This is a Proposal for a major Summer Concert Series that is available to be produce in your City. The duration and structure of the LGBT can be modified to suit your budget. Please review and refer a inquires to me via email.
RC&A Heart & Soul Productions Statement of Purpose rcaheartandsoul
RC&A Heart & Soul Productions proposes a 9-week outdoor concert series called "Let's Go Back Tour & Concert Series" taking place in the summer of 2012. The concerts will feature artists from the 70s-present across multiple genres like soul, R&B, jazz, Latin, and gospel. The goals are to bring residents free entertainment in their own communities and increase tourism dollars. Local high school students will have opportunities to participate through a youth empowerment program with career training and mentorship. Fundraising efforts will support relief for Haiti.
The document provides information about the annual meeting and awards presentation for the Hope Haven Area Development Center Corporation to be held on April 24, 2006 at the Burlington Golf Club. It invites attendees and provides details on the agenda which will include a social hour, business meeting, and light refreshments. It also lists donations received between November 10, 2005 and March 3, 2006 from individuals, organizations, and businesses who have generously supported Hope Haven.
This document is a visitors guide for Charleston, West Virginia that provides information about events, attractions, dining, accommodations and other activities. It highlights several annual events in Charleston including the Vandalia Gathering in May, Symphony Sunday in June, and Festivall Charleston from June 19-28 which features various art and musical performances throughout the city. The guide also includes maps of the Charleston area and listings of attractions, recreation, shopping, dining, nightlife, and accommodations to help visitors explore what the city has to offer.
Harlem Renaissance Summer Music Fest Summarized Percy Sutton Genericrcaheartandsoul
This merely a unofficial, and un-certified DRAFT of a summer concert proposal that would tie in local Political, Corporate & Public sector to a major 10 week free event that is sure to offer opportunities to highlight branding.
The document advertises an event space located in Manhattan that offers 15,000 square feet of flexible space across 10 rooms that can accommodate groups of various sizes. The facility has hosted thousands of successful events and offers amenities like computers, presentation tools, and catering services to support seminars, meetings, and training events. It provides directions for accessing the space by subway or taxi.
This document provides information about the NYC Seminar and Conference Center located at 71 West 23rd Street in Manhattan. It details the various rooms and facilities available including several seminar rooms, meeting rooms, a rear conference room, auditorium space for 200 people, and training rooms that can be arranged in various styles. Contact information and a website are provided at the end.
This document is a summary of an issue of MeetingNews that discusses various topics related to the meetings and events industry. It begins with an article about how rising fuel prices are having a significant impact on the industry by driving up costs for transportation, shipping, and travel. It notes some cancellations and changes being made by companies and organizations due to fuel costs. Another article discusses ongoing hotel construction and renovation projects, fueled by a strong seller's market. It also mentions flooding in the Midwest that impacted some meetings venues. The document provides brief highlights of additional articles about destinations, convention centers, industry awards, and a survey of planners' vacation plans.
The document provides information on The Element, an organization in Rockford, Illinois that works to promote arts, culture, and housing in the downtown area. It discusses The Element's mission, organizational structure, current projects, and strategic goals. Some of its main projects include developing affordable artist housing, creating public art installations, and establishing an arts school to provide arts education opportunities. The goal is to make Rockford a regional destination for arts and culture and attract artists and young professionals to live and work downtown.
RC&A Heart & Soul Productions Statement of Purpose rcaheartandsoul
RC&A Heart & Soul Productions proposes a 9-week outdoor concert series called "Let's Go Back Tour & Concert Series" taking place in the summer of 2012. The concerts will feature artists from the 70s-present across multiple genres like soul, R&B, jazz, Latin, and gospel. The goals are to bring residents free entertainment in their own communities and increase tourism dollars. Local high school students will have opportunities to participate through a youth empowerment program with career training and mentorship. Fundraising efforts will support relief for Haiti.
The document provides information about the annual meeting and awards presentation for the Hope Haven Area Development Center Corporation to be held on April 24, 2006 at the Burlington Golf Club. It invites attendees and provides details on the agenda which will include a social hour, business meeting, and light refreshments. It also lists donations received between November 10, 2005 and March 3, 2006 from individuals, organizations, and businesses who have generously supported Hope Haven.
This document is a visitors guide for Charleston, West Virginia that provides information about events, attractions, dining, accommodations and other activities. It highlights several annual events in Charleston including the Vandalia Gathering in May, Symphony Sunday in June, and Festivall Charleston from June 19-28 which features various art and musical performances throughout the city. The guide also includes maps of the Charleston area and listings of attractions, recreation, shopping, dining, nightlife, and accommodations to help visitors explore what the city has to offer.
Harlem Renaissance Summer Music Fest Summarized Percy Sutton Genericrcaheartandsoul
This merely a unofficial, and un-certified DRAFT of a summer concert proposal that would tie in local Political, Corporate & Public sector to a major 10 week free event that is sure to offer opportunities to highlight branding.
The document advertises an event space located in Manhattan that offers 15,000 square feet of flexible space across 10 rooms that can accommodate groups of various sizes. The facility has hosted thousands of successful events and offers amenities like computers, presentation tools, and catering services to support seminars, meetings, and training events. It provides directions for accessing the space by subway or taxi.
This document provides information about the NYC Seminar and Conference Center located at 71 West 23rd Street in Manhattan. It details the various rooms and facilities available including several seminar rooms, meeting rooms, a rear conference room, auditorium space for 200 people, and training rooms that can be arranged in various styles. Contact information and a website are provided at the end.
This document is a summary of an issue of MeetingNews that discusses various topics related to the meetings and events industry. It begins with an article about how rising fuel prices are having a significant impact on the industry by driving up costs for transportation, shipping, and travel. It notes some cancellations and changes being made by companies and organizations due to fuel costs. Another article discusses ongoing hotel construction and renovation projects, fueled by a strong seller's market. It also mentions flooding in the Midwest that impacted some meetings venues. The document provides brief highlights of additional articles about destinations, convention centers, industry awards, and a survey of planners' vacation plans.
The document provides information on The Element, an organization in Rockford, Illinois that works to promote arts, culture, and housing in the downtown area. It discusses The Element's mission, organizational structure, current projects, and strategic goals. Some of its main projects include developing affordable artist housing, creating public art installations, and establishing an arts school to provide arts education opportunities. The goal is to make Rockford a regional destination for arts and culture and attract artists and young professionals to live and work downtown.
The document proposes hosting a summer concert at Medallion nightclub featuring popular R&B artists to generate additional revenue and attract new customers. It outlines the objectives, benefits, budget, and 5-step plan which includes securing the venue, entertainment, marketing the event, coordinating vendors, and hosting the concert. The concert aims to make over half of the event costs through ticket and merchandise sales while establishing Medallion as the premier club in Los Angeles.
The document is a media kit for Places magazine, which is distributed monthly to over 600 hotels in Los Angeles, Orange County, and San Diego, reaching nearly 1.6 million visitors each month. It provides advertising opportunities in the print magazine distributed to hotel rooms as well as a digital presence across their website and social media platforms. Advertising rates and specifications are provided for print, digital, and full multimedia package options.
2011 09-22-0-pssh show-andtell-dougsuzibilltifpeterSuzi Wong Swint
This document summarizes a Puget Sound Starts Here outreach campaign in Seattle. Key aspects included distributing over 30,000 coasters with the PSSH message to local bars and restaurants, producing 105 t-shirts, and hosting a kick-off event with 350 attendees. Advertising occurred through various online media. The campaign was funded through a grant and partnerships with local businesses. It helped spread awareness of stormwater pollution prevention messaging to over 10,000 unique views online and through spin-off campaigns in other counties.
The document discusses Zappos' Downtown Project, which aims to invest $350 million to revitalize downtown Las Vegas through initiatives focused on small businesses, tech startups, education/arts/culture, and real estate. The goal is to accelerate collisions, co-learning, and connectedness through density, diversity, and curated monthly programming to increase innovation, happiness and productivity in the community. The project hopes to maximize long-term return on community rather than short-term financial returns.
The document describes Zappos' Downtown Project, a $350 million initiative to revitalize downtown Las Vegas through investments in small businesses, tech startups, education/arts/culture, and real estate. The goal is to accelerate collisions, co-learning, and connectedness through density, diversity, and curated monthly programming to increase innovation, happiness and luckiness in the community.
The document discusses Zappos' Downtown Project, which aims to invest $350 million to revitalize downtown Las Vegas through initiatives focused on small businesses, tech startups, education/arts/culture, and real estate. The goal is to accelerate collisions, co-learning, and connectedness through density, diversity, and curated monthly programming to increase innovation, happiness and productivity in the community. The project seeks to maximize long-term return on community rather than short-term financial returns.
Event Visions Consulting is a full-service event planning and PR firm that has been in business since 1990. They specialize in coordinating innovative, sustainable events that promote social, economic, and cultural benefits for clients and communities. The company works with a variety of industries and has experience planning events across the U.S. and in several Latin American countries. Their services include event production, PR, fundraising, artist management, and technical support.
Event Visions Consulting is a full-service company that specializes in event production and management, public relations, and brand marketing. It coordinates innovative, sustainable events that promote clients and communities. The company has 30 years of experience producing various events across the US and Latin America. It offers a range of services including event production, public relations, fundraising, artist management, and technical support.
This document outlines Tony Hsieh's Downtown Project which aims to revitalize downtown Las Vegas through investments totaling $350 million. The goals are to create a walkable live-work-play community that promotes collisions and co-learning between diverse groups including residents, small businesses, tech startups, and artists. Key aspects include developing a dense mixed-use neighborhood, curating regular events, and measuring success through a return on community rather than short-term financial returns alone.
Mindy Silberman is a producer, manager and coordinator with over 15 years of experience in film, television and event production. She has worked on commercials, documentaries, reality shows, corporate videos and live events. Her experience includes location scouting, securing permits, budget management, crew coordination, equipment rentals, and maintaining schedules and paperwork. She has a BA in Film and Communications from Western Michigan University and is proficient in various software programs.
The article profiles The Doobie Brothers, who continue to tour and perform with consummate professionalism after many years. The band and their manager Bruce Cohn have established strong relationships with high-quality vendors like Sound Image, resulting in happy crews. The article focuses on a recent Doobie Brothers performance at the new Carl Woods Amphitheater in Nashville, praising the venue and production.
LIVE IT Productions International is an event production and design company that offers a full range of production services globally. They have worked on major international events such as the Olympics and MTV awards shows. Their services include event design, catering, lighting, audio/visual, and other aspects of event planning and production. They strive to make their clients' visions a reality through exceptional creative services.
The document provides sponsorship opportunities for the 2009 South Coast Earth Day Festival organized by the Community Environmental Council. Sponsorship levels range from $25,000 for a presenting sponsor to $500 for a bronze champion sponsor. Higher levels of sponsorship receive larger booth space, upgraded booth equipment, prominent logo placement on the event and organization's websites and promotional materials, and advertisements in the festival guide. Sponsorship benefits marketing opportunities to the festival's expected attendance of over 11,000 people and promotes the sponsor's products, services and support for the organization's environmental work.
Cb5 Restaurant Group is a 10 year old concept development firm that specializes in creating unique restaurant and bar concepts for over 100 clients in the hospitality industry. They utilize extensive research and the collective experience of their team to design concepts that are tailored to each client's specific needs and market. Cb5 handles all aspects of concept development, design, staffing, training, and opening support to deliver turnkey restaurant solutions for their clients.
As Project Manager, I was responsible for leading a team to propose an event that catered to the Sand Trap Country Club in Orlando, FL and local charities on a $20K Budget
Dukes on the Dunes is a proposed outdoor concert venue on Martha's Vineyard that will host jazz and classical performances from May to September annually. The organizers are requesting $905,400 from investors and outline plans to build the venue over two years starting in 2006. Financial projections estimate the venue will earn $3.7 million in revenue from ticket and concession sales in its first year of operation in 2007, yielding a net profit of $730,490.
This document provides information about corporate sponsorship opportunities with StyleshopUSA, an event production company. StyleshopUSA produces international celebrity style lounges and private events where fashion brands can showcase their products. Sponsorship packages provide extensive marketing benefits, including product placement on celebrities at red carpet events seen by millions. Packages are customized to each brand and aim to increase awareness through a platform valued at over $1.5 million.
The document provides information about the LoveFest event to be held on September 12, 2009 in South Bend, Indiana. The all-day event will feature a green living expo, spiritual/self-improvement fair, arts displays, and workshops. Vendors and sponsors are sought for the event to help promote green living, personal growth, and community. Various vendor booth sizes and sponsorship levels are outlined along with event marketing support and rules.
The document discusses plans for The Distortion Festival, a two-day rock and metal music festival to be held on March 23-24, 2013 in Delhi, India. It will feature several Indian metal and rock bands and aims to promote up-and-coming musical talents. The event is organized by Cacophony Networks and details include proposed venue partners, musical lineups, sponsorship opportunities, and budgets. Past successful festivals organized by Cacophony Networks demonstrating experience are also summarized.
The document proposes hosting a summer concert at Medallion nightclub featuring popular R&B artists to generate additional revenue and attract new customers. It outlines the objectives, benefits, budget, and 5-step plan which includes securing the venue, entertainment, marketing the event, coordinating vendors, and hosting the concert. The concert aims to make over half of the event costs through ticket and merchandise sales while establishing Medallion as the premier club in Los Angeles.
The document is a media kit for Places magazine, which is distributed monthly to over 600 hotels in Los Angeles, Orange County, and San Diego, reaching nearly 1.6 million visitors each month. It provides advertising opportunities in the print magazine distributed to hotel rooms as well as a digital presence across their website and social media platforms. Advertising rates and specifications are provided for print, digital, and full multimedia package options.
2011 09-22-0-pssh show-andtell-dougsuzibilltifpeterSuzi Wong Swint
This document summarizes a Puget Sound Starts Here outreach campaign in Seattle. Key aspects included distributing over 30,000 coasters with the PSSH message to local bars and restaurants, producing 105 t-shirts, and hosting a kick-off event with 350 attendees. Advertising occurred through various online media. The campaign was funded through a grant and partnerships with local businesses. It helped spread awareness of stormwater pollution prevention messaging to over 10,000 unique views online and through spin-off campaigns in other counties.
The document discusses Zappos' Downtown Project, which aims to invest $350 million to revitalize downtown Las Vegas through initiatives focused on small businesses, tech startups, education/arts/culture, and real estate. The goal is to accelerate collisions, co-learning, and connectedness through density, diversity, and curated monthly programming to increase innovation, happiness and productivity in the community. The project hopes to maximize long-term return on community rather than short-term financial returns.
The document describes Zappos' Downtown Project, a $350 million initiative to revitalize downtown Las Vegas through investments in small businesses, tech startups, education/arts/culture, and real estate. The goal is to accelerate collisions, co-learning, and connectedness through density, diversity, and curated monthly programming to increase innovation, happiness and luckiness in the community.
The document discusses Zappos' Downtown Project, which aims to invest $350 million to revitalize downtown Las Vegas through initiatives focused on small businesses, tech startups, education/arts/culture, and real estate. The goal is to accelerate collisions, co-learning, and connectedness through density, diversity, and curated monthly programming to increase innovation, happiness and productivity in the community. The project seeks to maximize long-term return on community rather than short-term financial returns.
Event Visions Consulting is a full-service event planning and PR firm that has been in business since 1990. They specialize in coordinating innovative, sustainable events that promote social, economic, and cultural benefits for clients and communities. The company works with a variety of industries and has experience planning events across the U.S. and in several Latin American countries. Their services include event production, PR, fundraising, artist management, and technical support.
Event Visions Consulting is a full-service company that specializes in event production and management, public relations, and brand marketing. It coordinates innovative, sustainable events that promote clients and communities. The company has 30 years of experience producing various events across the US and Latin America. It offers a range of services including event production, public relations, fundraising, artist management, and technical support.
This document outlines Tony Hsieh's Downtown Project which aims to revitalize downtown Las Vegas through investments totaling $350 million. The goals are to create a walkable live-work-play community that promotes collisions and co-learning between diverse groups including residents, small businesses, tech startups, and artists. Key aspects include developing a dense mixed-use neighborhood, curating regular events, and measuring success through a return on community rather than short-term financial returns alone.
Mindy Silberman is a producer, manager and coordinator with over 15 years of experience in film, television and event production. She has worked on commercials, documentaries, reality shows, corporate videos and live events. Her experience includes location scouting, securing permits, budget management, crew coordination, equipment rentals, and maintaining schedules and paperwork. She has a BA in Film and Communications from Western Michigan University and is proficient in various software programs.
The article profiles The Doobie Brothers, who continue to tour and perform with consummate professionalism after many years. The band and their manager Bruce Cohn have established strong relationships with high-quality vendors like Sound Image, resulting in happy crews. The article focuses on a recent Doobie Brothers performance at the new Carl Woods Amphitheater in Nashville, praising the venue and production.
LIVE IT Productions International is an event production and design company that offers a full range of production services globally. They have worked on major international events such as the Olympics and MTV awards shows. Their services include event design, catering, lighting, audio/visual, and other aspects of event planning and production. They strive to make their clients' visions a reality through exceptional creative services.
The document provides sponsorship opportunities for the 2009 South Coast Earth Day Festival organized by the Community Environmental Council. Sponsorship levels range from $25,000 for a presenting sponsor to $500 for a bronze champion sponsor. Higher levels of sponsorship receive larger booth space, upgraded booth equipment, prominent logo placement on the event and organization's websites and promotional materials, and advertisements in the festival guide. Sponsorship benefits marketing opportunities to the festival's expected attendance of over 11,000 people and promotes the sponsor's products, services and support for the organization's environmental work.
Cb5 Restaurant Group is a 10 year old concept development firm that specializes in creating unique restaurant and bar concepts for over 100 clients in the hospitality industry. They utilize extensive research and the collective experience of their team to design concepts that are tailored to each client's specific needs and market. Cb5 handles all aspects of concept development, design, staffing, training, and opening support to deliver turnkey restaurant solutions for their clients.
As Project Manager, I was responsible for leading a team to propose an event that catered to the Sand Trap Country Club in Orlando, FL and local charities on a $20K Budget
Dukes on the Dunes is a proposed outdoor concert venue on Martha's Vineyard that will host jazz and classical performances from May to September annually. The organizers are requesting $905,400 from investors and outline plans to build the venue over two years starting in 2006. Financial projections estimate the venue will earn $3.7 million in revenue from ticket and concession sales in its first year of operation in 2007, yielding a net profit of $730,490.
This document provides information about corporate sponsorship opportunities with StyleshopUSA, an event production company. StyleshopUSA produces international celebrity style lounges and private events where fashion brands can showcase their products. Sponsorship packages provide extensive marketing benefits, including product placement on celebrities at red carpet events seen by millions. Packages are customized to each brand and aim to increase awareness through a platform valued at over $1.5 million.
The document provides information about the LoveFest event to be held on September 12, 2009 in South Bend, Indiana. The all-day event will feature a green living expo, spiritual/self-improvement fair, arts displays, and workshops. Vendors and sponsors are sought for the event to help promote green living, personal growth, and community. Various vendor booth sizes and sponsorship levels are outlined along with event marketing support and rules.
The document discusses plans for The Distortion Festival, a two-day rock and metal music festival to be held on March 23-24, 2013 in Delhi, India. It will feature several Indian metal and rock bands and aims to promote up-and-coming musical talents. The event is organized by Cacophony Networks and details include proposed venue partners, musical lineups, sponsorship opportunities, and budgets. Past successful festivals organized by Cacophony Networks demonstrating experience are also summarized.
Similar to Statement Of Purpose Lets Go Back Tour (20)
1. ROCKDALE COUNTY
CHAIRMAN & CEO RICHARD A. ODEN
POST ONE COMMISSIONER OZ NESBITT, SR.
P O S T T WO C O M M I S S I O N E R JA N I C E VA N N E S S
CITY OF CONYERS
MAYOR RANDAL S. MILL S
S TATE M E N T O F PUR PO S E &
PRO POS A L
LET’S GO BACK TOU R & CON CERT SERIES
SUMMER, 2012
http://letsgobacktour.webs.com/
CONFIDENTIALITY NOTICE:
This document and any attachments contain private, confidential, and privileged material intended for the sole use of the recipient, and those who have been authorized
to receive it. If you are not the intended recipient, or ARE NOT the employee, or agent responsible for delivering this document and its contents to the intended
recipient, you are hereby notified that any dissemination private or public, copying, or viewing of content within is strictly prohibited.
1
2. LEADERSHIP TEAM
Daniel Atherton, Sr. Foundation Founder, CEO
Charles Leake, President
Ray Chandler, Vice President
Danielle Atherton Bonner, VP of Marketing
Mark Green. Board Chair
PROFESSIONAL CONCERT / PRODUCTION & CONSULTING TEAM
RC&A Heart & Soul Productions - (35+ Years Concert Promotion, & Production)
Ray Chandler, CEO - Liaison to Community Affairs & Logistics / Event Mgt.
Charles Leake, President - Talent & Artist Acquisitions / Event Management
Mark Green Pres. - Celebrity Talent Agency & Gen Manager Bergen PAC
Mike Elder Pres. – ME entertainment Agency & Talent Booking
Larry Robinson – Youth Initiative Consultant & Youth Program Consultant
Samuel Blocker - Assistant Manager - Stage Production Management
Albert Bonner – Director of Promotions
Yolanda Webb - Production Assistant
Maria Ferrer – Information’s Liaison (Latin)
Nigel Anderson - Information’s Liaison (Caribbean)
Crystal Smith – Data Information Liaison
Ronnie Wright - Event & Media Reporting (exclusive Photographer)
Kelly Cobb - Executive Production Liaison (Production Manager, Wingate Park, Brooklyn, NY MLK Concert)
http://letsgobacktour.webs.com/
CONFIDENTIALITY NOTICE:
This document and any attachments contain private, confidential, and privileged material intended for the sole use of the recipient, and those who have been authorized
to receive it. If you are not the intended recipient, or ARE NOT the employee, or agent responsible for delivering this document and its contents to the intended
recipient, you are hereby notified that any dissemination private or public, copying, or viewing of content within is strictly prohibited.
2
3. OVERVIEW
The ―Let’s Go Back Tour & Concert Series‖ is a 70s, 80s, 90s, and the present Soul/R&B/Jazz/Latin/Funk/Disco/
Gospel/Rap concert series, bringing free concerts to Conyers, GA’s richly grand, historic, and nostalgic communities.
This concert series is a much-needed, free public event that will encourage and motivate Conyers, GA residents to enjoy
their own community. The benefit of these premium concerts will be that they will create added notability, and an influx
of new tourism into Conyers, GA. This equates to new monies coming into Conyers, GA community, which will translate
to increased retail revenue funneled into Conyers, GA communities.
Why bring The Lets Go Back Tour & Concert Series to Conyers, GA? Conyers is a key, emerging locale, and is a
significant backdrop for the ever-growing Rockdale County. Conyers has had no concert series for its residents. Other
localities in the Atlanta area have hosted their own concerts—inconveniently causing Conyers residents and surrounding
districts to have to travel some distances to enjoy these events.
Conyers, GA has no concert series that could truly highlight its magnificence. This means, it does not currently benefit
from the annual influx of dollars that are brought into other Georgia localities. The ―Let’s Go Back Tour & Concert
Series‖ is just the vehicle needed to generate that much-desired traffic to Conyers, GA. The positive monetary effect to
the community would also be noteworthy.
http://letsgobacktour.webs.com/
CONFIDENTIALITY NOTICE:
This document and any attachments contain private, confidential, and privileged material intended for the sole use of the recipient, and those who have been authorized
to receive it. If you are not the intended recipient, or ARE NOT the employee, or agent responsible for delivering this document and its contents to the intended
recipient, you are hereby notified that any dissemination private or public, copying, or viewing of content within is strictly prohibited.
3
4. BUDGET ESTIMATE
The proposed The Conyers, GA Lets Go Back Tour & Concert would be a 9-week outdoor concert series, presented only
on Saturdays. The estimated budget cost is:
Number of Weeks Cost for Series
9 $795,015.00
8 $706,680.00
7 $618,345.00
6 $530,010.00
5 $441,675.00
4 $353,340.00
3 $265,005.00
2 $176,670.00
1 $88,335.00
This estimated budget encompasses (but is not limited to):
Premium Entertainment/ Dressing Room trailers/ Hospitality/ Flights/ Hotels/ Ground
Concert Production/ Event Runners/ transportation/ Jumbo Video
Staging/ Stage hands/ Event Security/ Screens Port-O-San Rentals
Concert Lighting/ Sound & Organization Staffing/ Office, Prom Street team Venue
Monitors/ Audio & Lighting Telephone, Office supplies, Postal Clean Up
technicians Expenses/
Advertising/ Print media/
Proposed Concert Schedule:
Gates: 6:00 p.m./Concert Runtime: 7:00 p.m. – 11:00 p.m. (4 Hours)
Duration:
Every Saturday for up to Nine (9) weeks
Target Kick-Off Date:
Saturday, July 7, 2012
to continue each Saturday until September 1, 2012 for a total of nine (9) consecutive event weeks.
Proposed Concert Locations*:
Georgia International Horse Park
1996 Centennial Olympic Parkway
Conyers, GA 30013
Dollar General Parking Lot
1265 Iris Drive South East
Conyers GA 30013
* Alternate and/or additional locations to be determined
http://letsgobacktour.webs.com/
CONFIDENTIALITY NOTICE:
This document and any attachments contain private, confidential, and privileged material intended for the sole use of the recipient, and those who have been authorized
to receive it. If you are not the intended recipient, or ARE NOT the employee, or agent responsible for delivering this document and its contents to the intended
recipient, you are hereby notified that any dissemination private or public, copying, or viewing of content within is strictly prohibited.
4
5. PROPOSED ARTISTS PROGRAM
(Artists Line-up & Final contract Pending Final Negotiations)
COOL JAMS “OLE SCHOOL” CLASSIC SOUL
Patti Labelle Ron Isley
Freddie Jackson The Manhattans Gerald/ Blue
GQ Ray Goodman & Brown
Emanuel "Rahiem" LeBlanc Ted Wizard Mills (Blue Magic)
Charlie Wilson Harold Melvin’s Blue Notes
Chaka Kahn Legendary Intruders
Gladys Knight The Persuaders feat. Poindexter
Kenny Latimore Allison Williams
Peaches & Herb
HOT JAMS HOT JAMS
Cameo Keith Sweat
S.O.S Band Jagged Edge
Atlantic Starr Bobby Brown
Kool & The Gang Ralph Tresvant
The Barkays Dazz band Johnny
Average White Band Gill
ZAPP Boyz II Men
Con Funk Shun Dru Hill feat. Cisco
RAP IT OUT SMOOTH JAZZ
Biz Markie Chris Botti.
Grandmaster Gerald Albright
Melle Mel Rochelle Farrel
Kurtis Blow Najee'
Doug E. Fresh FourPlay
Queen Latifah
Whodini
Salt & Pepa
CARIBBEAN LATIN
Beres Hammond Gilberto Santa Rosa
Serani Ruiz Luis
Shaggy Tito Nieves
Sean Paul Latin All-Stars
Taurus Riley
“ROCK & POP” “ROCK & POP”
Cyndi Lauper Maroon 5
David Bowie Culture Club Feat. Boy George
Lisa Stansfield Bette Midler
Pointer Sisters New Kids On The Block
Dave Matthews Band Sheena Easton
Barry Manilow Michael Bolton
John Mellencamp Hall & Oates
Rick Springfield
CLASSIC R&B GOSPEL
Stephanie Mills Bee Bee & Cee Cee Winans
Peabo Bryson Marvin Sapp
Evelyn King Mary Mary
Meli’sa Morgan Byron Cage
Midnight Starr Smokie Norful
http://letsgobacktour.webs.com/
CONFIDENTIALITY NOTICE:
This document and any attachments contain private, confidential, and privileged material intended for the sole use of the recipient, and those who have been authorized
to receive it. If you are not the intended recipient, or ARE NOT the employee, or agent responsible for delivering this document and its contents to the intended
recipient, you are hereby notified that any dissemination private or public, copying, or viewing of content within is strictly prohibited.
5
6. FOOD COURT AND MERCHANDISE VENDING
Food & Beverage Vendors will have the opportunity to purchase vendor plots at a pre-determined rate.
All vendors will be required to a present insurance rider and a Food Protection Certificate.
All Food vendors will be required to practice and maintain appropriate food safety standards.
Merchandise & photography Vendors will have the opportunity to purchase vendor plots for at pre-determined
rate.
All non-food vendors will not be required to present insurance rider.
All Vendor rental fees collected will be donated via Wyclef Jean’s Yelѐ Haiti Relief Fund via the: ―Let's Go Back‖
Concert Series
CHILDREN’S PRE-CONCERT ACTIVITIES
Clowns, Cartoon and Movie Characters, Face Painting will be available for the entertainment of younger children.
A one dollar donation will be requested for face painting and photography with characters.
All fees collected from these services will be donated to FEED THE CHILDREN Hunger Relief Fund
Conyers, GA Community Churches and Citizen Centers Seniors
Special prime seating section will be reserved for senior citizens from local Conyers, GA Churches. Special prime
seating section will be reserved for senior citizens from local Conyers, GA Senior Centers.
CONYERS COMMUNITY CITIZENS WITH DISABILITIES AND SPECIAL NEEDS
Special prime seating sections will be reserved for Conyers citizens with disabilities and/or special needs.
A Wheel Chair accessible seating section will be made available.
Folding chairs will be provided as well as bottled water free of charge to these special guests.
ECONOMIC BENEFIT TO CONYERS, GA RESIDENTS
Conyers, GA residents will be employed to work in the production aspects of the concert series and given fair monetary
compensation for their participation. This includes, but is not limited to, sanitation duties prior to event, setup and after
event cleanup, Media distribution, light labor tasks, etc.
http://letsgobacktour.webs.com/
CONFIDENTIALITY NOTICE:
This document and any attachments contain private, confidential, and privileged material intended for the sole use of the recipient, and those who have been authorized
to receive it. If you are not the intended recipient, or ARE NOT the employee, or agent responsible for delivering this document and its contents to the intended
recipient, you are hereby notified that any dissemination private or public, copying, or viewing of content within is strictly prohibited.
6
7. CONYERS, GA COMMUNITY YOUTH EMPOWERMENT INITIATIVE
This program is designed to offer economic support as well as social empowerment to High School students that reside in
the Conyers, GA community. This flagship program will initially offer, up to fifty students, ages 16yrs through 18yrs, the
opportunity of part-time employment with the ―Let's Go Back‖ Concert Series.
CYE is dedicated to creating comprehensive, long-term solutions that give young people in high-risk environments real
alternatives to violence and delinquency while addressing the underlying conditions that influence this self-destructive life
style.
Many low-income communities of color have experienced an insurgence of gangs and gang-related activities, and many
young people have been misdirected into joining violent gangs. Like many other cities in Georgia, this activity has resulted
in these areas becoming a harbor where youth violence and drug-related activities flourish. The purpose behind CYE is to
affect a direct response to this crisis, and to initially focus on the male and female youth of the Conyers, GA community,
and to mentor them as to how they can avoid risky behavior and achieve positive life outcomes.
The goal of CYE is to establish a community-based organization in Conyers that can provide young people with
alternatives to incarceration, the juvenile justice system, as well as those activities that would put them at high risk for
truancy, delinquency, violence and gang activity.
CYE's mission is to foster programs that will take fill the idle time that many youth have during the academic break, and to
offer those in the community a more progressive alternative, and encourage these youth to focus their energy on more
positive and life fulfilling aspirations.
Programs to run for up to 9 consecutive weeks.
ECONOMIC EMPOWERMENT:
Fifty (50) Renaissance Employment placement opportunities with our annual Let’s Go Back Tour & Concert Series will be
offered to deserving youth. During the aforementioned program, youth will be mentored as well as trained for the
positions being offered during the nine (9) week concert series.
WEEKLY YOUTH MENTORSHIP:
Ten, One day, seminars will be conducted by corporate professionals, social specialist, local politicians, Employment
Agencies, and local community affairs representatives, and Military. Participation in all, one day, seminars would be a
requisite.
Meet & Greet opportunity:
Youth to Meet and Greet with Top recording artists
PREREQUISITES OF ELIGIBLE YOUTHS TO PARTICIPATE IN THE PROGRAM:
High School students, Ages 16yrs through 18yrs and/or college freshmen under 19yrs
Good academic record (3.0 GPA or higher)
Referral letter from an educator at their academic institution
A formal, in-person
Interview including parent(s) or legal guardian.
http://letsgobacktour.webs.com/
CONFIDENTIALITY NOTICE:
This document and any attachments contain private, confidential, and privileged material intended for the sole use of the recipient, and those who have been authorized
to receive it. If you are not the intended recipient, or ARE NOT the employee, or agent responsible for delivering this document and its contents to the intended
recipient, you are hereby notified that any dissemination private or public, copying, or viewing of content within is strictly prohibited.
7
8. FUNDRAISING EFFORTS
During the entire extent of this concert series, we will utilize traditional fundraising strategies, along with some unique and
creative approaches to raise funds in order to support the relief, recovery, and rebuilding efforts in the earthquake
devastated country of Haiti. We will utilize the concert stage to remind people of the great and traumatic plight that our
neighbors overseas are enduring, and will encourage them to donate to the cause to help the people of Haiti. We
recognize the extraordinary new economic burden that has now been thrust upon the people of Haiti.
Each and every year that the Conyers ―Let's Go Back‖ Concert Series is presented, it will be our commitment to
implement creative fundraising strategies to directly support Haiti. In addition to monetary charity efforts, the collection
of can goods, bottled water, clothing, and other bare necessities are just a few of the way the concert series will help. Our
ultimate goal is to show the world that Conyers, GA is for Haiti!
We are also proposing to generate monies, via various fundraisings efforts via event vendors & retailers at the LET'S GO
BACK TOUR & CONCERT SERIES to some of the following Conyers -based non-profit organizations (if applicable):
Non-Profit After School Programs – Comfy Cottage Academia, Inc.
Food Pantry Programs
Local Senior Citizen Centers
Local Outreach Programs
Local Drug Rehabilitation Programs
Battered Women Shelters
Family Homeless Shelters
Local Churches
Starting Music Programs for At-Risk & Challenged Youth
http://letsgobacktour.webs.com/
CONFIDENTIALITY NOTICE:
This document and any attachments contain private, confidential, and privileged material intended for the sole use of the recipient, and those who have been authorized
to receive it. If you are not the intended recipient, or ARE NOT the employee, or agent responsible for delivering this document and its contents to the intended
recipient, you are hereby notified that any dissemination private or public, copying, or viewing of content within is strictly prohibited.
8
9. THE “LETS’ GO BACK” CONYERS, GA COMMUNITY AGENDA
The community of Conyers, GA is experiencing an amazing renaissance. New and newly revitalize real estate is popping
up more rapidly than any of us could have ever have imagined. The diversity and makeup of the Conyers population is
transforming. Corporate America is now embracing Conyers and putting their retail shops in the community.
Conyers streets are being beautified and maintained better than ever. Policing has increased, and that has made Conyers a
safer place for all. This is a wonderful factuality, but there are some social flaws that accompany these new changes that are
not being effectively addressed. That is that stealthy and economically forced relocation of Conyers’ proud residents.
The ―Let's Go Back‖ Concert Series’ initial goal is to serve as a catalyst to boost the spirits of Conyers residents, increase
the positive notability of the Conyers, GA community, and generate an influx of new money through enhanced tourism.
A Long-term target goal is to establish a number of additional not-for-profit programs that service Conyers’ residents.
We would also like to utilize local talent and cultural events to complement our program.
Snapshot:
Present free, high quality and professional concert productions in the Conyers, GA community.
Integrate programs that will serve to empower and educate the community’s youth.
Engage local Churches and Senior Centers, and provide free transportation, premium reserved seating, &
refreshments to the weekly concerts for those groups.
Create a youth foundation based in Conyers, GA that will teach the grass roots of music production and
recording.
Gang outreach and redirection
http://letsgobacktour.webs.com/
CONFIDENTIALITY NOTICE:
This document and any attachments contain private, confidential, and privileged material intended for the sole use of the recipient, and those who have been authorized
to receive it. If you are not the intended recipient, or ARE NOT the employee, or agent responsible for delivering this document and its contents to the intended
recipient, you are hereby notified that any dissemination private or public, copying, or viewing of content within is strictly prohibited.
9
10. REQUEST FOR SPONSORSHIP
The ―Let's Go Back‖ Concert Series will provide sponsors with the best possible marketing and branding solutions to
enhance visibility by utilizing high-end professionals that draw incredible attention to your product or services. With no
risk and unparalleled results, we can stand behind the scenes, knowing you are the scene.
We would like to propose five (5) levels of sponsorship to invite partners for the 2012 Rockdale County & City of Conyers
―Let's Go Back Tour & Concert Series‖
TITLE SPONSOR - $100,000 - TEN (10) AVAILABLE
Media – Sponsor Presents The 2009 Lets Go Back Tour & Concert Series on all Radio & Television commercials,
advertising ten (10) weeks out, in six (6) different cities (exposure to over 5 million people)
Web – Large Banner on event Web-Site; Hyperlink to your company site (exposure to over 2 million people)
Billboard – Sponsor Presents The 2009 Lets Go Back Tour & Concert Series on Billboard Display, Twelve (12)
weeks out (exposure to over 1 million people)
Print – Sponsor Presents in all Newspapers, Magazines and 500,000 Posters & Fliers Distributed twelve (12)
weeks out, in six different cities.
Merchandising – Sponsor Presents on Promotional Merchandise. (T-Shirts aka Walking Billboards)
Signage - Prominent banner and signage display covering stage; in view to 10,000 Plus in Attendance.
Vending – Six (6) 10x10 Vending Spaces
Tickets – 100 Complimentary General Admission Tickets & 2 Reserve VIP Tables to Accommodate 20 Guest.
Sponsor Tent - An exclusive 40x40 tent with Free Hors d'oeuvres
Back Stage Passes - 10 Back Stage Passes
Meet and Greet - An exclusive meet and greet with picture taking & autograph signing.
PLATINUM SPONSOR - $50,000 - SIX (6) AVAILABLE
Media – Sponsor Presents The 2009 Lets Go Back Tour & Concert Series on all Radio & Television commercials,
advertising ten (10) weeks out, throughout the city and all surrounding counties (exposure to over 2 million
people)
Web – Large Banner on event Web-Site; Hyperlink to your company site (exposure to over 2 million people)
Billboard – Sponsor Presents The 2009 Lets Go Back Tour & Concert Series on Billboard Display, Twelve (12)
weeks out (exposure to over 1 million people)
Print – Sponsor Presents in all Newspapers, Magazines and 500,000 Posters & Fliers Distributed twelve (12)
weeks out, throughout the city and all surrounding counties
Merchandising – Sponsor Presents on Promotional Merchandise (T-Shirts aka Walking Billboards)
Signage - Prominent banner and signage display on side of stage
Vending – Four (4) 10x10 Vending Spaces
Tickets – 50 Complimentary General Admission Tickets & 2 Reserve VIP Tables to Accommodate 20 Guest.
Sponsor Tent - An exclusive 20x20 tent with Free Hors d'oeuvres
Back Stage Passes - 10 Back Stage Passes
Meet and Greet - A meet and greet with picture taking & autograph signing.
GOLD SPONSOR - $25,000 - SIX (6) AVAILABLE
Media – Sponsor Mention on all Radio & Television commercials, advertising ten (10) weeks out, throughout the
city and all surrounding counties ( exposure to over 2 million people)
Web – Banner on event Web-Site; Hyperlink to your company site (exposure to over 2 million people)
Billboard – Sponsor logo on Billboard Display, Twelve (12) weeks out (exposure to over 1 million people)
Print – Sponsor logo on all Newspapers, Magazines and 500,000 Posters & Fliers Distributed twelve (12) weeks
out, throughout the city and all surrounding counties
Merchandising – Sponsor Logo on Promotional Merchandise. (T-Shirts aka Walking Billboards)
11. Signage - Prominent banner and signage display on festival site
Vending – Two (2) 10x10 Vending Spaces
Tickets – 25 Complimentary Tickets & Reserve VIP Ticket to Accommodate 10 Guests. Plus Buffet
Sponsor Tent - An exclusive 10x10 tent with Free Hors d'oeuvres
Back Stage Passes - 5 Back Stage Passes
Meet and Greet - A meet and greet with picture taking & autograph signing
SILVER SPONSOR - $10,000 - TEN (10) AVAILABLE
Media – Sponsor Mention on all Radio & Television commercials, advertising seven (7) weeks out, throughout the
city and all surrounding counties
Web – Logo on event Web-Site; Hyperlink to your company site (exposure over 2 million people)
Billboard – Sponsor logo on Billboard Display, Twelve (12) weeks out (exposure over 1 million) p
Print – Sponsor logo on all Newspapers, Magazines and 500,000 Posters & Fliers Distributed twelve (12) weeks
out, throughout the city and all surrounding counties
Merchandising – Sponsor Logo on Promotional Merchandise (T-Shirts aka Walking Billboards) Signage -
Prominent banner and signage display on festival site
Vending – One (1) 10x10 Vending Space
Tickets – 25 Complimentary General Admission Tickets & Reserve VIP seats Accommodates 10 Back Stage
Passes - 2 Back Stage Passes
Meet and Greet - A meet-and-greet with picture taking & autograph signing.
BRONZE SPONSOR - $5,000 – TEN (10) AVAILABLE
General Admission Tickets & 6 VIP tickets
Back Stage Passes - 2 Back Stage Passes Media – Sponsor Mention on all Radio & Television commercials,
advertising seven (3) weeks out, throughout the city and all surrounding counties
Web – Logo on event Web-Site; Hyperlink to your company site
Print – Sponsor logo on all Newspapers, Magazines and 500,000 Posters & Fliers Distributed twelve (10) weeks
out, throughout the city and all surrounding counties
Signage - Prominent banner and signage display on festival site
Tickets – 25 Complimentary
12. Founder/CEO
The ―Let's Go Back Tour & Concert Series‖
DANIEL ATHERTON SR., GA
Daniel Atherton Sr. was born on June 26 1957 at Harlem Hospital, NY. His parents, Daniel Atherton and Gloria
Atherton raised him in Harlem, NY on 117th street between Lenox & 7th Aves, known now as Malcolm X Blvd &
Adam Clayton Powell Blvd. Daniel Atherton attended grade school in Harlem, NY just a few blocks from his home, at
P.S.184 in 1969, which was later renamed to School P.S. 207. Daniel went on to attend I.S. 88, Wadleigh J.H. School,
also in his home neighborhood.
Daniel attended Louis D. Brandeis High School in 1973. Upon his graduation, Daniel received a prestigious two-year
music scholarship to the Berkley School of Music in Boston, Massachusetts. He studied drum percussion, and music
theory comprehension.
After Berkley, Daniel began teaching percussion. He also started performing and drumming with various professional
bands and performers such as; Chaka Kahn / O'Jays / Atlantic Starr / Freddie Jackson / Keith Sweat / Guy /
Najee / New Edition / Bobby Brown / Gerald Levert Blue Magic / Cameo, just to name a few. To date, Daniel
a proud father and is still instructing private students the art and technique of the drums. He believes that, through his
music, he is teaching young people that they are powerful and creative individuals that can do anything that they truly
apply themselves to.
Daniel is a highly-respected force within the entertainment arena. He is still actively touring and performing with many
of the greatest performing artists of our time. He is also now the Musical Director and drummer of the legendary R&B
group, ATLANTIC STARR. Together they are currently touring in US cities, and in other location around the world.
Daniel has lived as a resident of Harlem, NY most of his life, living not very far from where he grew up. He also
has a property in Englewood, New Jersey, and is the proud owner of a Vintage Brownstone in Harlem, NY with his
Uncle Harold Atherton, a retired MTA Transit Police Officer.
Daniel is now a permanent resident of Conyers, Georgia. He resides not far from his daughter, a longtime resident of
Conyers.
Daniel founded the LETS GO BACK TOUR & CONCERT SERIES in 2005, doing shows in and around the NY tri-
state area, including, various venues though out the New York City Area. Daniel’s ultimate desire was to have the LETS
GO BACK TOUR & CONCERT SERIES become a weekly concert series, starting in New York City, NY and then
spreading to other major cities around the country.
Daniel Atherton, Sr. a.k.a. ―D.A. Slammin’ Drummer‖
(718) 431-4288
www.daslammindrummer.webs.com
daslammindrummer@yahoo.com
13. President /Promoters
The ―Let's Go Back Tour & Concert Series‖
CHARLES M. LEAKE, NYC
Born in North Carolina, but raised in Harlem, NY on 215 West 116th Street. Charles attended grade school at P.S. 76 A.
Phillip Randolph School on 220 West 121st Street in Harlem, NY. Afterwards, he entered I.S. 88, Wadleigh J.H. School,
also in Harlem, for a short while, until his parents transferred him downtown to I.S. 44 William J. O’Shea J.H. in mid-
Manhattan. In 1974, Charles entered Martin Luther King, Jr. High School and graduated in 1978 at the age 17.
Charles began his career in music and promotions in 1978 as one of the original members of the rap group the ―Harlem
World Crew‖ going by the name of ―MC Charlie Rock‖. The group was named after the world famous nightclub; Harlem
World Cultural & Entertainment Complex, formally located on 116th street & Lenox Avenue in Harlem, NY. The club
was considered the ―Madison Square Garden‖ of the new Hip-Hop Rap movement until its closing in 1985. It played
host to many of today’s current Hip Hop moguls like; Russell Simmons, Kurtis Blow, Force MD, Kool Moe Dee, New
Edition, Yellow Man, Andre Harrell; Doug E. Fresh; Run DMC; Grandmaster Flash; Ice T, and many more long before
their present notability.
It was during his time there that Charles learned and began to hone his knowledge of concert promotion, production, and
entertainment. By utilizing his natural analytical and organization skills, he developed promotional strategies that helped
propel the club to great heights of popularity and fame in the streets.
It was also there where he first met his current partner of many years, Mr. Ray Chandler, who had heard about World Club
and came to rent the venue to present his rap crew, Grandmaster Flash & The furious Five. Ray hired Charles to help
promote the event, and they developed an instant bond. For many years thereafter, Charles worked with Ray to produce
and promote some of the most successful Rap concert/ dance events in the Tri-state area.
As time went on, Ray Chandler recognized Charles’ work ethic and dedication and soon offered him an equal partnership.
Now promoting to a more sophisticated clientele, Charles still showed the same gritty determination, and ability to handle
events dealing with any genre of music. He has worked with many top recording artists of the 70s & 80s Classic Soul era,
and has produced many sold out concerts. Most recently at world class venues like: Manhattan Center, NY; Roseland
Ballroom, NY; Desoto Civic Center, in Tennessee with performers such as: The Stylistics, Harold Melvin’s Blue Notes,
Legendary Intruders, Persuaders, The Escorts, Delfonics, Blue Magic, Meli’sa Morgan, The Chilites, Ray Goodman &
Brown, Alyson Williams, and many more.
Professionally, Charles received his Associates Degree in Computer Science, and has held positions as a Systems Analyst
for several major corporations. Including; IBM, Pepsi Cola Bottling Company of New York, Kaye Insurance Group, &
New York College of Podiatric Medicine. But his true passion has always been concert promotions and entertainment.
Now, more than 25 years later, Charles is President of his own concert production company, and continues to prove he is
a true ―Go- getter‖ who will not stop until the job is done.
Charles Leake, President
RC&A Heart & Soul Productions
www.rcahas.com
rcaheartandsoul@gmail.com
14. Vice President/Promoter Bio
The ―Let's Go Back Tour & Concert Series‖
RAY CHANDLER, NYC
A native of the Bronx, NY, and one of the true visionaries in the concert promotion business, began as one of the original
pioneers of the now multi-billion dollar hip Hop Rap music industry in the early 1970s. He was the first manager of the
world famous rap crew Grandmaster Flash & The furious Five, and also one of the first to recognize that this then new
underground style of music had the potential of mass appeal and profitability.
For many years thereafter he produced and promoted some of the most successful Rap concerts/dance events in the Tri-
state area. His events drew thousands into major club venues like: The Roxy; NY; Skate Key, BX; Fun House, NY;
Capitol Theatre, MA; Westchester County Center, NY; and (the Mecca of Hip Hop) World Club in New York City. His
legacy has been documented in several books and on the World Wide Web.
As the tides of Hip Hop music began to change in the late 80s, Mr. Chandler now a family man chose to move into a more
sophisticated genre of music promoting top recording artists of the 70s & 80s classic soul era. He has produced many sold
out concerts. Most recently at world class venues like: Manhattan Center, NY; Roseland Ballroom, NY; Desoto Civic
Center, in Tennessee with performers such as: The Whispers, Stephanie Mills, Temptations, Luciano, Third World, The
Stylistics, Harold Melvin’s Blue Notes; Legendary Intruders; The Persuaders; Peaches & Herb; The Escorts; Delfonics;
Ted Wizard Mills (Blue Magic); Meli’sa Morgan; The Chilites; Ray Goodman & Brown; Alyson Williams, and many more.
With more than 30 years in the concert promotion business, Ray Chandler has an impeccable reputation as a promoter,
businessman, and as a gentleman.
Ray Chandler, Founder/Promotor/CEO
RC&A Heart & Soul Productions
www.rcahas.com
raychandler@rcahas.com
15. Vice President of Marketing Bio
The ―Let's Go Back Tour & Concert Series‖
DANIELLE ATHERTON-BONNER, MBA
Born and raised in New York City and as a current Conyers resident, Danielle has a high level of relevant knowledge of
both markets, their wide array of resources and their geographical nuances. In these fast-paced, results-driven cities
precision and professionalism are her priorities.
With over 15 years of administrative and marketing experience, working for executives at organizations such as Paramount
Pictures and Tribune Broadcasting Company, as well as entertainment industry professionals, she has what it takes to
ensure quality day-to-day marketing consulting.
Throughout her career, she has demonstrated for employers an exceptional facility for meeting organizational objectives
and demands, and in addition to her secretarial skills, she is an adept event planner.
All of Danielle’s previous experience has enhanced her formal education and has provided considerable practical
experience in many areas that enables her to make a significant impact.
Danielle Atherton-Bonner has an MBA and is also a 2013 Ph.D. candidate at Walden University.
Danielle D. Atherton-Bonner
(770) 601-4746
www.DanielleAtherton.com
Contact.Me@DanielleAtherton.com
16. COMFY COTTAGE ACADEMIA, INC. is a charitable educational organization whose primary function is the
advancement of education through the presentation of formal instruction and was formed to conduct research,
educational and informational activities to increase public awareness of nonprofit educational activities.
Comfy Cottage Academia aims to prepare its students to excel as young leaders of tomorrow by combining an
exclusive curriculum tailored specifically for elementary school children with enhanced, first class child care services.
Comfy Cottage Academia offers an alternative to traditional after school and summer programs that not only meets child
care needs, but also provides a learning environment that enhances children’s social skills and also teaches them the arts
and sciences.
Comfy Cottage Academia offers a collegiate curriculum tailored specifically for children. We have a literature-
based curriculum employing a wide variety of children's books. All subjects and basic skills are centered on literature and
integrated throughout the curriculum. The NAEYC – National Association for the Education of the Young Child, as well
as the Georgia Early Learning Standards (GELS) are incorporated into the curriculum. Advanced technology and
developmental programs:
Through our advanced technology and developmental programs, we seek to increase academic opportunities through technology-based
programming. We offer engaging educational programs for children, ensuring our students develop the skills to be successful in school. Federal,
State and Local government agencies, local churches and civic organizations play an integral role in the life of the program.
The target customers are single caregiver, low to lower-middle-income families who value the quality of education
and child care provided for their children ages 5 to 11 years. However, to broaden our customer base and provide equal
educational opportunity, we will participate in the GA CAPS subsidized childcare voucher program as well as offer a
sliding fee scale based on the United States Federal Poverty Level Guidelines. For families who value the importance of
higher education and quality child care services, Comfy Cottage Academia offers a great alternative to traditional child care
services and specific interest based programs.
Comfy Cottage Academia believes in the goal of leaving no child behind. The goal is to raise the visibility of
program to assure that:
Referral sources will use the service;
Funding sources will support the program;
Adults will volunteer to be mentors.
The CCA marketing strategy will be to successfully sell this new resource to the schools and the Georgia
Department of Early Care and Learning (DECAL). This will be accomplished by a referral coordinator who will create and
maintain a network of contacts that will serve as the referral source for the program.
Comfy Cottage Academia’s value proposition is quite clear and quite easily distinguished from others in the
market. We offer uniquely premium child care services, as measured by the curriculum and activities offered, experience
and educational level of the instructors, community involvement and community college theme.
Comfy Cottage Academia, Inc.
3565 Highway 20 SE
Conyers, GA 30013
(770) 828-8922
www.ComfyCottageAcademy.com