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http://www.bized.co.uk
Copyright 2007 – Biz/ed
Meeting the Needs
of Stakeholders
http://www.bized.co.uk
Copyright 2007 – Biz/ed
What are Stakeholders?
• Stakeholders are groups of people
who have an interest in a business
organisation
• They can be seen as being either
external to the organisation,
or internal
• But some may be both!
http://www.bized.co.uk
Copyright 2007 – Biz/ed
Types of Stakeholder
• Owners (I)
• Shareholders (I)
• Managers (I)
• Staff or employees
(I)
• Customers (E)
• Suppliers (E)
• Community (E)
• Government (E)
• I = Internal
• E = External
http://www.bized.co.uk
Copyright 2007 – Biz/ed
Internal and External
Stakeholders
Internal stakeholders are those who are
‘members’ of the business organisation
• Owners and shareholders
• Managers
• Staff and employees
• External stakeholders are not part
of the firm
http://www.bized.co.uk
Copyright 2007 – Biz/ed
But…..!
• Some groups can be both internal
and external stakeholders
• Such as staff or shareholders
who are also local residents
• Can you think of any others?
http://www.bized.co.uk
Copyright 2007 – Biz/ed
Characteristics of
Stakeholders
1. Owners and Shareholders
• The number of owners and the roles they carry
out differ according to the size of the firm
• In small businesses there may be only one
owner (sole trader) or perhaps a small number
of partners (partnership)
• In large firms there are often thousands
of shareholders, who each own a small part
of the business
http://www.bized.co.uk
Copyright 2007 – Biz/ed
2. Managers:
• organise
• make decisions
• plan
• control
• are accountable to the owner(s)
Characteristics of
Stakeholders
http://www.bized.co.uk
Copyright 2007 – Biz/ed
Characteristics of
Stakeholders
3. Employees or Staff:
• A business needs staff or employees
to carry out its activities
• Employees agree to work a certain number
of hours in return for a wage or salary
• Pay levels vary with skills, qualifications, age,
location, types of work and industry
and other factors
http://www.bized.co.uk
Copyright 2007 – Biz/ed
Characteristics of
Stakeholders
4. Customers:
• Customers buy the goods or services produced
by firms
• They may be individuals or other businesses
• Firms must understand and meet the needs
of their customers, otherwise they will fail
to make a profit or, indeed, survive
http://www.bized.co.uk
Copyright 2007 – Biz/ed
5. Suppliers:
• Firms get the resources they need to produce
goods and services from suppliers
• Businesses should have effective relationships
with their suppliers in order to get quality
resources at reasonable prices
• This is a two-way process, as suppliers depend
on the firms they supply
Characteristics of
Stakeholders
http://www.bized.co.uk
Copyright 2007 – Biz/ed
6. Community:
• Firms and the communities they exist in
are also in a two-way relationship
• The local community may often provide many
of the firm’s staff and customers
• The business often supplies goods
and services vital to the local area
• But at times the community can feel aggrieved
by some aspects of what a firm does
Characteristics of
Stakeholders
http://www.bized.co.uk
Copyright 2007 – Biz/ed
7. Government:
• Economic policies affect firms’ costs (through
taxation and interest rates)
• Legislation regulates what business can do
in areas such as the environment
and occupational safety and health
• Successful firms are good for governments
as they create wealth and employment
Characteristics of
Stakeholders

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stakeholders.ppt

  • 1. http://www.bized.co.uk Copyright 2007 – Biz/ed Meeting the Needs of Stakeholders
  • 2. http://www.bized.co.uk Copyright 2007 – Biz/ed What are Stakeholders? • Stakeholders are groups of people who have an interest in a business organisation • They can be seen as being either external to the organisation, or internal • But some may be both!
  • 3. http://www.bized.co.uk Copyright 2007 – Biz/ed Types of Stakeholder • Owners (I) • Shareholders (I) • Managers (I) • Staff or employees (I) • Customers (E) • Suppliers (E) • Community (E) • Government (E) • I = Internal • E = External
  • 4. http://www.bized.co.uk Copyright 2007 – Biz/ed Internal and External Stakeholders Internal stakeholders are those who are ‘members’ of the business organisation • Owners and shareholders • Managers • Staff and employees • External stakeholders are not part of the firm
  • 5. http://www.bized.co.uk Copyright 2007 – Biz/ed But…..! • Some groups can be both internal and external stakeholders • Such as staff or shareholders who are also local residents • Can you think of any others?
  • 6. http://www.bized.co.uk Copyright 2007 – Biz/ed Characteristics of Stakeholders 1. Owners and Shareholders • The number of owners and the roles they carry out differ according to the size of the firm • In small businesses there may be only one owner (sole trader) or perhaps a small number of partners (partnership) • In large firms there are often thousands of shareholders, who each own a small part of the business
  • 7. http://www.bized.co.uk Copyright 2007 – Biz/ed 2. Managers: • organise • make decisions • plan • control • are accountable to the owner(s) Characteristics of Stakeholders
  • 8. http://www.bized.co.uk Copyright 2007 – Biz/ed Characteristics of Stakeholders 3. Employees or Staff: • A business needs staff or employees to carry out its activities • Employees agree to work a certain number of hours in return for a wage or salary • Pay levels vary with skills, qualifications, age, location, types of work and industry and other factors
  • 9. http://www.bized.co.uk Copyright 2007 – Biz/ed Characteristics of Stakeholders 4. Customers: • Customers buy the goods or services produced by firms • They may be individuals or other businesses • Firms must understand and meet the needs of their customers, otherwise they will fail to make a profit or, indeed, survive
  • 10. http://www.bized.co.uk Copyright 2007 – Biz/ed 5. Suppliers: • Firms get the resources they need to produce goods and services from suppliers • Businesses should have effective relationships with their suppliers in order to get quality resources at reasonable prices • This is a two-way process, as suppliers depend on the firms they supply Characteristics of Stakeholders
  • 11. http://www.bized.co.uk Copyright 2007 – Biz/ed 6. Community: • Firms and the communities they exist in are also in a two-way relationship • The local community may often provide many of the firm’s staff and customers • The business often supplies goods and services vital to the local area • But at times the community can feel aggrieved by some aspects of what a firm does Characteristics of Stakeholders
  • 12. http://www.bized.co.uk Copyright 2007 – Biz/ed 7. Government: • Economic policies affect firms’ costs (through taxation and interest rates) • Legislation regulates what business can do in areas such as the environment and occupational safety and health • Successful firms are good for governments as they create wealth and employment Characteristics of Stakeholders