A look inside: L’Oréal Russia
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An inside look at L'Oréal Russia

An inside look at L'Oréal Russia

Editor's Notes

  • #2 The word ‘universalization’ is created by L’Oréal. It is globalization but with clear respect for differences: differences in needs but also differences in desires, dreams, cultures, and traditions. It’s really a way of seeing the world, a vision that should inspire each one of us. L’Oreal establishes global brands but meanwhile customize the formulae to create tailor-made products in each country. L’Oreal offers products to the globe with strong local relavance.
  • #3 In the this chapter, we will reveal why L’Oreal is able to have a robust business performance, be the No.1 cosmetics group in the world and what make L’Oreal so unique
  • #4 The word ‘universalization’ is created by L’Oréal. It is globalization but with clear respect for differences: differences in needs but also differences in desires, dreams, cultures, and traditions. It’s really a way of seeing the world, a vision that should inspire each one of us. L’Oreal establishes global brands but meanwhile customize the formulae to create tailor-made products in each country. L’Oreal offers products to the globe with strong local relavance.
  • #5 In the this chapter, we will reveal why L’Oreal is able to have a robust business performance, be the No.1 cosmetics group in the world and what make L’Oreal so unique
  • #6 In the this chapter, we will reveal why L’Oreal is able to have a robust business performance, be the No.1 cosmetics group in the world and what make L’Oreal so unique
  • #7 In the this chapter, we will reveal why L’Oreal is able to have a robust business performance, be the No.1 cosmetics group in the world and what make L’Oreal so unique
  • #8 L’Oreal is built out of 28 international brands, each brand being unique qnd complementary but only dedicate to the cosmetic market.
  • #9 The word ‘universalization’ is created by L’Oréal. It is globalization but with clear respect for differences: differences in needs but also differences in desires, dreams, cultures, and traditions. It’s really a way of seeing the world, a vision that should inspire each one of us. L’Oreal establishes global brands but meanwhile customize the formulae to create tailor-made products in each country. L’Oreal offers products to the globe with strong local relavance.