1. Multiple-Unit Pricing
• This picture
Buy 5
for $5!! represents this
technique because
this item is being sold
in multiples.
2. $2.47
Prestige
• These pictures relate to
this technique because
people think that
because an item has
$5.15
higher-than-average
prices, they are
suggested to have
better quality.
3. Odd/Even
• This picture has to
do with the
Odd/Even Pricing
technique because it
uses odd-numbered
prices to suggest
bargains.
4. Price Lining
• This image
includes price
lining because
the store that
sell these jeans
have a pricing
technique which
items in a certain
quality are
priced the same.
5. Bundle
• This image has to do
with the Bundle Pricing
technique because it
offers several
complementary
products that are sold
at a single price, which
the price would be
lower if purchased
together, rather than
seperately.