School Your Leads: How Educating Your Leads Can Turn Them Into Sales [Infographic]
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The process of nurturing leads to a sales-ready state is all about educating them with relevant and timely content and information to prepare them for purchase. This infographic outlines the distinct stages in the nurturing process with optimal content for each.
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Tip 1: Use the right tool for the job
• For aggregated data, use Google Analytics.
• For prospect data, use Pardot.
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