This is a telugu e- magazine named SHRUTHI. SHRUTHI Telugu e-magazine launched on 12-12-12 12h:12m:12s ,This is the second edition of the magazine. This is a weekly on every Wednesday you can find the latest edition
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Second edition
1.
2. ా త:
త: గ మ మను ద నట
గ ంటర సుమ !
కక ాట ెప ెబ
ె పదం: త ర ం:
ల గ పదం:
తల - Head ఇంప ా ప ౮ప ర,
అమ అ ి అన ం
అల - Wave
అడగ ర , తమ డూ అ
కధ:
డ ప కధ:
ిలవ ర కమ ాడ
ఇంటల గ ల పవ మను త న
ం:
పద ం: సమ నం సుమ !
ఇమ గఁ జదువ ర ను ట:
మం మ ట:
అమ య ి శమల ఉన ఆనం
యన మడ గ ర గ ం న ార తంల
అనుక న ా ార
దమ లఁ ల వ ర ను
3. Proverb: Birds of a feather STORY:
flock together TEENY-TINY
ONCE UPON A TIME
RHYME: there was a teeny-tiny woman
lived in a teeny-tiny house in
Jack and Jill went up to hill
a teeny-tiny village. Now,
Jack and Jill went up to hill one day this teeny-tiny
woman put on her teeny-tiny
To fetch a pail of water;
bonnet, and went out of her
Jack fell down, and broke his
teeny-tiny house to take a
crown,
teeny-tiny walk. And when
And Jill came tumbling after.
this teeny-tiny woman had
gone a teeny-tiny way she
came to a teeny-tiny gate; so
GOOD WORD:
the teeny-tiny woman opened
Some virtues are only seen in the teeny-tiny gate, and went
affliction and others only in into a teeny-tiny churchyard.
prosperity And when this teeny-
TOUNGE TWISTER: tiny woman had got into the
teeny tiny churchyard, she
Toy phone, Toy phone, saw a teeny-tiny bone on a
Toy phone teeny-tiny grave, and the
teeny-tiny woman said to her
teeny-tiny self, “This teeny-
tiny bone will make me some
4. teeny-tiny soup for my teeny- again a teeny-tiny time, the
tiny supper.” So the teeny- teeny-tiny voice again cried
tiny woman put the teeny- out from the teeny-tiny
tiny bone into her teeny-tiny cupboard a teeny-tiny louder,
pocket, and went home to her “Give me my bone!”
teeny-tiny house. This made the teeny-tiny
Now when the teeny- woman a teeny-tiny more
tiny woman got home to her frightened, so she hid her
teeny tiny house she was a teeny-tiny head a teeny-tiny
teeny-tiny bit tired; so she further under the teeny-tiny
went up her teeny-tiny stairs clothes. And when the teeny-
to her teeny-tiny bed, and put tiny woman had been to sleep
the teeny tiny bone into a again a teeny-tiny time, the
teeny-tiny cupboard. teeny tiny voice from the
And when this teeny teeny-tiny cupboard said
tiny woman had been to sleep again a teeny tiny louder,
a teeny-tiny time, she was “Give me my bone!”
awakened by a teeny-tiny And this teeny-tiny
voice from the teeny-tiny woman was a teeny-tiny bit
cupboard, which said: more frightened, but she put
“Give me my bone!” her teeny-tiny head out of the
And this teeny-tiny woman teeny-tiny clothes, and said in
was a teeny-tiny frightened, her loudest teeny-tiny voice,
so she hid her teeny-tiny head “TAKE IT!”
under the teeny-tiny clothes
and went to sleep again. And
when she had been to sleep
5. GOOD MRNG SMS
• Never reject a day in Ur life, because Good day gives us
happiness and bad day gives us experience. Both are essential in
Life.
• As the sky breaks into a beautiful Sunrise ...may GOD open the
window of heaven to shower U lots of blessings...Good
Morning...
• LIFE IS LIKE A GAME OF CARDS; IT DOES NOT DEPEND
HOW GOOD CARDS U HOLD IN UR HAND, BUT HOW
GOOD U PLAY WITH THE CARDS U HOLD IN UR
HAND…Good Morning
• The happiest people in the world are not those who have no
problems, but those who learn to live with things that are less
than perfect. Gd mrng
• Cockacoladuuuuuu, Refreshed and newwwwwwwwwwww, skies
are bluuuuuuuuuuuu, Goodmorning to youuuuuuuuuuuuuu
• Make yourself a better person and know who you are before you
try and know someone else and expect them to know you. Gd
mrng
• Dream a dream tonight as you sleep. Smile a smile tomorrow that
you may keep. May all of your dreams and wishes come true.
Coz I couldn’t find a better friend like you
• Simple Bye makes us cry, Simple joke makes us Laugh, Simple
care makes us fall in Luv, Simple Touch makes us feel better, But
i hope my simple MSG makes u smile!gd mrng
• U can close Ur eyes to things u dont want to see. But u can’t
close ur heart to things u do not want to feel.gd mrng
• Early this morning God gave me 3 baskets of fruits - LOVE +
HAPPINESS + PEACE OF MIND and told me 2 share them with
PPL Dear 2 me. I’m sharing all with U… Good Morning
6. REASONING QUESTIONS:
1. One of Mr. Horton, his wife, of apples. Further, if the third
their son, and Mr. Horton's farmer gives one apple to the
mother is a doctor and another first, and the fifth gives three to
is a lawyer.
each of the second and the
a. a)if the doctor is younger
than the lawyer, then the fourth, they would all have
doctor and the lawyer are exactly the same number of
not blood relatives. apples. What were the yields
b. b)if the doctor is a per tree in the orchards of the
woman, then the doctor third and fourth farmers?
and the lawyer are blood 5. By trial and error method, we
relatives.
get the value for x and y as 11
c. c)If the lawyer is a man,
then the doctor is a man. and 9
Whose occupation you a. There are 3 persons
know? Sudhir, Arvind, and
2. If point P is on line segment Gauri. Sudhir lent cars to
AB, then which of the Arvind and Gauri as
following is always true? many as they had
i. AP = PB (2) AP >
already. After some time
PB (3) PB > AP
(4) AB > AP (5) Arvind gave as many
AB > AP + PB cars to Sudhir and Gauri
as many as they have.
3. A student divided a number by After sometime Gauri
2/3 when he required did the same thing. At
multiplying by 3/2. Calculate the end of this
the percentage of error in his transaction each one of
result. them had 24. Find the
4. Five farmers have 7, 9, 11, 13 cars each originally had.
& 14 apple trees, respectively
in their orchards. Last year,
each of them discovered that
every tree in their own orchard
bore exactly the same number
7. 6. What is the missing number
in this series? 8 2 14 6 11 ? 14 11.The two colors seen at the
6 18 12 extreme ends of the pH chart
16 are:
9 Red and Blue
15 Red and Green
6 Green and Blue
Orange and Green
7. In the given figure, PA and
PB are tangents to the circle 12.A train which travels at a
at A and B respectively and uniform speed due to some
the chord BC is parallel to mechanical fault after
tangent PA. If AC = 6 cm, traveling for an hour goes at
and length of the tangent AP 3/5th of the original speed
is 9 cm, then what is the and reaches the destination 2
length of the chord BC? hrs late. If the fault had
4 cm occurred after traveling
8 cm another 50 miles the train
6 cm would have reached 40 min
5 cm earlier. What is distance
between the two stations.
300
8. x% of y is y% of ? 310
x/y 320
2y 305
x
can’t be determined 13.Which number is the odd one
out? 9678 4572 5261 3527
9. 20% of a 6 liter solution and 7768
60% of 4 liter solution are 7768
mixed. What percentage of the 3527
mixture of solution 4572
9678
10.If the radius of a circle is 5261
diminished by 10%, then its
area is diminished by: 14.The tutor of Alexander the
10% great was
19% Darius
20% Cyrus
36% Socrates
8. Aristotle performed by train. What
was the distance travelled by
15.Goitre caused by the train?
deficiency of ……… 600Km
Vitamin D 700Km
Iron 800Km
Vitamin A 900Km
Iodine
19.The average between a two
16.A boat travels 20 kms digit number and the number
upstream in 6 hrs and 18 kms obtained by interchanging the
downstream in 4 hrs. Find the digits is 9. What is the
speed of the boat in still water difference between the two
and the speed of the water digits of the number?
current? 8
1/2 kmph 2
7/12 kmph 5
5 kmph Cannot be determined
none of these 20.The population of a town was
1,60,000 three years ago. If it
17.2 hours after a freight train increased by 3%, 2.5% and
leaves Delhi a passenger train 5% respectively in the last
leaves the same station three years, then the present
travelling in the same population of the town is :
direction at an average speed 1,77,000
of 16 km/hr. After travelling 1,77,366
4 hrs the passenger train 1,77,461
overtakes the freight train. 1,77,596
The average speed of the
freight train was?
40
30
80
60
18.Dinesh travelled 1200 km by
air which formed 2/5 of his
trip. One third of the whole
trip, he travelled by car and
the rest of the journey he
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20. Smartphone From Windows Phone 7.8
Huawei Update Coming in
January 2013
Huawei 2013 ల డ దల
ేయ ఒక త వ హ Microsoft Windows 7
రచన ే ం . ఒక త మ య Windows 8
android Smartphone ఒక న కరణను ంద
డ దల ేసుం . with ాద Windows 7.5
quad-core processors
and uses 5-inch గ రల అసంతృ ి
widescreen
called Ascend D2. చూ ల ఉం . ాబ
జనవ ల, Microsoft
Windows
21. ప క ాల సం Windows మ య అ క ఇతర ల
న కరణ ర 7.8 న కరణ toWindows
డ దల ేసుం . 7.8 ందు ర
Windows 7.5
ఈ పదం ణల తం ప క ాల .
Microsoft క అ ా క క 4, క 7 3G
పకటన నుం ందవచు . మత ాదు క 10
జనవ ల వసుంద క అమ డ ం :
అ ా క న కరణలను
డ దల క Windows
7.5 నడ సున
Windows ప క ాల
సం సు ర . Nokia
Lumia 900, Lumia 800,
Lumia 710, Lumia 510
25. ఉప త నంత ెల గ - 1క
తయ నం:
నం ర - 1/2 కప
ఉప తప అ ంట ళ చ ర - 3/4 కప
ి అరగంట ఉ ం ఉప ఉప త నంత
కల ప క . ఆ ే ాల :
ఒక ా ల ఉప , పంచ ర,
గ ి ేయం .
ణల తర ాత
ోస ాయ మక ల,
ఉ ాయ మక ల ి
బ ాక ి అరగంట సన గ
ోస ాయ సల :
ద ఉం ం ేయం .
ావల న :
ి
ోస ాయల - సన ా
మక ల
ెల ప ఉ ాయ - 1 న ,
సన ామ క ల
26. ద మ ందు జ ి
క ా ి న ి ి ప "ఏమ .... నువ జ ి
మందుల ాప ా ఇ ౌద ా అమ
"ఇందుల ా న మందు
ి కదూ?!"
ీ ాల ం వ ం "అ
" ాదం .... జ ి చకవ
అ ాడ ాసు.
ా అమ "
" ం ెందుకం ?"
"మ ం ఫ ా లదమ ...
అమ యకం ా అ ాడ
ామ ా ౖ ే ంట
ాప ాడ .
శ ర ావ అ ే ంట,
"ఈ ీ ాల మందు
ఇదర ే ిం జ ి
ద మ ందు
క !?"
గమ ర . ఒకట
ఇంట , ం ో
ఆ ీసుల .."
27. వంశ ారంపర ం నూ ట - బల
" ంకయ ార ... ఈ జబ "నూ టన తల దఆ ి
ాలదు. ప భ మ కరణ శ
వంశ ారంపర ం ా వ ం . కను వడం వల మనం
ఆప ష ే త ం " బ య ం కదమ "
ె ా డ క . సూ ల ాఠం వ క
"అమ య ... బ ం ర. త ెప డ బంట.
అ ే ఆ అప ష ోమ
"అ ేంట ? " అ ం త .
తయ క ెయ ం "
ె ా డ ంకయ .
" న బల ల
క . మ భ మ కరణ
లక ే ాట వర
ంట ర " వ ం డ
బంట.
28. మ డవ అ యం-కర
యం కర బ ధకల ఎ ట, ే క
గమ ల భల ట, ఎ ప వల
ఇర క ంట , ఎ ప వల
మ వసుం ోÉÉ ఇల కర
కర గమ -
సంబం ం న అ
ల కమ న కర ేయక ఏ
షయల చ ంచడం
ఉండలడ . ా ా
జ ం . అందు ఈ
య ం న పనుల
అ య కర గమ
(కర లను) ార ే ా
అ ర టర.
అ క ా మ బ .
ాళ యవల ిన
ే
పనులను ఫల లక ం , దట కం:
కం:
ఈశ ర అ సు మ
జయ ీ ేత ర ణ మ
అ ఉ శమ
ే ేయ .
బ జ రన!
ఆయ పనుల ( ార మ లను)
త ం కర ణ మం
మ ి ఎందుక ేయల ,
జయ ి శవ!!
ేయక ే క ాధక
29. ం:
త రం
అర నుడ ె ను:- ఓ
ా! జ నమ కర కంట
ష నద అ మతమ
అ న , మ ఈ (య ద)
భయంకర న కర మ
నందు న ల
పవ ంపజయ చు వ?
30. All the strength and succor you
21 Effective Quotation of want is within you. Therefore
Swami Vivekananda make your own
future. 6. There is no help for
1. If the mind is intensely you outside of yourself; you are
eager, everything can be the creator of the universe. Like
accomplished—mountains can be the silkworm you have built a
crumbled into atoms. cocoon around yourself…. Burst
your own cocoon and come out
2. Take up one idea. Make that aw the beautiful butterfly, as the
one idea your life – think of it, free soul. Then alone you will
dream of it, and live on idea. Let see Truth.
the brain, muscles, nerves, every
part of your body, be full of that 7. It is our own mental attitude
idea, and just leave every other which makes the world what it is
idea alone. This is the way to for us. Our thought make things
success. beautiful, our thoughts make
things ugly. The whole world is
3. Come out into the universe in our own minds. Learn to see
of Light. Everything in the things in the proper light. First,
universe is yours, stretch out believe in this world, that there is
your arms and embrace it with meaning behind everything.
love. If you every felt you Everything in the world is good,
wanted to do that, you have felt is holy and beautiful. If you see
God. something evil, think that you do
not understand it in the right
4. All knowledge that the world
light. Throw the burden on
has ever received comes from the
yourselves!
mind; the infinite library of the
universe is in our own mind. 8. Hold to the idea, “I am not
the mind, I see that I am
5. Stand up, be bold, and be
thinking, I am watching my mind
strong. Take the whole
act,” and each day the
responsibility on your own
identification of yourself with
shoulders, and know that you are
thoughts and feelings will grow
the creator of your own destiny.
31. less, until at last you can entirely Those who think ahead of their
separate yourself from the mind time are sure to be
and actually know it to be apart misunderstood.
from yourself.
14. If you think that you are
9. All love is expansion, all bound, you remain bound; you
selfishness is contraction. Love is make your own bondage. If you
therefore the only law of life. He know that you are free, you are
who loves lives, he who is selfish free this moment. This is
is dying. Therefore love for knowledge, knowledge of
love’s sake, because it is law of freedom. Freedom is the goal of
life, just as you breathe to live. all nature.
10. Our duty is to encourage 15. As long as we believe
everyone in his struggle to live ourselves to be even the least
up to his own highest idea, and different from God, fear remains
strive at the same time to make with us; but when we know
the ideal as near as possible to ourselves to be the One, fear
the Truth. goes; of what can we be afraid?
11. Even the greatest fool can 16. Your Atman is the support
accomplish a task if it were after of the universe—whose support
his or her heart. But the do you stand in need of? Wait
intelligent ones are those who with patience and love and
can convert every work into one strength. If helpers are not ready
that suits their taste. now, they will come in time.
Why should we be in a hurry?
12. Condemn none: if you can The real working force of all
stretch out a helping hand, do so. great work is in its almost
If you cannot, fold your hands, unperceived beginnings.
bless your brothers and let them
go their own way. 17. Learning and wisdom are
superfluities, the surface glitter
13. Each work has to pass merely, but it is the heart that is
through these stages—ridicule, the seat of all power. It is not in
opposition, and then acceptance. the brain but in the heart that the
32. Atman, possessed of knowledge,
power, and activity, has its seat.
18. Understanding human
nature is the highest knowledge,
and only by knowing it can we
know God? It is also a fact that
the knowledge of God is the
highest knowledge, and only by
knowing God can we understand
human nature
19. Purity, patience, and
perseverance are the three
essentials to success and, above
all, love.
20. If you want to have life,
you have to die every moment
for it. Life and death are only
different expressions of the same
thing looked at from different
standpoints; they are the falling
and the rising of the same wave,
and the two form one whole.
21. Each soul is potentially
divine. The goal is to manifest
this divinity within by controlling
nature, external and internal. Do
this either by work, or worship or
psychic control or philosophy –
by one or more or all of these and
be free.
33. MATHS:
ఆ య ర , మ య భర
ం అం ల ఒకట
ార నుం వ ం .
తర ంచడం ా,
అతను వ నప డ ,
స కరణం స ేయం .
తన ర చ ంద ,
62 - 63 = 1
మ య ార ల ఒక ంజ
SUDOKO: ఉం . వ ంచం ?
SIMPLE:
ాదు త ర ా న ం
కంట మ ట . ఇ
ే ఏ ట?
KARUJI:
ఇందుల 3*3 ఉంట .
దట వర సల A,B,C
ండవ వర సల F,G,H
LOGIC:
ఉంట , వ మ డవ
ఒక వ మ య అత
వర సల L.M,N ఉంట .
ర ధుల గ ం ప
గం న ార . ార ఈ ంద ఒక ఉదహరణ
34. X < 1G, అంట , G ఒక 1
ఎడమ మ ందు వర సల X
ఉం
పక న ా ఉన X < > 1G, అంట , G ఒక
టకల. 1 ఎడమ ల క మం
వర సల X ఉం
X=G, అంట X,G, ఒక
ంట ఉంట
X≠G, అంట ఒక ంట
ఉండవ
35. తం ారం సమ ల:
8 5 4 9 1 7 6
10 3 2 0
సంఖ ల అ ర కమంల
గం లయం
ఉంట .
(Eight, five, four, nine, one,
seven, six, ten, three, two, zero)
క ే ల ాక ం ఎడమ
ే ల మత
పట గ న ?
ఎడమ ే
38. పపంచం ల ంత ాల
• మగ ా కంట టంప ార ఆడ ాళ ప ార
• ీ క ల కల ా ల ర చూ ా
• ల జ ఆక పచ రంగ
• గత 4000 సంవత రల ా మ ి త ంప డ జంత వ
అ న జంత వ ఏ లదు
• ఎవ ె ార కడం అ ాధ ం
• మ ి , ా ీ డల ఉం ే ఎమ కల సంఖ ఒకట
• మ ి రకం ల 83 ాతం ర ఉంట ం
• 11 ాతం మనుష ల ఎడమ ే ాటం ార
• ప ల ంగ గర కరణ శ అవసరం
39. • క ం ేల అ మధురమ అంట ఎం ఇషం
ఆస కర న జల :
• ఒక ంగలం క ల క ఒక ఏనుగ వల
డవ ా ఉంట ం .
• పపంచంల అ ద ప మగ ఉషప (Ostrich), సగట
మగ ఉషప 345 ండ వరక బర వ ఉంట ం .
• మగ ం (Sing birds) ప 2000 కంట
ఎక వ ార ాడ .
• ఫ ి (Puffins) ట అడ గ న ఎగరగలవ .
• భ 4.56 య సంవత ాల ... చందుడ మ య
సూర డ అ ే వయసు ార .
• ప వ అత ల ఆ త ాలంల చర ం 40lbs
ాల త ం .
40. • మ ి ె ,మక తంతం ర గ త ంట
CURRENT AFFAIR: ధ ం ాల జర గ త
సృ ి ల ఆల చన ఉన ఎ క .
మ .ి వల వలం
అందుక ఒక ఉ హరణ,
మ ి మత ఆ వరం
అ ాల జ ం .
ఉం . మ ిఆ ధసు
ఇటవల ఒక క ాడ ఒక
ఎ ా ం డ, ఎం
ాఠ ాల త , ఇంక
అ వ ెం డ . ా ాల
ంత మం అమ యకప ,
గమనన మర
ప ి ిలల ా న మ ా,
దుహ ంచ వల ిన ా
ిటల ా నట
అ ం . సృ ి ప
ాల ాడ . తర ాత తన
సృ ి ే సు ర.
తను ాచుక
ప ాల ట ఎ
చ య డ . ఈ ఘటనల
ప 17 మం
41. చ య ర , 22 మం మన ేశం క డ ఆ ఆగ
ాయల అయ ........ రగ ంల బంధల లక ం ,
వల మర
తయ రవ . ఆ మన
ఎట ం మన నవ
భ షత మనం ప ి
య వ సమ జం???????????
అంత దూరం ాక ం
చూసు ా . మనం
ఎక ో అ ాల జ ే ేయ న మన తర ా
ఇక డ ఎ ట అ త ాల అల అవక ం
అడగచు . అంట, ానుభ చూసు వడం.
ెబ మ మనుష ల ా
మనం కన ా సం,
అంట ా? అ ఒక ట
మనల కన ా సం
స త ం ........????
ాస సమయ ట ం
ాళ మ పం .