Brand logo & slogan 9
4.2. Brand image & brand associations 9
4.3. Brand positioning 9
4.4. Cultural analysis of the country 9
4.4.1. Self-reference criterion 9
4.4.2. High context – Low context 9
4.4.3. Hofstede’s cultural typology 9
4.5. Economic analysis of the country 10
4.6. Taxes & laws 10
4.7. Political risks 10
5. COMMUNICATION STRATEGIES (IMC campaign plan) 11
5.1. Goals and SMART objectives 11
5.2. Promotion Mix tools & content examples 11
5.3. Communication channels 11
5.3.1. Channel KPIs 11
5.3.2. Ad payment models for ad channels 11
5.4. Communication schedule 11
5.5. Communications budget allocation 12
6. DIGITAL STRATEGIES 13
6.1. Wordpress 13
6.1.1. Template 13
6.1.2. Index with Google 13
6.1.3. Information architecture 13
6.1.4. On-page SEO 14
6.1.5. Special features - Plugins 14
6.2. Media plan 14
7. SALES STRATEGIES 15
7.1. Sales team 15
7.2. Quantitative and qualitative objectives 15
7.3. Prospecting strategy 15
7.4. Compelling offer 15
7.5. Objections 15
8. CONCLUSION 16
9. REFERENCE LIST 17
10. APPENDICES (optional) 18
1.
EXECUTIVE SUMMARY
2.
BRAND CONCEPT
2.1.
Product
2.1.1.
Product concept
The concept of our restaurant is a gallery restaurant with a lounge bar from 11pm. The main idea of our concept is to create unforgettable experiences for guests as the concept is pretty unique where they will be able to have breathtaking views on the Burj Khalifa as well as the very famous fountain shows. The restaurant will be located in Dubai, United Arab Emirates, a country part of the Middle East. Our restaurant is going to be on the bottom floor in the Dubai Mall, it is also going to have its own terrace with tables with a view on the fountain. People are going to Dubai because they are sun-seeking, in addition a lot of businesses are getting created in Dubai. We decided to call the restaurant, the Impressionist restaurant and gallery. We chose this name because it is in relation to the art movement that appeared in the 19th Century in France as we are going to have artworks exhibited in the lounge of our r.
Unveiling the Role of Dubai Culture and Arts Authority: Fostering a Vibrant C...jaafarshaikh
Dubai, known for its iconic skyline and modern achievements, has also placed great importance on nurturing a vibrant cultural landscape. At the heart of this endeavor is the Dubai Culture and Arts Authority (Dubai Culture), an organization dedicated to preserving heritage, promoting arts, and fostering creativity.
AL FAHIDI HISTORICAL NEIGHBOURHOOD, Al Fahidijaafarshaikh
Dubai Culture & Arts Authority was launched on 8th March 2008 by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai.
Beyond Artifacts: The Evolving Role of Museums in Modern Societyjaafarshaikh
In the digital age, museums are undergoing a seismic shift, transcending their traditional roles as static repositories of artefacts to become dynamic centres of cultural exchange and innovation.
Cultural Landscapes: Preserving Heritage Through Museums and Exhibitionsjaafarshaikh
Museums and exhibitions serve as invaluable repositories of cultural heritage, preserving not only artefacts and objects but also the stories, traditions, and values that define a community or society.
Exploring the Past: Unveiling the Hidden Treasures of Museumsjaafarshaikh
Museums stand as bastions of our shared cultural legacy, preserving and presenting artefacts that serve as windows into bygone eras. Beyond serving as mere repositories of history, museums are dynamic institutions where visitors can embark on immersive journeys of discovery, encountering hidden treasures that offer profound insights into our collective human experience.
Dubai's Cultural Treasures: Exploring the City's Museumsjaafarshaikh
Dubai, known for its towering skyscrapers and luxurious amenities, is also home to a rich tapestry of cultural treasures waiting to be discovered within its museums.
Dubai's Cultural Treasures: Exploring the City's Museumsjaafarshaikh
Dubai, known for its towering skyscrapers and luxurious amenities, is also home to a rich tapestry of cultural treasures waiting to be discovered within its museums. From ancient artefacts to contemporary art, Dubai's museums offer visitors a glimpse into the city's vibrant heritage and diverse cultural landscape.
Captivating Contrasts : Exploring the Diverse Beauty of Dubai's Urban Landscapejaafarshaikh
Dubai, the dynamic city of contrasts, is a captivating blend of modernity and tradition, luxury and simplicity, innovation and heritage. Its urban landscape is a testament to the city's relentless pursuit of excellence and its ability to seamlessly blend diverse architectural styles, cultural influences, and natural elements.
Beyond Skyscrapers: Unveiling the Natural Wonders and Cultural Charms of Dubaijaafarshaikh
Dubai, often synonymous with towering skyscrapers and modern architecture, is also a city blessed with natural wonders and rich cultural heritage. Beyond its iconic skyline lies a world of breathtaking landscapes, pristine beaches, and vibrant cultural attractions waiting to be explored.
Exploring the Cultural Tapestry: Museums in Dubaijaafarshaikh
Dubai, renowned for its towering skyscrapers, luxurious resorts, and bustling metropolis, is also a city rich in cultural heritage and artistic expression. Amidst the gleaming modernity, Dubai's museums stand as guardians of its storied past and vibrant present, offering visitors a glimpse into the city's diverse cultural tapestry.
Exploring Dubai's Cultural Gems: Museums Unveiledjaafarshaikh
Dubai, a city synonymous with modernity and opulence, is also a treasure trove of cultural richness waiting to be discovered within its diverse museums.
Embracing Diversity: The Vibrant Cultural Mosaic of Dubaijaafarshaikh
Dubai, often hailed as a global city, is not only renowned for its towering skyscrapers and luxurious lifestyle but also its vibrant cultural scene. At the heart of Dubai's appeal lies its remarkable diversity, where people from all corners of the globe come together to create a rich tapestry of cultures, traditions, and experiences.
Exploring the Rich Tapestry of Dubai's Cultural Heritage: A Journey Through T...jaafarshaikh
Dubai, often known for its futuristic skyline and modern marvels, is also a city deeply rooted in history and tradition. While its rapid development has garnered international attention, Dubai's cultural heritage remains a significant aspect of its identity.
Unveiling the Stories in Museums |Dubai Culturejaafarshaikh
In the realm of cultural exploration, museums stand as portals to the past, preserving and narrating the tales of civilizations. These sanctuaries of history, art, and knowledge harbour treasures that transcend time, inviting visitors to embark on a captivating journey through the annals of human existence.
In the Halls of History: Museums' Endless Narrativesjaafarshaikh
Museums, those sanctuaries of human history and culture, are not mere repositories of artefacts but living storytellers. As we step into their hallowed halls, we embark on a journey through time, where each exhibit and artefact whispers tales of bygone eras, civilizations, and the shared human experience
Discovering Dubai: A Tapestry of Modern Marvels, Cultural Riches, and Culinar...jaafarshaikh
Dubai, a city that transcends the ordinary, is a captivating tapestry of modern marvels, cultural riches, and culinary delights. In this exploration of Dubai's multifaceted allure
Discovering Dubai's Cultural Tapestry: A Journey Through Its Museumsjaafarshaikh
Dubai, a city celebrated for its modern skyline and opulent lifestyle, unveils a side that transcends the glittering facade—a rich cultural tapestry waiting to be explored within its diverse museums. Beyond the glitz and glamour, these institutions stand as beacons of the city's commitment to preserving history, celebrating heritage, and embracing innovation.
Unveiling Cultural Treasures: Dubai's Museums Offer a Kaleidoscope of History...jaafarshaikh
Dubai, a city synonymous with modernity and opulence, is not just a playground for architectural marvels and luxurious experiences. Beneath the glitzy facade lies a rich cultural tapestry waiting to be explored.
Unveiling Dubai's Culture: A Journey Through its Diverse Museumsjaafarshaikh
Dubai, renowned for its modern skyline and opulent lifestyle, is not just a symbol of architectural prowess; it is a city with a rich cultural tapestry waiting to be explored. Beyond the glitz and glamour, museums in Dubai stand as beacons of the city's commitment to preserving its history, celebrating its diverse heritage, and embracing innovation.
2137ad Merindol Colony Interiors where refugee try to build a seemengly norm...luforfor
This are the interiors of the Merindol Colony in 2137ad after the Climate Change Collapse and the Apocalipse Wars. Merindol is a small Colony in the Italian Alps where there are around 4000 humans. The Colony values mainly around meritocracy and selection by effort.
Hadj Ounis's most notable work is his sculpture titled "Metamorphosis." This piece showcases Ounis's mastery of form and texture, as he seamlessly combines metal and wood to create a dynamic and visually striking composition. The juxtaposition of the two materials creates a sense of tension and harmony, inviting viewers to contemplate the relationship between nature and industry.
Explore the multifaceted world of Muntadher Saleh, an Iraqi polymath renowned for his expertise in visual art, writing, design, and pharmacy. This SlideShare delves into his innovative contributions across various disciplines, showcasing his unique ability to blend traditional themes with modern aesthetics. Learn about his impactful artworks, thought-provoking literary pieces, and his vision as a Neo-Pop artist dedicated to raising awareness about Iraq's cultural heritage. Discover why Muntadher Saleh is celebrated as "The Last Polymath" and how his multidisciplinary talents continue to inspire and influence.
2137ad - Characters that live in Merindol and are at the center of main storiesluforfor
Kurgan is a russian expatriate that is secretly in love with Sonia Contado. Henry is a british soldier that took refuge in Merindol Colony in 2137ad. He is the lover of Sonia Contado.
2. ABOUT us
• Dubai Culture & Arts Authority was launched on 8th March 2008 by His
Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and
Prime Minister of the UAE and Ruler of Dubai.
• The Authority enables and develops the cultural and creative sectors in the
emirate as the custodian entity, based on its cultural responsibility towards
Dubai and to help define it in both a local and global context.
• Under the leadership of Her Highness Sheikha Latifa bint Mohammed bin
Rashid Al Maktoum, Chairperson of Dubai Culture, the Authority is committed
to enriching the cultural scene of the emirate, firmly rooted in the heritage of
the United Arab Emirates. It is working on building bridges of constructive
dialogue between various civilizations and cultures to enhance Dubai’s position
as a global center for art and culture, an incubator for creativity, and a thriving
hub for talent.
3. SUPPLIER REGISTRATION DUBAI
• Supplier Registration in Dubai can be a complex process, but with the right
guidance and support, it can be simplified. Dubai Culture is a reputable and
trusted supplier in Dubai, known for its commitment to excellence and
customer satisfaction. If you are looking to become a registered supplier in
Dubai, partnering with Dubai Culture can provide you with a seamless
experience.
• Dubai Culture understands the importance of having a reliable and diverse
network of suppliers to meet the needs of its customers. They value
professionalism, quality, and consistency, and are always on the lookout for
new suppliers who share these values.
• By registering as a supplier with Dubai Culture, you open doors to numerous
opportunities in the vibrant Dubai market. As a registered supplier, you can
gain access to a wide range of industries and projects, including construction,
maintenance, and office supplies. With its extensive client base and strong
reputation, Dubai Culture can help you expand your business and reach new
heights.
4. Contact Us
Contact No. - 80033222
Email us - info@dubaiculture.ae
Website - https://www.dubaiculture.gov.ae/
Address –
Dubai Design District
Building 2
level 6 & 7th Floor
PO BOX 115222, Dubai.