The document summarizes a Snickers chocolate bar advertisement from 2014. The ad is set in feudal Japan and follows a samurai whose mood improves after eating a Snickers bar. The advertisement uses various camera shots and depicts a historical setting to suggest Snickers has been enjoyed universally for a long time. It targets anyone who likes chocolate by conveying the chocolate bar can make one feel better.

1. Snickers Advert

2. Snickers
• The snickers bar is a chocolate made by the company nestle
• The advertisement I have chosen from snickers is 1 minute and 10 second long
• The quality of the chocolate is mid range
• https://www.youtube.com/watch?v=qIVDxL2lgN4
• This advertisement was published on 4 Oct 2014
• Snickers bar was invented in 1930
• Cost the exact cost can not be found but it would have been expensive 

3. Target Market
• Snickers target market is anyone who likes chocolate as snickers is
advertising a chocolate bar saying how it makes you feel better
when you take a bite of the chocolate bar

4. Location
• The advert is set in feudal japan to show that the product is
universally liked by different countries because of how far it is
stretched in terms of continents, it also makes it seem like a timeless
product because of the time it is set , giving the idea that snickers
bars have been liked for a long time and will continue to be for a long
time

5. Shots
• There is around about 50 shots for this advert
• They use a variety of camera shots such as a Pan shot, close up ,mid
close up ,long shots and over the shoulder shot.

6. Mis en scene
• Japan
• Swords
• Old Japanese armour
• Snicker bar
• Set in the past (old times)