“Sticky Information” and the Locus
of Problem Solving: Implications for
             Innovation
                - Eric von Hippel -

      Week 6, Feb 23: Division of labour in invention
         by Jonas Rolo and Paul van der Boor
Main Contributions

•   Concept of Sticky information


•   Brings together the needed information and the
    problem solving capabilities


•   Addresses the discussion to the effects        of
    information stickiness and not to its causes
Sticky Information
•   Incremental expenditure required to transfer
    that unit of information

•   Stickiness has a broad sense

•   Sources of Stickiness:
    •   Nature of the information

    •   Amount of information

    •   Related information and skills from receiver

    •   Attributes and choices from the transmitter and
        receiver
Conclusions

How stickiness affects the locus of innovation:
  1. Centered around sticky locus
  2. Iteration
  3. Division of Innovation Labour
  4. Efforts to ‘unstick’
Strengths
•   Nice ‘Codification’ of ‘sticky information’


•   Proposes introduction of stickiness           as   a
    measure/parameter of information.


•   Convincing idea that locus is where the
    information/resources is.


•   Opens up room for discussion
Weaknesses


•   Locus depends only on information

•   What about non-information assets related to
    innovation activities?

•   What if stickiness = 0?
Link to Other readings


•   Arora – Markets for Technology

•   Winter – Knowledge as strategic assets

•   Hounshell – Fiber Industry

•   Vincenti – Engineering Methods
Assignment
Assignment:  Smith, Stigler and Bresnahan and Gambardella claim that the
    division of inventive labor is limited by the extent of the market.
    However, the division of inventive labor also encourages entry into the
    product market.  Therefore, the extent of the market is also limited by
    the division of inventive labor.  Comment.

•   Stickiness as a factor of variation

•   How sticky             does       a     market         wants       its
    information?

•   Market for knowledge

•   Dependent on each other

Sticky Information - Von Hippel

  • 1.
    “Sticky Information” andthe Locus of Problem Solving: Implications for Innovation - Eric von Hippel - Week 6, Feb 23: Division of labour in invention by Jonas Rolo and Paul van der Boor
  • 2.
    Main Contributions • Concept of Sticky information • Brings together the needed information and the problem solving capabilities • Addresses the discussion to the effects of information stickiness and not to its causes
  • 3.
    Sticky Information • Incremental expenditure required to transfer that unit of information • Stickiness has a broad sense • Sources of Stickiness: • Nature of the information • Amount of information • Related information and skills from receiver • Attributes and choices from the transmitter and receiver
  • 4.
    Conclusions How stickiness affectsthe locus of innovation: 1. Centered around sticky locus 2. Iteration 3. Division of Innovation Labour 4. Efforts to ‘unstick’
  • 5.
    Strengths • Nice ‘Codification’ of ‘sticky information’ • Proposes introduction of stickiness as a measure/parameter of information. • Convincing idea that locus is where the information/resources is. • Opens up room for discussion
  • 6.
    Weaknesses • Locus depends only on information • What about non-information assets related to innovation activities? • What if stickiness = 0?
  • 7.
    Link to Otherreadings • Arora – Markets for Technology • Winter – Knowledge as strategic assets • Hounshell – Fiber Industry • Vincenti – Engineering Methods
  • 8.
    Assignment Assignment:  Smith, Stiglerand Bresnahan and Gambardella claim that the division of inventive labor is limited by the extent of the market. However, the division of inventive labor also encourages entry into the product market.  Therefore, the extent of the market is also limited by the division of inventive labor.  Comment. • Stickiness as a factor of variation • How sticky does a market wants its information? • Market for knowledge • Dependent on each other