The document summarizes several key political and social issues of the 1920s in the United States. Congress passed the Emergency Quota Act of 1921 to restrict immigration from southern and eastern Europe by establishing nationality-based quotas. The Sacco and Vanzetti case highlighted the Red Scare and nativism of the era. Several major strikes in 1919 involved millions of industrial workers demanding better wages and union rights. Infrastructure expanded dramatically during the 1920s as automobiles became widespread and electricity transformed household appliances. The presidencies of Woodrow Wilson, Warren G. Harding, and Herbert Hoover each addressed the postwar economic and social changes of the decade.
The document contains a list of 20 students from Sekolah Kebangsaan Seri Penanti in Kubang Semang, Bukit Mertajam. It includes the student number, full name, and father's name for each student. The list is from the school in June but is incomplete as many names are missing from the list.
This document provides advice for getting a job in creative fields. It discusses folios versus CVs, the importance of networking, interview tips, and standing up for your rights as an employee. Key points include tailoring your folio to the specific person or company you are talking to, summarizing your skills and experience on your CV, attending networking events to meet people in your field, being punctual and prepared for interviews, and negotiating pay and work conditions once employed. The overall message is to work hard and smart to pursue your career goals.
2015 Sasquatch! Music Festival Overview Deck Matthew Shaw
Matt Shaw, Senior Director of Sponsorship and Media for Live Nation, thanked the recipient in his email signature. As the Senior Director of Sponsorship and Media, Matt Shaw works to secure sponsorships and media partnerships for Live Nation's national music festivals, including Sasquatch! Music Festival.
The document summarizes several key political and social issues of the 1920s in the United States. Congress passed the Emergency Quota Act of 1921 to restrict immigration from southern and eastern Europe by establishing nationality-based quotas. The Sacco and Vanzetti case highlighted the Red Scare and nativism of the era. Several major strikes in 1919 involved millions of industrial workers demanding better wages and union rights. Infrastructure expanded dramatically during the 1920s as automobiles became widespread and electricity transformed household appliances. The presidencies of Woodrow Wilson, Warren G. Harding, and Herbert Hoover each addressed the postwar economic and social changes of the decade.
The document contains a list of 20 students from Sekolah Kebangsaan Seri Penanti in Kubang Semang, Bukit Mertajam. It includes the student number, full name, and father's name for each student. The list is from the school in June but is incomplete as many names are missing from the list.
This document provides advice for getting a job in creative fields. It discusses folios versus CVs, the importance of networking, interview tips, and standing up for your rights as an employee. Key points include tailoring your folio to the specific person or company you are talking to, summarizing your skills and experience on your CV, attending networking events to meet people in your field, being punctual and prepared for interviews, and negotiating pay and work conditions once employed. The overall message is to work hard and smart to pursue your career goals.
2015 Sasquatch! Music Festival Overview Deck Matthew Shaw
Matt Shaw, Senior Director of Sponsorship and Media for Live Nation, thanked the recipient in his email signature. As the Senior Director of Sponsorship and Media, Matt Shaw works to secure sponsorships and media partnerships for Live Nation's national music festivals, including Sasquatch! Music Festival.
The document discusses how world-class loyalty programs use automated marketing and why businesses should adopt this approach. It recommends segmenting customers based on their value and ensuring frequent, relevant communications. Automated marketing allows personalized outreach at different stages of the customer journey to drive sales and retain customers.
The document discusses managing loyalty for Metro Cash and Carry Bulgaria. It explains that loyalty is built on awareness, consideration, preference, and advocacy. The first step in building loyalty is creating awareness through marketing channels like television, radio, internet, social media, and billboards. The document emphasizes that awareness alone is not enough, and companies must also give people reasons to consider them over competitors.
The document discusses incentive and rewards programs for customer loyalty. It describes how such programs work for both business-to-business (B2B) and business-to-consumer (B2C) models. An example incentive program from Xerox is provided that showed a 55% subscription rate among partners and a 49.7% success rate in increasing purchases of Xerox products after one year. The document advocates for long-term incentive strategies and wide reward catalogs to improve customer and partner loyalty over time.
A multi-partner coalition loyalty program allows retailers to pool resources and customers. It provides advantages like lower costs, a larger customer base, and more customer data. However, retailers lose some control and branding. The document discusses the key components of a coalition program, including how partners issue and redeem points, how the financial model works, and examples of existing programs around the world.
The document discusses how world-class loyalty programs use automated marketing and why businesses should adopt this approach. It recommends segmenting customers based on their value and ensuring frequent, relevant communications. Automated marketing allows personalized outreach at different stages of the customer journey to drive sales and retain customers.
The document discusses managing loyalty for Metro Cash and Carry Bulgaria. It explains that loyalty is built on awareness, consideration, preference, and advocacy. The first step in building loyalty is creating awareness through marketing channels like television, radio, internet, social media, and billboards. The document emphasizes that awareness alone is not enough, and companies must also give people reasons to consider them over competitors.
The document discusses incentive and rewards programs for customer loyalty. It describes how such programs work for both business-to-business (B2B) and business-to-consumer (B2C) models. An example incentive program from Xerox is provided that showed a 55% subscription rate among partners and a 49.7% success rate in increasing purchases of Xerox products after one year. The document advocates for long-term incentive strategies and wide reward catalogs to improve customer and partner loyalty over time.
A multi-partner coalition loyalty program allows retailers to pool resources and customers. It provides advantages like lower costs, a larger customer base, and more customer data. However, retailers lose some control and branding. The document discusses the key components of a coalition program, including how partners issue and redeem points, how the financial model works, and examples of existing programs around the world.
1. CLUBSMART
КАК ПРОГРАМАТА ЗА ЛОЯЛНОСТ МОЖЕ ДА
УВЕЛИЧАВА ПРОДАЖБИТЕ И ДА ПРОМЕНЯ
ПОВЕДЕНИЕТО НА КЛИЕНТИТЕ
Copyright of INSERT COMPANY NAME HERE
Ивайло Фичев
Мениджър Програма за
лоялност Shell България
април 2013
1
2. ROYAL DUTCH SHELL plc
В света
Royal Dutch Shell plc е иновативна глобална група от енергийни и
нефтохимически компании;
Най-голяма компания в света по оборот за 2008 г. и 2011 г. в класация на
Fortune ;
Присъства в повече от 80 държави;
Произвежда еквивалента на 3.26 мил. барела петрол/ ден (2012);
Copyright of INSERT COMPANY NAME HERE 2
Продава горива на около 10 мил. крайни клиента/ ден.
В България
Първата международна петролна компания стъпила на пазара - 1991 г.;
Първия търговски комплекс е отворен през август 1993 г.;
Днес Shell управлява верига от 99 търговски комплекса и обслужва около 1
милион клиента месечно;
Сред най-добрите работодатели в България и ЦИЕ за 2009 и 2010 г.
3. ПРОГРАМИТЕ ЗА ЛОЯЛНОСТ В SHELL
Shell развива програми за лоялност в 22
държави в света;
В 20 програмите се управляват от Shell, а в
2 са коалиционни схеми;
Повече от 20 мил. клиенти участват
Copyright of INSERT COMPANY NAME HERE 3
Повече от 20 мил. клиенти участват
активно;
Програмите за лоялност и ко-брандираните
карти са основна част от портфолиото на
Shell.
4. CLUBSMART В БЪЛГАРИЯ
Старт на програмата – декември 2000 г.;
Дългосрочна програма с над 1.5 мил. участника;
Конкурентно предимство - основна причина за избор на
бензиностанция за 26% от клиентите ни;
Copyright of INSERT COMPANY NAME HERE 4
Включването на McDonalds като партньор в CLUBSMART
– юни, 2010 г.;
Основните показатели към края на 2012 г.
Обменяемост на точките – 76%
Ползваемост на програмата – 68%
5. АКТИВНО ПРЕДЛАГАНЕ НА КАСА
На касите в Shell винаги
има активно предлагане;
Фиксирана оферта за
бонус точки от септември
2011 г.;
%успеваемост
Успеваемост на активното
предлагане
2010
2011
Copyright of INSERT COMPANY NAME HERE
47% подобрение в
успеваемостта.
5
May Jun Jul Aug Sep Oct Nov Dec
%успеваемост
6. КАФЕ DELI2GO
Старт на фиксирана
оферта от септември
2011 г.;
Брой
Продажби кафе 2010
2011
Copyright of INSERT COMPANY NAME HERE 6
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
33% увеличение в
продажбите.
7. ПРОМЯНА В ПОВЕДЕНИЕТО НА КЛИЕНТА
Двойни точки за горивата Shell V-Power в неделя
V-Power %
V-Power Diesel %
V-Power Racing %
Copyright of INSERT COMPANY NAME HERE 7
V-Power %
V-Power Diesel %
V-Power Racing %
8. КЛЮЧ КЪМ УСПЕХА
Висок процент активни
клиенти;
Ангажираност на
Copyright of INSERT COMPANY NAME HERE 8
Ангажираност на
служителите;
Финансиране на
допълнителните точки.