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Дорогие друзья! Сегодня мы с Вами станем свидетелями рождения нового бренда! Соколова Анастасия Чернухина Юлия РГГУ ФУ 5 курс группа №7 Маркетинг
Основная идея ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Разброс цен
Наши преимущества ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
[object Object]
[object Object]
[object Object]
[object Object]
Разработка бренда: ,[object Object],[object Object],* На последнем кастинге нейминга присутствовали наименования: «Царский», «Империал», «Император» и победитель отбора «Екатерина  II »
Составляющие бренда (атрибуты сенсорного брендинга) ,[object Object],[object Object],[object Object]
[object Object]

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дорогие друзья! сегодня мы с вами станем

  • 1. Дорогие друзья! Сегодня мы с Вами станем свидетелями рождения нового бренда! Соколова Анастасия Чернухина Юлия РГГУ ФУ 5 курс группа №7 Маркетинг
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