The Relationship Audit Process (RAP) is a 4-step process for insurance and investment companies to strengthen relationships with their distributors. [1] The initial meeting brings together key personnel to discuss business issues, commitments, expectations, and feedback. [2] A written plan is then developed containing agreed upon activities and timeframes. [3] The plan is frequently reviewed to track progress against targets and make adjustments. [4] An annual review evaluates the past year's results to determine successes and areas for improvement before starting the process over with a new plan. The goal of RAP is to establish long-term partnerships through open communication to mutually benefit both companies and their customers.