Study: The Future of VR, AR and Self-Driving CarsLinkedIn
We asked LinkedIn members worldwide about their levels of interest in the latest wave of technology: whether they’re using wearables, and whether they intend to buy self-driving cars and VR headsets as they become available. We asked them too about their attitudes to technology and to the growing role of Artificial Intelligence (AI) in the devices that they use. The answers were fascinating – and in many cases, surprising.
This SlideShare explores the full results of this study, including detailed market-by-market breakdowns of intention levels for each technology – and how attitudes change with age, location and seniority level. If you’re marketing a tech brand – or planning to use VR and wearables to reach a professional audience – then these are insights you won’t want to miss.
Study: The Future of VR, AR and Self-Driving CarsLinkedIn
We asked LinkedIn members worldwide about their levels of interest in the latest wave of technology: whether they’re using wearables, and whether they intend to buy self-driving cars and VR headsets as they become available. We asked them too about their attitudes to technology and to the growing role of Artificial Intelligence (AI) in the devices that they use. The answers were fascinating – and in many cases, surprising.
This SlideShare explores the full results of this study, including detailed market-by-market breakdowns of intention levels for each technology – and how attitudes change with age, location and seniority level. If you’re marketing a tech brand – or planning to use VR and wearables to reach a professional audience – then these are insights you won’t want to miss.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Rezultati ankete-o-transparentnosti-lokalne-vlasti-u-leskovcu
1. Inicijativa za povećanje transparentnosti
rada lokalne vlasti u Leskovcu
Anketa o transparentnosti
leskovačke lokalne samouprave
Leskovac, maj 2012.
2. SADRŽAJ
............................................................................................. 3UVODNE NAPOMENE
..................................................................................................... 4METODOLOGIJA
..................................................................................................................... 5NALAZI
............................................................................................... 5OSNOVNI PODACI
........................................................................................... 6REZULTATI ANKETE
Informisanost o radu lokalne samouprave....................................................................6
Percepcija građana o transparentnosti rada lokalne samouprave..............................9
Učešće građana u donošenju odluka.........................................................................13
Upoznatost sa normativima........................................................................................17
Percepcija i mišljenje građana o podeli odgovornosti................................................19
................................................................................ 21ZAKLJUČCI & PREPORUKE
3. UVODNE NAPOMENE
Anketa o transparentosti rada leskovačke lokalne samouprave je sprovedena
tokom meseca marta i aprila 2012. godine, u više naseljenih mesta na teritoriji
grada Leskovca.
Anketa o transparentosti rada leskovačke lokalne samouprave je organizovana
kako bi se istražila otvorenost leskovačke lokalne samouprave prema lokalnoj
javnosti, te ispitali stavovi i raspoloženje lokalne javnosti prema učešću građana u
donošenju odluka.
Ovde datom analizom i predstavljanjem podataka dobijenih pomoću ove ankete
omogućen je kritički osvrt na rad lokalne samouprave u domenima otvorenosti za
javnost, odgovornosti u radu, kao i omogućavanja građanima da uzmu aktivno
učešće u donošenju odluka, odnosno radu leskovačke lokalne samouprave.
Navedeno je veoma bitno radi unapređenja prava građana na dobru upravu,
odnosno prava lokalne javnosti da ih opslužuje lokalna vlast koja radeći u njihovom
najboljem interesu, građane istinito i pravovremeno informiše o onome što radi, te
ih aktivno konsultuje i uključuje u procese donošenje odluka.
Ovom anketom je obuhvaćeno 500 punoletnih osoba sa prebivalištem na teritoriji
grada Leskovca.
Anketu o transparentnosti leskovačke lokalne samouprave sprovelo je Udruženje
„Narodni parlament“ iz Leskovca zahvaljujući finansijskoj podršci švedskog Ulof
Palme centra.
4. METODOLOGIJA
Anketa o transparentnosti leskovačke lokalne samouprave započeta je
definisanjem uzorka istraživanja, odnosno definisanjem načina određivanja i
uključivanja reprezentativnog dela populacije sa prebivalištem na teritoriji grada
Leskovca u ovo anketno istraživanje. Kako bi se na kraju ankete dobili što
pouzdaniji podaci korišćene su metode namernog i slučajnog metoda uzorkovanja.
Tako je prilikom definisanja uzorka, posebna pažnja poklonjena proporcionalnoj
zastupljenosti polova i godina starosti, školskoj spremi, radnog statusa i mesta
stanovanja (u smislu ruralnih ili urbanih područja) u uzorku istraživanja. Sa druge
strane, sam izbor anketnih ispitanika obavljen je po principu slučajnog uzorkovanja
ali unutar unapred poznatog i definisanog, gore navedenog uzorka.
Po godinama starosti, ispitanici su podeljeni u više starosnih kategorija: 15-30
godina starosti; 31-45 godina starosti; 46-60 godina starosti; i 61 i više godina
starosti.
Što se tiče školske spreme ispitanika izvršena je sledeća kategorizacija: bez
obrazovanja; osnovna škola; srednja škola; viša škola ili fakultet.
Radni status: nezaspoleni; zaposleni kod poslodavca; preduzenik; poljoprivrednik;
učenik&student i penzioner.
Primena obeju gore pomenutih metoda uzorkovanja rezultirala je u definisanju
uzorka anketnog istraživanja koje je obuhvatilo ukupno 500 punoletnih osoba sa
prebivalištem na teritoriji grada Leskovca.
Paralelno sa definisanjem uzorka istraživanja izrađen je i anketni upitnik koji se
sastojao od ukupno 26 pitanja.
5. NALAZI
Kako je anketa sprovedena uz korišćenje kvantitativnog metodološkog pristupa
ispod su prezentovani gotovo svi podaci prikupljeni tokom ove ankete. Prvo su
prezentovani osnovni podaci (osnovna statistika) o strukturi osoba koje su
anketirane, razvrstani po polu, godinama starosti, školskoj spremi, radnom statusu
i mestu stanovanja (u smislu ruralnih ili urbanih područja). Zatim su prezentovani
podaci dobijeni pomoću glavnih, odnosno nosećih pitanja ankete.
OSNOVNI PODACI
Anketirano je, kao što je već pomenuto, ukupno 500 osoba sa boravištem na
teritoriji grada Leskovca. Struktura ispitanika je bila sledeća:
Pol ispitanika
%
ženski 49,8
muški 50,2
Ukupno 100,0
Starost ispitanika %
15-30 godina 23,2
31-45 godina 32,4
46-60 godina 32,0
61 i više 12,4
Ukupno 100,0
Školska sprema ispitanika %
bez obrazovanja 0,8
osnovna škola 9,0
srednja škola 62,0
viša škola ili fakultet 28,2
Ukupno 100,0
Radni status ispitanika %
nezaposleni 42,4
zaposleni kod poslodavca 34,4
preduzetnik 4,6
poljoprivrednik 1,6
učenik,student 1,6
penzioner 15,4
Ukupno 100,0
33,8% anketiranih je sa sela dok 66,2 anketiranih živi u urbanoj, gradskoj sredini.
6. REZULTATI ANKETE
Po podacima dobijenih pomoću ove ankete, građani su očigledno nedovoljno
informisani o radu leskovačke lokalne samouprave.
Informisanost o radu lokalne samouprave
7. Nema značajnijih odstupanja između polova, te i muškarci i žene poseduju gotovo
podjednaku informisanost o radu leskovačke lokalne samouprave. Takođe,
ispitanici različitih starosnih doba daju poprilično ujednačene odgovore (u odnosu
na procente iz tabele iznad) po pitanju informisanosti o radu leskovačke lokalne
samouprave. Kad je u pitanju školska sprema, rezultati pokazuju da što je viša
školska sprema to je informisanost donekle bolja. Ispitanici sa sela su manje
informisani od ispitanika iz urbanih sredina.
8. Kao i kod prethodnog pitanja, i ovde nema značajnijih odstupanja u odnosu na
procente iz prethodne tabele, a kad su u pitanju odgovori koje daju ispitanici
različitih polova i godina starosti, školske spreme, radnog statusa i mesta
stanovanja.
9. Percepcija građana o transparentnosti rada lokalne samouprave
Pomoću pitanja u tabeli iznad ispitana je percepcija građana o težnji leskovačke
lokalne samouprave da istinito i pravovremeno informiše građane o svom radu. U
tom smislu, evidentno je da je percepcija ogromne većine građana takva da oni
10. smatraju da u ovoj oblasti leskovačka lokalna samouprava ne čini dovoljno. Čak se
ovom preovlađujučem korpusu građana mogu statistički „priključiti“ i oni građani
koji navode da lokalna samouprava „pokazuje nameru da istinito i pravovremeno
informiše građane“, ali da tu nameru ipak ne ostvaruje u praksi, jer namera
očigledno nije dovoljna za istinito i pravovremeno informisanje u praksi.
11. Iako u odgovorima na pitanje iz tabele na prethodnoj stranici ukupno 53,6%
ispitanika odgovara da lokalna samouprava omogućava građanima da iznesu
svoje mišljenje i stavove o aktuelnim lokalnim pitanjima i problemima, te da ovo
lokalna samouprava čini „retko“, „povremeno“ ili „apsolutno, tj. omogućava“; samo
19,8% ispitanika (tabela ispod) zna da navede barem jedan način za iznošenje
mišljenja ili stava lokalnoj samoupravi. Nedoslednost u odgovorima jasno pokazuje
da građani zapravo nemaju jasnu percepciju koncepta „učešća građana“ jer iako ih
više od polovine tvrdi da lokalna samouprava poprilično različitom dinamikom
omogućava građanima i građankama da iznesu svoje mišljenje i stavove o
aktuelnim lokalnim pitanjima i problemima, tek jedva jedna petina ispitanika zna da
navede na koji to način bi to iznošenje mišljenja i stavova funkcionisalo u praksi.
Da li znate za neki način pomoću kojeg građanin/ka može lokalnoj samoupravi izneti
svoje mišljenje i stav o aktuelnim lokalnim pitanjima i problemima?
%
ne znam 80,2
obraćanjem gradonačelniku 2,0
obraćanjem ombudsmanu ,4
obraćanjem preko odbornika u lokalnoj samoupravi 1,8
obratiti se pismeno nadležnim institucijama 2,2
pismenim obraćanjem povereniku za inform. od javnog značaja ,4
preko medija 1,2
preko predstavnika mesne zajednice 5,2
putem građanske inicijative ,4
putem Interneta 1,6
putem javne rasprave ,8
putem primedbi i pritužbi, stavljanjem istih u kutiju 3,8
Ukupno 100,0
12. Kao što se može videti iz ove tabele, 21,2% građana izjavljuje da lokalna
samuprava omogućava iznošenje pritužbi na rad svojih službenika, ali kod ovog
pitanja nismo ispitivali, kao kod prethodnog, da li bi građani znali da navedu način
na koji građanin može izneti pritužbu na rad službenika lokalne samouprave ili
javno komunalnih preuzeća i ustanova.
13. Učešće građana u donošenju odluka
Tabela iznad jasno pokazuje da čak više od 90% građana nikada nije bilo u prilici
da iznese svoje mišljenje ili stav lokalnoj samoupravi o nekom lokalnom pitanju ili
problemu. Ovo nameće neizbežan zaključak da očigledno postoji nedostatak
praktičnih mehanizama za iznošenje mišljenja i stavova a koje bi građani mogli
14. iskoristiti za ovako nešto; te i zaključak da su građani po pitanju iznoišenje svog
mišljenja ili stava, prilično pasivni. Opet, nije poznat rezultat, odnosno nivo
izvršenog uticaja na donosioce odluka u onim retkim (9,8%) slučajevima kad su
građani zaista i izneli svoj stav ili mišljenje. Ako je istog uopšte i bilo.
Da li ste nekad lokalnoj samoupravi ili nekom lokalnom javno komunalnom preduzeću ili
ustanovi uputili zahtev za informaciju od javnog značaja?
%
jesam 3,6
nisam 96,4
Ukupno 100,0
Kao što se može videti iz ove tabele, samo 3,6% ispitanika je upućivalo zahteve za
informacije od javnog značaja.
Međutim, iz tabele ispod je jasno da gotovo svi anketirani građani smatraju da
leskovačka lokalna samouprava treba da omogući građanima da iznose svoje
mišljenje i stavove. Samo 3 od ukupno 500 ispitanika je odgovorilo da za ovako
nešto „nema potrebe“!
Da li lokalna samouprava treba da omogući građanima/kama da iznesu svoje mišljenje i
stavove o lokalnim pitanjima i problemima?
%
treba 81,2
treba, ali samo ako su naročito važna pitanja i problemi 18,2
nema potrebe 0,6
Ukupno 100,0
15. Koliko je lokalna samouprava otvorena da sasluša građane/ke?
%
nimalo 42,0
nešto malo 39,4
dosta, ali bi moglo i bolje 16,8
veoma otvorena 1,8
Ukupno 100,0
Iako gotovo svi anketirani smatraju da leskovačka lokalna samouprava treba da
omogući građanima da iznose svoje mišljenje i stavove, trenutna percepcija
građana je takva da ista demonstrira veoma izraženu sumnju u spremnost same
lokalne samouprave da sasluša građane. Ovo je prikazano u tabeli iznad.
Takođe, kao što se može i videti iz tabele direktno ispod, samo 9% ispitanika
izjavljuje da ih je leskovačka lokalna samouprava ikada pitala za mišljenje o nekom
lokalnom problemu. Ovo pre svega govori o nedostatku konkretnih i efikasnih
mehanizama za ostvarivanje učešća građana u procesima donošenja odluka.
Da li Vas je lokalna samouprava ikad pitala šta mislite o nekom aktuelnom lokalnom
problemu?
%
nije 91,0
jeste 9,0
Total 100,0
16. Iz tabela iznad se može videti da ogromna većina građana izjavljuje da nikada nije
učestvovala u donošenju bilo neke odluke donete od strane leskovačke lokalne
samouprave. Verodostojnost odgovora ispitanika koji su izjavili da jesu učestvovali
u donošenju neke odluke lokalne samouprave nismo ispitivali.
17. Upoznatost sa normativima
Iz tabele iznad se može videti i to da ogromna većina ispitanika (83,8%) nije
upoznata sa suštinskim sadržajem neke odluke, odnosno podzakonskog akta,
usvojenog od strane leskovačke lokalne samouprave. Realno stanje je verovatno
još lošije jer većina onih koji su ustvrdili da jesu upoznati nije znalo da da
precizniji odgovor o aktu sa čijim sadržajem su navodno upoznati.
20. Iz obe prethodne tabele jasno je da lokalna javnost smatra da leskovačka lokalna
samouprava treba da konsultuje građane prilikom donošenja odluka, ali i da većina
građana sumnja u spremmnost lokalne vlasti da podeli odgovornost i nadležnosti.
21. ZAKLJUČCI & PREPORUKE
Nema transparentne i odgovorne vlasti ako ona pravovremeno i istinito ne
obaveštava javnost o svom radu. Logično, ako građani nisu upoznati sa onime što
radi lokalna vlast onda je nivo transparentnosti i odgovornosti jedne vlasti veoma
diskutabilno pitanje. Sasvim često, ovakva situacija nedostatka informacija izaziva
probleme i samoj lokalnoj vlasti jer u situaciji kad nema pravih informacija, onda
javnost može samo da nagađa. U situaciji kad nema informacija, dezinformacija
često postaje informacija.
Takođe, u situaciji kad nema adekvatno informisane javnosti onda nema ni učešća
građana u procesima donošenja odluka. Kako građanin zaista može da učestvuje
u bilo kakvom procesu donošenja odluka ako nije ni svestan, tj. informisan, da se
neki takav proces uopšte i dešava? Naravno, samo informisanost nije dovoljna, ali
jeste osnovni preduslov za učešće građana.
Lokalna vlast koja informiše građane o svom radu je očigledno transparentnija, i
ovo je direktno povezano sa nivoom opdgovornosti te iste vlasti. Mnogo je lakše
građanima ne odgovarati za bilo koji postupak ako javnost nema informaciju o
tome. Transparentnija vlast je i manje korumpirana jer je javnost u prilici da
preuzme ulogu aktivnog kontrolora.
Međutim, rezultati ovog anketnog istraživanja pokazuju da je nivo informisanosti
građana o radu leskovačke lokalne samouprave dosta nizak. Takođe, na slično
niskom nivou se nalazi i informisanost građana kad su u pitanju rad javno-
komunalnih preduzeća i ustanova čiji je osnivač leskovačka lokalna samouprava.
Građani se najviše informišu o njihovom radu preko lokalnih elektronskih i
štampanih medija, ali skoro petina i preko direktne komunikacije sa prijateljima i
poznanicima što očigledno otvara vrata različitim interpretacijama jedne te iste
informacije.
22. Istovremeno, percepcija građana o transparentnosti leskovačke lokalne
samouprave, i uopšte težnji lokalne vlasti da o svom radu istinito i pravovremeno
informiše građane i omogući im da iznesu svoje mišljenje ili stavove o aktuelnim
lokalnim pitanjima i problemima, je prilično negativna u odnosu na samu lokalnu
vlast. Ovakav negativan trend je prisutan i kad je učešće građana u donošenju
odluka u pitanju jer tek mali procenat građana (9,8%) izjavljuje da jeste bio u prilici
da iznese svoj stav ili mišljenje lokalnoj samoupravi. Ali kad se ovo i desilo, nisu
poznati efekti iznošenja stava ili mišljenja, odnosno da li je taj postupak imao bilo
kakav uticaj na donosioce odluka iz lokalne vlasti.
Međutim, ohrabrujuće je to što ogromna većina ispitanika smatra da leskovačka
lokalna samouprava treba da omogući građanima da iznose mišljenje i stavove o
lokalnim pitanjima problemima, te da se leskovačka lokalna samouprava ne treba
zadržati samo na tome, već da treba da konsultuje građane prilikom donošenja
odluka, odnosno omogući im da efikasnije i direktnije učestvuju u procesima
donošenja odluka. Ovo govori i o tome da postoji svest kod javnosti o koristima od
dvosmerne komunikacije između građana i lokalne samouprave, te ovo daje nadu
da ako bi efikasni mehanizmi za ovakvu komunikaciju postojali u praksi, da bi
procenat građana koji bi se odlučivao da ove mehanizme koristi rastao iz „dana u
dan“.
Potencijalna institucionalizacija mehanizama za kreiranje bolje komunikacije
između leskovačke lokalne vlasti i građana Leskovca, npr, u formi pokretanja
Kancelarija za komunikaciju i informisanje građana koja bi, između ostalog,
izrađivala i distribuirala Gradski bilten u štampanom i elektronskom obliku,
omogućila bi da se mnoga od zaista brojnih pitanja u vezi sa transparentnošću
rada leskovačke lokalne vlasti reše na efikasan način.