How to Approach Social Media Architecture as a Corporate Communications Archi...Storymaker GmbH
The document discusses how to approach social media as a corporate communications architecture. It outlines the POST approach - focusing on people, objectives, strategy, and technology. It emphasizes understanding stakeholders and their needs/wants, defining goals, crafting a strategy to meet goals by reaching stakeholders where they are online, and using appropriate platforms. Content should tell the corporate story at the core and facilitate communication, interaction, and sharing across chosen networks and communities. The overall strategy is to reach beyond direct contacts.
Faced with two critical goals and low resources, the Kuali Student Test Team developed and implemented a test automation framework based on an open source tool ? Tsung and Amazon?s Elastic Compute Cloud (EC2). This automation framework netted success right away as it allowed the team to identify and regress critical performance issues through out development.
Kuali developers and test engineers, and technical staff from implementing institutions will learn how industry best practices for performance testing were applied to Kuali Student and will walk away with guidance on how to setup and run an open source performance testing tool to support their needs (live demonstration included).
Social Media Relations - English, Bjoern Eichstaedt Storymaker Storymaker GmbH
The document discusses social media relations and how to build relationships online. It uses the metaphor of a party to represent online social networks, with the goal being to interact with different groups at the party/network to develop relationships. The key is to listen first, find common interests, and engage in natural discussion before eventually moving interactions offline. The overall strategy is to represent yourself as a real person rather than just for promotional purposes in order to become a trusted figure/multiplier in various communities.
"It's the telephone stupid" - why Facebook is not new at allStorymaker GmbH
1. The document compares using social media like Facebook and Twitter to using the telephone, noting that the basic communication principles are similar.
2. It states that while social networks may not be entirely new, the digital environment now allows all forms of communication to be seamlessly linked everywhere.
3. The key is taking advantage of the full potential of digital platforms by combining different types of content and media across networks, rather than using each network in isolation like a telephone.
The document provides an easy outline of recent updates to Chinese chemical regulations, including Order 7 by MEP on the notification of new chemicals, Decree 591 by the State Council on existing hazardous chemicals, and China's implementation of the Globally Harmonized System of Classification and Labeling of Chemicals. It notes key regulatory bodies in China and their roles, and explains that while China's system differs from the European Union's REACH system, Order 7 by MEP governs new chemicals similar to non-phase-in substances under REACH.
How to Approach Social Media Architecture as a Corporate Communications Archi...Storymaker GmbH
The document discusses how to approach social media as a corporate communications architecture. It outlines the POST approach - focusing on people, objectives, strategy, and technology. It emphasizes understanding stakeholders and their needs/wants, defining goals, crafting a strategy to meet goals by reaching stakeholders where they are online, and using appropriate platforms. Content should tell the corporate story at the core and facilitate communication, interaction, and sharing across chosen networks and communities. The overall strategy is to reach beyond direct contacts.
Faced with two critical goals and low resources, the Kuali Student Test Team developed and implemented a test automation framework based on an open source tool ? Tsung and Amazon?s Elastic Compute Cloud (EC2). This automation framework netted success right away as it allowed the team to identify and regress critical performance issues through out development.
Kuali developers and test engineers, and technical staff from implementing institutions will learn how industry best practices for performance testing were applied to Kuali Student and will walk away with guidance on how to setup and run an open source performance testing tool to support their needs (live demonstration included).
Social Media Relations - English, Bjoern Eichstaedt Storymaker Storymaker GmbH
The document discusses social media relations and how to build relationships online. It uses the metaphor of a party to represent online social networks, with the goal being to interact with different groups at the party/network to develop relationships. The key is to listen first, find common interests, and engage in natural discussion before eventually moving interactions offline. The overall strategy is to represent yourself as a real person rather than just for promotional purposes in order to become a trusted figure/multiplier in various communities.
"It's the telephone stupid" - why Facebook is not new at allStorymaker GmbH
1. The document compares using social media like Facebook and Twitter to using the telephone, noting that the basic communication principles are similar.
2. It states that while social networks may not be entirely new, the digital environment now allows all forms of communication to be seamlessly linked everywhere.
3. The key is taking advantage of the full potential of digital platforms by combining different types of content and media across networks, rather than using each network in isolation like a telephone.
The document provides an easy outline of recent updates to Chinese chemical regulations, including Order 7 by MEP on the notification of new chemicals, Decree 591 by the State Council on existing hazardous chemicals, and China's implementation of the Globally Harmonized System of Classification and Labeling of Chemicals. It notes key regulatory bodies in China and their roles, and explains that while China's system differs from the European Union's REACH system, Order 7 by MEP governs new chemicals similar to non-phase-in substances under REACH.
Digitale PR wird Kontextkommunikation - Vortrag Webinale, Björn Eichstädt, St...Storymaker GmbH
Vortrag zum Thema "Digitale PR wird Kontextkommunikation" von Björn Eichstädt, Managing Partner Storymaker GmbH, auf der Webinale 2013, 4. Juni, in Berlin.
Telefon, Mann! HD - Eine letzte Erklärung zu Facebook Storymaker GmbH
HD-Version von Telefon, Mann! Einem Vortrag zu Facebook, Telefon, Kommunikationsinfrastrukturen und Co. von Björn Eichstädt, Geschäftsführer Storymaker.
Social Media bei Carl Zeiss Photoobjektive - PR 2.0 ForumStorymaker GmbH
Social Media kommunikation bei Carl Zeiss Photoobjektive - Aufbau der Communities auf Twitter, Facebook und Flickr. Vortrag von Martin Klottig (Carl Zeiss) und Katrin Renner (Storymaker) auf der PR 2.0 Forum am 10.02.2011 in München
Digitale PR wird Kontextkommunikation - Vortrag Webinale, Björn Eichstädt, St...Storymaker GmbH
Vortrag zum Thema "Digitale PR wird Kontextkommunikation" von Björn Eichstädt, Managing Partner Storymaker GmbH, auf der Webinale 2013, 4. Juni, in Berlin.
Telefon, Mann! HD - Eine letzte Erklärung zu Facebook Storymaker GmbH
HD-Version von Telefon, Mann! Einem Vortrag zu Facebook, Telefon, Kommunikationsinfrastrukturen und Co. von Björn Eichstädt, Geschäftsführer Storymaker.
Social Media bei Carl Zeiss Photoobjektive - PR 2.0 ForumStorymaker GmbH
Social Media kommunikation bei Carl Zeiss Photoobjektive - Aufbau der Communities auf Twitter, Facebook und Flickr. Vortrag von Martin Klottig (Carl Zeiss) und Katrin Renner (Storymaker) auf der PR 2.0 Forum am 10.02.2011 in München