Nintendo Co. is a Japanese multinational consumer electronics and video game company founded in 1889 with headquarters in Kyoto, Japan and subsidiaries around the world, known for video game franchises like Mario and Zelda and for revolutionizing the gaming industry with systems like the Nintendo Entertainment System, Game Boy, and Wii. Nintendo has experienced strong financial growth in recent years with record revenues and profits, and analysts believe the company's stock price has potential for further increases given the success of the Nintendo DS and high expectations for upcoming new systems.