SlideShare a Scribd company logo
www.rushmattress.com
Mission Statement
We are committed to providing the highest quality mattresses at the
lowest possible prices, to help you meet your customers’ needs, so
they can get a good night’s rest on a beautiful well-priced mattress.
Company Background
 Harry Goodman and Mike Rush have partnered to form Rush Mattress, a
division of V Rush Industries, Inc -- manufacturer and specialists in RTA
furniture production, retail fulfillment, back-end support and sales services.
 Mike Rush, a long-time furniture wholesaler, and Harry Goodman, a long-
time mattress executive and veteran retailer, combine their manufacturing,
wholesale, retail, sales, marketing, and merchandising expertise to
collaborate on luxurious foam mattresses for the most discerning and value
foam for your price-conscious consumers.
 As former retailers we understand the importance of flexibility to fulfill
retailers needs.
 We are completely flexible with design, specifications, and price points to
meet our customers’ needs.
Company Background
 Mike Rush started in the business 3 decades ago in Fort Lee, NJ.
 Separating from his partners Mike and Vicky Rush formed V Rush Industries, Inc in
High Point, NC.
 Our showroom is in the heart of the furniture district in downtown High Point, open
to buyers during Markets, and between Markets by appointment.
 V Rush Industries was established in 2009. D-U-N-S 83-275-1932
 The privately held company operates its own state-of-the-art, enhanced production
facilities to bring its line of RTA products to the home furnishings and retail
industries. V Rush Industries also provides cut & sew, and OEM products and
services to other customers, within and outside of the furniture trade.
 Harry brings his expertise from his long-term position as Sales V.P. of the mattress
retailer Sleepy’s, experience in the trade as V.P. of Northeastern Sales of Classic
Sleep Products, a specialty bedding producer, and decades in sales, marketing and
merchandising at various retailers in the Northeast.
Why Rush Mattress
 Made in the USA-using only US made components
 We offer our customers the shortest fulfillment time and greatest flexibility.
 All our American-made foam has received CertiPUR-US certification.
 Mattresses sized to accommodate customer needs.
 Adjustable friendly
 Pre-Stressed foams
 Can be compressed to maximize inventory space and provide “take with” flexibility
at store level
Made in the U.S.A.
• Made without mercury, lead and heavy metals
• Made without prohibited phthalates
• Made without ozone depleters
• Made without formaldehyde
• Tested and approved for durability
and performance
• Low emission for indoor air quality
• No CFCs
CertiPUR-US Foams
• 100% Pre-stressed foam
• Pre-stressed
• “Breaks-in” foam prior to
shipping
• Eliminates much of the
softening
• Retains more of “Initial”
feel and loft
Pre-Stressed Foam
Premium Memory Foam
Memory Foam
Softer, more pliable foam
Temperature & pressure sensitive
Relieves pressure points
Energy absorbing – undisturbed night
of sleep
Maintenance free
Durable
Contours evenly to the body
Softer, more pliable foam
Premium Memory Foam
• Blue Tranquility 6”
• Calm Seas 8”
• Velvet Rope 10”
• Private Label (Choice)
Blue Tranquility Calm Seas Velvet Rope
.5” 2.5lb visco 1.5” 2.5lb Visco 2” 2.5lb Visco
5.5” 1.2lb Poly Core 6.5” 40ILD 1.5lb Poly Core 8” 30ILD 1.5lb Poly Core
Reticulated
Foam
Has all the benefits of
memory foam
Wide open cell structure
Best airflow of all memory
foam products
Best airflow of all
memory foam products
BreezyCool™
BreezyCool™
• Avignon 8”
• Bordeaux 9”
• Orleans 10”
• Poitiers 11”
• Toulon 12”
• Private Label (Choice)
Avignon Bordeaux Orleans Poitiers Toulon
2” 2.5lb
Reticulated Visco
2” 2.5lb
Reticulated Visco
2” 2.5lb
Reticulated Visco
2” 2.5lb
Reticulated Visco
2” 2.5lb
Reticulated Visco
2” 1.5lb Comfort
Foam
2” 1.5lb Comfort
Foam
.5” 2.5lb Visco 1” 2.5lb Visco 1.5” 2.5lb Visco 2” 2.5lb Visco
6” 40ILD 1.5lb
Poly Core
6.5” 30ILD 1.5lb
Poly Core
7” 30ILD 1.5lb
Poly Core
5.5” 30ILD 1.5lb
Poly Core
6” 30ILD 1.5lb
Poly Core
Sleeps cooler
CoolNights™
Gel Infused
Gel is cool to the touch
Sleeps cooler
moderates body temperature
Provides proper balance
And advanced pressure-
relieving comfort
CoolNights™
• Gentle Cloud 8”
• Majestic Sunrise 9”
• Quiet Vista 10”
• Serene Nights 11”
• Windswept 12”
• Private Label (Choice)
Gentle Cloud Majestic
Sunrise
Quiet Vista Serene Nights Windswept
2” 2.5lb Gel-
Infused Visco
2” 2.5lb Gel-
Infused Visco
2” 4lb Gel-
Infused Visco
3” 4lb Gel-
Infused Visco
2” 4lb Gel-
Infused Visco
2” 19ILD Latex
1” 3lb Visco 2” 3lb Visco 2” 2.5lb
Reticulated Visco
2” 4lb Visco
6” 40ILD 1.5lb
Poly Core
6” 30ILD 1.5lb
Poly Core
6” 30ILD 1.5lb
Poly Core
6” 30ILD 1.5lb
Poly Core
6” 30ILD 1.5lb
Poly Core
• Solid wood support blocks
• Support rails of solid wood
• Flat top and bottom support
slats made from solid wood
• Mitered blocks of solid
wood at each corner
• Double strength assembly
• Increased support in the
center of the bed, where
support is key
Wood Foundation
A Division of V Rush Industries, Inc.

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Rush+Mattress+memory+foam+line+112414

  • 2. Mission Statement We are committed to providing the highest quality mattresses at the lowest possible prices, to help you meet your customers’ needs, so they can get a good night’s rest on a beautiful well-priced mattress.
  • 3. Company Background  Harry Goodman and Mike Rush have partnered to form Rush Mattress, a division of V Rush Industries, Inc -- manufacturer and specialists in RTA furniture production, retail fulfillment, back-end support and sales services.  Mike Rush, a long-time furniture wholesaler, and Harry Goodman, a long- time mattress executive and veteran retailer, combine their manufacturing, wholesale, retail, sales, marketing, and merchandising expertise to collaborate on luxurious foam mattresses for the most discerning and value foam for your price-conscious consumers.  As former retailers we understand the importance of flexibility to fulfill retailers needs.  We are completely flexible with design, specifications, and price points to meet our customers’ needs.
  • 4. Company Background  Mike Rush started in the business 3 decades ago in Fort Lee, NJ.  Separating from his partners Mike and Vicky Rush formed V Rush Industries, Inc in High Point, NC.  Our showroom is in the heart of the furniture district in downtown High Point, open to buyers during Markets, and between Markets by appointment.  V Rush Industries was established in 2009. D-U-N-S 83-275-1932  The privately held company operates its own state-of-the-art, enhanced production facilities to bring its line of RTA products to the home furnishings and retail industries. V Rush Industries also provides cut & sew, and OEM products and services to other customers, within and outside of the furniture trade.  Harry brings his expertise from his long-term position as Sales V.P. of the mattress retailer Sleepy’s, experience in the trade as V.P. of Northeastern Sales of Classic Sleep Products, a specialty bedding producer, and decades in sales, marketing and merchandising at various retailers in the Northeast.
  • 5. Why Rush Mattress  Made in the USA-using only US made components  We offer our customers the shortest fulfillment time and greatest flexibility.  All our American-made foam has received CertiPUR-US certification.  Mattresses sized to accommodate customer needs.  Adjustable friendly  Pre-Stressed foams  Can be compressed to maximize inventory space and provide “take with” flexibility at store level
  • 6. Made in the U.S.A.
  • 7. • Made without mercury, lead and heavy metals • Made without prohibited phthalates • Made without ozone depleters • Made without formaldehyde • Tested and approved for durability and performance • Low emission for indoor air quality • No CFCs CertiPUR-US Foams
  • 8. • 100% Pre-stressed foam • Pre-stressed • “Breaks-in” foam prior to shipping • Eliminates much of the softening • Retains more of “Initial” feel and loft Pre-Stressed Foam
  • 9. Premium Memory Foam Memory Foam Softer, more pliable foam Temperature & pressure sensitive Relieves pressure points Energy absorbing – undisturbed night of sleep Maintenance free Durable Contours evenly to the body Softer, more pliable foam
  • 10. Premium Memory Foam • Blue Tranquility 6” • Calm Seas 8” • Velvet Rope 10” • Private Label (Choice) Blue Tranquility Calm Seas Velvet Rope .5” 2.5lb visco 1.5” 2.5lb Visco 2” 2.5lb Visco 5.5” 1.2lb Poly Core 6.5” 40ILD 1.5lb Poly Core 8” 30ILD 1.5lb Poly Core
  • 11. Reticulated Foam Has all the benefits of memory foam Wide open cell structure Best airflow of all memory foam products Best airflow of all memory foam products BreezyCool™
  • 12. BreezyCool™ • Avignon 8” • Bordeaux 9” • Orleans 10” • Poitiers 11” • Toulon 12” • Private Label (Choice) Avignon Bordeaux Orleans Poitiers Toulon 2” 2.5lb Reticulated Visco 2” 2.5lb Reticulated Visco 2” 2.5lb Reticulated Visco 2” 2.5lb Reticulated Visco 2” 2.5lb Reticulated Visco 2” 1.5lb Comfort Foam 2” 1.5lb Comfort Foam .5” 2.5lb Visco 1” 2.5lb Visco 1.5” 2.5lb Visco 2” 2.5lb Visco 6” 40ILD 1.5lb Poly Core 6.5” 30ILD 1.5lb Poly Core 7” 30ILD 1.5lb Poly Core 5.5” 30ILD 1.5lb Poly Core 6” 30ILD 1.5lb Poly Core
  • 13. Sleeps cooler CoolNights™ Gel Infused Gel is cool to the touch Sleeps cooler moderates body temperature Provides proper balance And advanced pressure- relieving comfort
  • 14. CoolNights™ • Gentle Cloud 8” • Majestic Sunrise 9” • Quiet Vista 10” • Serene Nights 11” • Windswept 12” • Private Label (Choice) Gentle Cloud Majestic Sunrise Quiet Vista Serene Nights Windswept 2” 2.5lb Gel- Infused Visco 2” 2.5lb Gel- Infused Visco 2” 4lb Gel- Infused Visco 3” 4lb Gel- Infused Visco 2” 4lb Gel- Infused Visco 2” 19ILD Latex 1” 3lb Visco 2” 3lb Visco 2” 2.5lb Reticulated Visco 2” 4lb Visco 6” 40ILD 1.5lb Poly Core 6” 30ILD 1.5lb Poly Core 6” 30ILD 1.5lb Poly Core 6” 30ILD 1.5lb Poly Core 6” 30ILD 1.5lb Poly Core
  • 15. • Solid wood support blocks • Support rails of solid wood • Flat top and bottom support slats made from solid wood • Mitered blocks of solid wood at each corner • Double strength assembly • Increased support in the center of the bed, where support is key Wood Foundation
  • 16. A Division of V Rush Industries, Inc.