SMC Lausanne Conference Presentation "The end of e-commerce" by Nick Staheyeff, Vice-president, CFO & CEO eBay International

1. The end of e-commerce? Nick Staheyeff Vice-President, CEO and CFO of eBay International Club Swiss Marketing de Lausanne April 7, 2011

2. Agenda Yesterday’s e-commerce Today’s e-commerce The end of e-commerce ?

3. Yesterday’s e-commerce

4. Online retail continues to growat double-digit rates … Online retail outperforming “offline” retail … … even more so in Western Europe Online Online Total Total Online and total retail growth (YoY, %) Source: Euromonitor

5. … but stillaccounting for single-digits of total retail Share of online retail (%) Source: Euromonitor

6. 15 years of EU e-commerce: a crowded market Internet Bubble 1995 2000 2005 2011

7. 2010 25 million eBay sellers globally eBay – still a teenager !

8. Today’s e-commerce

9. e-commerce continues to be very dynamic Group buying Mobile commerce Local commerce 1995 2000 2005 2011 Cross-border trade Social commerce

10. Mobile Extending leadership position by providing access any time, any place, any device

11. Local Increasing selection & options for customers as the lines blur between online and offline commerce

12. Social Leveraging the social graph to enable engagement and social commerce

13. Opportunities for eBay Mobile Local Social

14. The end of e-commerce ?

15. Traditional boundaries are blurring Online world Offline world Mobile

16. Huge opportunity: Taking the “e” out of ecommerce Yesterday Tomorrow Today Online 6% Online 4% Online + Offline Web-influenced offline 37% Offline Offline 96% 2008 = $325B 2013 = $10T Source: Forrester Source: Forrester, Euromonitor and Economist Intelligence Unit Source: Economist Intelligence Unit

17. Consumers have a “store in their pocket” Promotions & coupons Loyalty Mobile eCommerce Self-scanning & self-checkout In-store price comparison Payment Store location Shopping lists

18. “New retail” demands new ways to reach consumers Sole proprietors Small and medium size businesses Large merchants

19. Merchants of all sizes must reach buyers in new ways and keep up with innovation Sole proprietors Millions of buyers Multi- channel Small and medium size businesses Pace of innovation Global competition Large merchants

20. The new retail future: eBay’s unique position eBay PayPal Classifieds Shopping.com Mobile Apps Buyers Sellers StubHub

21. Questions? (or ratherfancytakingyour phone out and searchthrougheBay’s 200 million items …)