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PRIYA MAHAPATRA
Female, 22 years
Email: - mahapatrapriya30@gmail.com
Mob: - 8093107850
INDUSTRY INTERFACE
IMRB Summer Internship 18th
May- 15th
July 2015
Company profile IMRB International is one of the premier sources for Market Research and
consultancy services. IMRB has demonstrated its vision and leadership in the
Indian market by establishing several industry wide measurements and rating
system.
Project title “Consumer Awareness and Perception of brand HCL at Bhubaneswar.”
Objective Outcomes
• To study the perception of the respondents
about the HCL company, its products and to
know the Brand image of HCL.
• To study the market potential for HCL products.
• To know whether the technical & management
students and IT employees want to work in HCL
or not.
• HCL is known by every professional students
and IT professionals but it failed to position
itself properly in the minds of the
respondent.
• The market potential for HCL brand is not so
good as compared to other brands.
• Most of the employee’s first preference is not
HCL rather it is GOOGLE.
POSITION OF RESPONSIBILITY
 Coordinated placement drive for ICICI Securities for placement (2013-2015).
MBA 4th
Sem
Pursuing
(2014-
2016)
Biju Patnaik Institute of IT and
Management Studies, Bhubaneswar,
BPUT
SGPA-7.60 (1st
Sem)
7.87 (2nd
Sem)
7.89 (3rd
Sem)
Graduation (Acc Hons.) 2013 Ghatsila College, Kolhan University 73%
Class XII 2010 Kendriya Vidyalaya , CBSE 71%
Class X 2008 Kendriya Vidyalaya, CBSE 72%
ACHIEVEMENTS
Certificates • Secured distinction in graduation, 2013.
• Secured top rank in 12th
CBSE Board, 2010.
• Certificate in Tally ERP 9 from NIIT, 2010.
Computer
Proficiency
• Knowledge in Tally ERP 9, 2010.
• Microsoft Office (2007 & 2010).
Sports • Champion in Girls (Doubles) Badminton competition at college level, 2015.
• Runners up in Mixed (Doubles) Badminton competition at college level, 2015.
Extra-Curricular • Secured meritorious position in quiz, drawing etc at the school level, 2007-
08.
INTERESTS
• Cooking
• Playing Badminton.

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HCL brand awareness study

  • 1. PRIYA MAHAPATRA Female, 22 years Email: - mahapatrapriya30@gmail.com Mob: - 8093107850 INDUSTRY INTERFACE IMRB Summer Internship 18th May- 15th July 2015 Company profile IMRB International is one of the premier sources for Market Research and consultancy services. IMRB has demonstrated its vision and leadership in the Indian market by establishing several industry wide measurements and rating system. Project title “Consumer Awareness and Perception of brand HCL at Bhubaneswar.” Objective Outcomes • To study the perception of the respondents about the HCL company, its products and to know the Brand image of HCL. • To study the market potential for HCL products. • To know whether the technical & management students and IT employees want to work in HCL or not. • HCL is known by every professional students and IT professionals but it failed to position itself properly in the minds of the respondent. • The market potential for HCL brand is not so good as compared to other brands. • Most of the employee’s first preference is not HCL rather it is GOOGLE. POSITION OF RESPONSIBILITY  Coordinated placement drive for ICICI Securities for placement (2013-2015). MBA 4th Sem Pursuing (2014- 2016) Biju Patnaik Institute of IT and Management Studies, Bhubaneswar, BPUT SGPA-7.60 (1st Sem) 7.87 (2nd Sem) 7.89 (3rd Sem) Graduation (Acc Hons.) 2013 Ghatsila College, Kolhan University 73% Class XII 2010 Kendriya Vidyalaya , CBSE 71% Class X 2008 Kendriya Vidyalaya, CBSE 72% ACHIEVEMENTS Certificates • Secured distinction in graduation, 2013. • Secured top rank in 12th CBSE Board, 2010. • Certificate in Tally ERP 9 from NIIT, 2010. Computer Proficiency • Knowledge in Tally ERP 9, 2010. • Microsoft Office (2007 & 2010). Sports • Champion in Girls (Doubles) Badminton competition at college level, 2015. • Runners up in Mixed (Doubles) Badminton competition at college level, 2015. Extra-Curricular • Secured meritorious position in quiz, drawing etc at the school level, 2007- 08. INTERESTS • Cooking • Playing Badminton.