This document discusses the potential benefits and drawbacks of using social networking in the workplace. It notes that social media use is widespread both nationally and in the local borough. Potential benefits include facilitating connections between employees that could share useful information, engaging staff through tools like Yammer, and cost savings through shifting communications to cheaper channels like the web. However, social media could also be a source of time wasting. The document raises questions about whether social networking supports transparency and open data as part of the government's agenda.
9. Borough social media
use
•Facebook = 46.2%
•Facebook (aged 16–24) =
95.5%
•YouTube = 37.3%
•MSN = 21.2%
•Twitter = 6.1%
National social media
use
•Facebook = approx. 50%
Why should we care?