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Andrey Umansky is the Head of Merchant Product. He has over 4 years of experience in this role. His contact details include email, Facebook, and LinkedIn profiles. He can be reached at pm@umansky.me on email and through his profiles on Facebook under the name Andrew Umanskiy and LinkedIn under Andrey Umansky.

Business

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Уманский Андрей
Head of Merchant Product

КОНТАКТЫ
pm@umansky.me
fb.com/andrew.umanskiy
ua.linkedin.com/in/andreyumansky

Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers. Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.

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