Matthew Newell prepared a presentation for the Indianapolis Ruby Brigade in September 2013 about his first year learning Ruby. He discussed his career background in technical and creative environments, why he chose to learn programming and Ruby specifically, how he went about learning through various methods, and lessons learned. He demonstrated a website he created that applied concepts from Ruby on Rails and other books, showing competencies in building an online community, store, and using tools like Bootstrap, TDD, Git, Heroku and more. He advocated making learning Ruby one's "day job" through projects and constant practice.