The document provides a marketing plan for St Johns & StPeters churches in Chester for 2010-2011. It outlines the operational structure of the project team and committees overseeing the churches. It performs a SWOT analysis, identifying strengths such as the historic nature of the buildings but also weaknesses like lack of funding. Opportunities mentioned include applying for grants and increasing tourism. The strategy will focus on marketing, facilities upgrades, and restoration projects. The target audience is identified as schools, youth groups, visitors, and the local community.