TURNING PRESS CONFERENCING INTO PROMINENT
MARKETING CHANNEL FOR STARTUPS
About
Press Conference
Press Conference Portal is a platform for startups to
plan and book Press Conferences with complete
transparency and customization, which solves a big
problem of higher charges and no results expectations.
The platform is a venture of PRS International; a
communication & branding firm which is one of the
most preferred PR Service providers in India & Malaysia.
With Press Conference Portal we desire to build a global
presence to serve startups around the world to make
press conferencing a prominent channel for their
growth by suited to their needs campaigns and help
them gain massive reach with our influential
amplification networks.
Client Retention
percentage




FINDING NEW CUSTOMERS IS GREAT, BUT
KEEPING OLD ONES
AND TURNING THOSE NEW CUSTOMERS INTO
LOYAL BUYERS IS
EVEN MORE IMPORTANT.


PR SOLUTION HAS A CLIENT RETENTION OF
60% TO 80%
PROBLEM
PROBLEM 1
Potential of "Press
Conferences" as a
marketing
channel is untapped by
startups because of
higher costs &
management.
PROBLEM 2
There is lack of
transparency
in expected results from
PR activities which turns
the startups away from
investing.
PEROBLM 3
No platforms are available
for startups to plan their
own "Press Conferences"
according to their budget
& objective.
A professional can log into Press Conference Portal
toconceptualise, plan and see how he can utilise it to
matchtheir marketing goals.
OUR SOLUTION; “PRESS CONFERENCE PORTAL”
The campaigns build by theprofessionals are reviewed
bytop PR Experts to help themreach the goal in the
budgetthey have selected.
A professional can get an real-time costing for the Press
Conference Campaign he hasplanned and knock the
hiddencosts.
MARKET OPPORTUNITY




31,657
VC Funding Deals
In last two years,
startups had bagged
$268 Billion in funding
and substantial startup
growth is expected in
coming years








44% Growth


In Event Industry


According to the US
Bureau of Labor and
Statistics, the event
planning market is
expected to rise at least
44% in the next decade.
$20 Billion
PR Industry by 2020


Global Study predicts
PR Industry will
approach $20 Billion
Market from it’s current
$14 Billion Market
EMPOWER. INNOVATE. ENGAGE.
CUSTOMIZED PRESS CONFERENCE, TO EMPOWER YOUR BRAND
OFFERINGS
HASSEL FREE
BOOKINGS AT ROCK-BOTTOM PRICES
MULTIPLATFORM BRANDING
WIDE REACH ACROSS ALL MEDIA OUTLETS
PROPER MESSAGE CONTROLLING
ROUND-THE-CLOCK CUSTOMER SUPPORT
INTERACT SOCIALLY THROUGH A SINGLE BOOKING
Press Conferences
PRS International
Digital Services
STRATEGY. DESIGN. TECHNOLOGY.
BLENDING THE BEST OF JOURNALISM, CORPORATE
COMMUNICATIONS, MARKETING, AND INTERACTIVE
TECHNOLOGY
OFFERINGS
SOCIAL MEDIA STRATEGY & MARKETING
SOCIAL ENGAGEMENT ANALYTICS
REPUTATION MANAGEMENT
DIGITAL MARKETING STRATEGY
AGGREGATED CAMPAIGNS & EDM
CONTENT MANAGEMENT
PITCH ALIGNING BUSINESS WITH CUSTOMER NEEDS
OFFERINGS
WIDE MEDIA COVERAGE ACROSS MALAYSIA
BLEND OF THE BEST OF JOURNALISM, CORPORATE
COMMUNICATIONS, MARKETING, AND INTERACTIVE
TECHNOLOGY
WIDE REACH ACROSS TARGET AUDIENCES VIA TELEVISION,
RADIO, ONLINE, & SOCIAL MEDIA
CRAFT STORY APPEALING TO THE MEDIA AND INTERESTING TO
THE READER OR VIEWER
PRESS RELEASE


CREATE. COMMUNICATE. COLLABORATE.
READ. WATCH. LISTEN.
COMMUNICATION IN AN ENGAGING WAY
OFFERINGS
SOCIAL MEDIA MONITORING
TRACKING NEWSPAPERS & NEWS CHANNELS
ONLINE NEWS MONITORING
TRACK ADVERTISEMENTS ON ELECTRONIC MEDIA, OR
TELEVISION COMMERCIALS
EASY EVALUATION OF THE MEDIA COVERAGE
DAILY COVERAGE REPORTS DELIVERED BY E-MAIL
APIS FOR DIRECT INTEGRATION INTO YOUR WEBSITES AND
SYSTEMS (ON DEMAND)
A COMPANY THAT CHANGED THE WAY THE PRESS IS
MONITORED.
MEDIA MONITORING
Photography
PLAN. CAMPAIGN. CAPTURE.
WE CAPTURE YOU MOMENTS
OFFERINGS
PROFESSIONAL PHOTOGRAPHY
EVENT AND CONFERENCE PHOTOGRAPHY
DIGITAL FILE MANAGEMENT: CONVERSION, FORMATTING,
RETOUCHING AND SIZING
THE SITE IS CREATED TO EMPOWER THE NATIONAL AND
INTERNATIONAL COMPANIES WITH INSTANT BOOKING OF
PRESS CONFERENCE WITH COMPREHENSIVE CHOICES
Business Model
PRESS CONFERENCE PORTAL
A POTENTIAL CUSTOMER WILL COME AND
DESIGN THEIR CAMPAIGN ON THE
PLATFORM
TEAM WILL CONVERT THE LEADS FOR THE PRESS CONFERENCE CAMPAIGN
SUCCESSFULLY RUN THEIR PRESS CONFERENCE AND BUILD RELATIONSHIP FOR UP-SELLING THE PR
SERVICES
PRESS CONFERENCE
PRESS RELEASE
PHOTOGRAPHY
DIGITAL SERVICES
MEDIA MONITORING
COMMUNICATION &
BRANDING
Different from the
competitors
5 Top Benefits
We have moved from a time when companies were telling about
themselves or their products to a world where people say about the
company. The debate about story-telling versus story-making is behind
us. That’s why the power of influence is so important. If you want to
buy a new pair of sneakers would you look at a website and trust what
the company wants to say about the product or look at the review by a
blogger that you trust. Of course, you will listen to the influencers
that you trust. The power of influence has never been as big as it is
today. It’s going to be bigger and bigger. That’s why the PR Solution is
in the best of times today.
High-end talent
Strengthening ties with
Government bodies/officials
Enhancing media relations
Augmented Brand Presence
Strengthen brand reputation
Use of Funds
Press Conference Portal" Raising $5M
I want to introduce you to our venture; Press Conference Portal; a
platform to turn "Press Conferencing" into a prominent marketing
channel for SME's & Startups. We all have an image that Press
Conferences are only for Big Enterprises & Government
Announcements.But, from our experience of conducting 1000's of press
conferences we have recognized that the potential of value it can bring
to startups is still untapped due to higher costs & management.Our
vision is to solve the problem with our simple idea to bring press
conference planning and booking online with our strong logistics and let
professionals create their own 'Press Conference Campaigns' according
to their objective & budget.
Item 1
20%
Item 2
20%
Item 3
20%
Item 4
20%
Item 5
20%
Some points:
PR Solution has worked on 1500 Press Conferencing Projects.
We have validated the results Press Conferences can contribute to Startups.
Our CLTV is healthy because of our benchmark of 80% Clients Retention.
We have the vision to build a platform with the infusion of online & offline
marketing which generates greater results
How Much Funds & Why?
$2000,00,000000
SOFTWARE
BUILD UP
& IT SUPPORT
OPERATIONS &
DATA
COLLECTION


MARKETING,
ADOPTION
& POSITIONING
SALES &
SUPPORT


TEAM
30% 40% 20% 10%






















MARKET ADOPTION ROADMAP
TESTIMONIALS
DR.LEO CORNELIO
(ARCHBISHOP BHOPAL)
"The commendable services provided by
PRS Internatoanl to archdiocese,
substantiates its sprit of setting a bench
mark in the national as well as
international front. I send my best
wishies to the company for its growth,
success and prosperity in the coming
years.
MUKESH SHARMA
(CHIEF EXCUTIVE OFFICER
CRISP)
"PRS International has come up
in a record time having spread
its wing over the high seas. I
wish that organisation grows up
further to earn name and fame
in thier areas of operation".
SHIVRAJ SINGH CHAUHAN
(CHIEF MINSITER MP)
"I wish all the success for new
ventures to PRS International
in celebrating 14th
Foundation day .
HAPPY CLIENTS
HAPPY CLIENTS
WE ARE CHAMPIONS ASPIRING HEARTS AND GROWING!
feedback@pressconference.co.in
EMAIL ADDRESS
PHONE NUMBER
+911166544951
Contact Us
Thank You !
Reach us at:India- www.pressconference.co.in
Malaysia- www.pressconference.com.my
USA- Press-conferences.com

Press Conference PPT final.pdf

  • 1.
    TURNING PRESS CONFERENCINGINTO PROMINENT MARKETING CHANNEL FOR STARTUPS
  • 2.
    About Press Conference Press ConferencePortal is a platform for startups to plan and book Press Conferences with complete transparency and customization, which solves a big problem of higher charges and no results expectations. The platform is a venture of PRS International; a communication & branding firm which is one of the most preferred PR Service providers in India & Malaysia. With Press Conference Portal we desire to build a global presence to serve startups around the world to make press conferencing a prominent channel for their growth by suited to their needs campaigns and help them gain massive reach with our influential amplification networks.
  • 3.
    Client Retention percentage FINDING NEWCUSTOMERS IS GREAT, BUT KEEPING OLD ONES AND TURNING THOSE NEW CUSTOMERS INTO LOYAL BUYERS IS EVEN MORE IMPORTANT. PR SOLUTION HAS A CLIENT RETENTION OF 60% TO 80%
  • 4.
    PROBLEM PROBLEM 1 Potential of"Press Conferences" as a marketing channel is untapped by startups because of higher costs & management. PROBLEM 2 There is lack of transparency in expected results from PR activities which turns the startups away from investing. PEROBLM 3 No platforms are available for startups to plan their own "Press Conferences" according to their budget & objective.
  • 5.
    A professional canlog into Press Conference Portal toconceptualise, plan and see how he can utilise it to matchtheir marketing goals. OUR SOLUTION; “PRESS CONFERENCE PORTAL” The campaigns build by theprofessionals are reviewed bytop PR Experts to help themreach the goal in the budgetthey have selected. A professional can get an real-time costing for the Press Conference Campaign he hasplanned and knock the hiddencosts.
  • 6.
    MARKET OPPORTUNITY 31,657 VC FundingDeals In last two years, startups had bagged $268 Billion in funding and substantial startup growth is expected in coming years 44% Growth In Event Industry According to the US Bureau of Labor and Statistics, the event planning market is expected to rise at least 44% in the next decade. $20 Billion PR Industry by 2020 Global Study predicts PR Industry will approach $20 Billion Market from it’s current $14 Billion Market
  • 7.
    EMPOWER. INNOVATE. ENGAGE. CUSTOMIZEDPRESS CONFERENCE, TO EMPOWER YOUR BRAND OFFERINGS HASSEL FREE BOOKINGS AT ROCK-BOTTOM PRICES MULTIPLATFORM BRANDING WIDE REACH ACROSS ALL MEDIA OUTLETS PROPER MESSAGE CONTROLLING ROUND-THE-CLOCK CUSTOMER SUPPORT INTERACT SOCIALLY THROUGH A SINGLE BOOKING Press Conferences PRS International
  • 8.
    Digital Services STRATEGY. DESIGN.TECHNOLOGY. BLENDING THE BEST OF JOURNALISM, CORPORATE COMMUNICATIONS, MARKETING, AND INTERACTIVE TECHNOLOGY OFFERINGS SOCIAL MEDIA STRATEGY & MARKETING SOCIAL ENGAGEMENT ANALYTICS REPUTATION MANAGEMENT DIGITAL MARKETING STRATEGY AGGREGATED CAMPAIGNS & EDM CONTENT MANAGEMENT
  • 9.
    PITCH ALIGNING BUSINESSWITH CUSTOMER NEEDS OFFERINGS WIDE MEDIA COVERAGE ACROSS MALAYSIA BLEND OF THE BEST OF JOURNALISM, CORPORATE COMMUNICATIONS, MARKETING, AND INTERACTIVE TECHNOLOGY WIDE REACH ACROSS TARGET AUDIENCES VIA TELEVISION, RADIO, ONLINE, & SOCIAL MEDIA CRAFT STORY APPEALING TO THE MEDIA AND INTERESTING TO THE READER OR VIEWER PRESS RELEASE CREATE. COMMUNICATE. COLLABORATE.
  • 10.
    READ. WATCH. LISTEN. COMMUNICATIONIN AN ENGAGING WAY OFFERINGS SOCIAL MEDIA MONITORING TRACKING NEWSPAPERS & NEWS CHANNELS ONLINE NEWS MONITORING TRACK ADVERTISEMENTS ON ELECTRONIC MEDIA, OR TELEVISION COMMERCIALS EASY EVALUATION OF THE MEDIA COVERAGE DAILY COVERAGE REPORTS DELIVERED BY E-MAIL APIS FOR DIRECT INTEGRATION INTO YOUR WEBSITES AND SYSTEMS (ON DEMAND) A COMPANY THAT CHANGED THE WAY THE PRESS IS MONITORED. MEDIA MONITORING
  • 11.
    Photography PLAN. CAMPAIGN. CAPTURE. WECAPTURE YOU MOMENTS OFFERINGS PROFESSIONAL PHOTOGRAPHY EVENT AND CONFERENCE PHOTOGRAPHY DIGITAL FILE MANAGEMENT: CONVERSION, FORMATTING, RETOUCHING AND SIZING THE SITE IS CREATED TO EMPOWER THE NATIONAL AND INTERNATIONAL COMPANIES WITH INSTANT BOOKING OF PRESS CONFERENCE WITH COMPREHENSIVE CHOICES
  • 12.
    Business Model PRESS CONFERENCEPORTAL A POTENTIAL CUSTOMER WILL COME AND DESIGN THEIR CAMPAIGN ON THE PLATFORM TEAM WILL CONVERT THE LEADS FOR THE PRESS CONFERENCE CAMPAIGN SUCCESSFULLY RUN THEIR PRESS CONFERENCE AND BUILD RELATIONSHIP FOR UP-SELLING THE PR SERVICES PRESS CONFERENCE PRESS RELEASE PHOTOGRAPHY DIGITAL SERVICES MEDIA MONITORING COMMUNICATION & BRANDING
  • 13.
    Different from the competitors 5Top Benefits We have moved from a time when companies were telling about themselves or their products to a world where people say about the company. The debate about story-telling versus story-making is behind us. That’s why the power of influence is so important. If you want to buy a new pair of sneakers would you look at a website and trust what the company wants to say about the product or look at the review by a blogger that you trust. Of course, you will listen to the influencers that you trust. The power of influence has never been as big as it is today. It’s going to be bigger and bigger. That’s why the PR Solution is in the best of times today. High-end talent Strengthening ties with Government bodies/officials Enhancing media relations Augmented Brand Presence Strengthen brand reputation
  • 14.
    Use of Funds PressConference Portal" Raising $5M I want to introduce you to our venture; Press Conference Portal; a platform to turn "Press Conferencing" into a prominent marketing channel for SME's & Startups. We all have an image that Press Conferences are only for Big Enterprises & Government Announcements.But, from our experience of conducting 1000's of press conferences we have recognized that the potential of value it can bring to startups is still untapped due to higher costs & management.Our vision is to solve the problem with our simple idea to bring press conference planning and booking online with our strong logistics and let professionals create their own 'Press Conference Campaigns' according to their objective & budget. Item 1 20% Item 2 20% Item 3 20% Item 4 20% Item 5 20% Some points: PR Solution has worked on 1500 Press Conferencing Projects. We have validated the results Press Conferences can contribute to Startups. Our CLTV is healthy because of our benchmark of 80% Clients Retention. We have the vision to build a platform with the infusion of online & offline marketing which generates greater results
  • 15.
    How Much Funds& Why? $2000,00,000000 SOFTWARE BUILD UP & IT SUPPORT OPERATIONS & DATA COLLECTION MARKETING, ADOPTION & POSITIONING SALES & SUPPORT TEAM 30% 40% 20% 10% MARKET ADOPTION ROADMAP
  • 16.
    TESTIMONIALS DR.LEO CORNELIO (ARCHBISHOP BHOPAL) "Thecommendable services provided by PRS Internatoanl to archdiocese, substantiates its sprit of setting a bench mark in the national as well as international front. I send my best wishies to the company for its growth, success and prosperity in the coming years. MUKESH SHARMA (CHIEF EXCUTIVE OFFICER CRISP) "PRS International has come up in a record time having spread its wing over the high seas. I wish that organisation grows up further to earn name and fame in thier areas of operation". SHIVRAJ SINGH CHAUHAN (CHIEF MINSITER MP) "I wish all the success for new ventures to PRS International in celebrating 14th Foundation day .
  • 17.
  • 18.
  • 20.
    WE ARE CHAMPIONSASPIRING HEARTS AND GROWING!
  • 21.
    feedback@pressconference.co.in EMAIL ADDRESS PHONE NUMBER +911166544951 ContactUs Thank You ! Reach us at:India- www.pressconference.co.in Malaysia- www.pressconference.com.my USA- Press-conferences.com