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Academy of Management
Study Examines
SuccessfulStart-Up
Strategies
Academy of
Management
Study
Examines
Successful
Start-Up
Strategies
 An experienced business executive and academic director with
more than three decades of educational and professional
experience, Dr. NinaAversano currently holds a position as the
chair of the Department of Business and Economics with the
College of Mount SaintVincent.Applying her professional
background in a national network of academia, Dr. NinaAversano
also holds membership inThe Academy of Management (AOM).
Academy of
Management
Study
Examines
Successful
Start-Up
Strategies
 Starting as a small group of business professors in 1936, the AOM
has grown into an international think tank of scholars committed
to developing the philosophy of management. In order to develop
a body of authoritative and reliable evidence, the peer-reviewed
AOM Journal regularly publishes innovative, results-based
research.
Academy of
Management
Study
Examines
Successful
Start-Up
Strategies
 Recently, the August/September issue of the AOM Journal
published a study examining the long-term success of hybrid start-
ups compared to those immediately launched full-time.The
findings suggest that hybrid start-ups were one-third less likely to
fail overtime, possibly due to factors such as mitigated risk and a
longer period of preparation.While there is no simple one-step
strategy to fit every business model, these findings contrast
popular stereotypes of self-made entrepreneurs pursuing ventures
regardless of risk and instead support the more risk-tolerant
strategy of building a business foundation in gradual stages.

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Academy of Management Study Examines Successful Start-Up Strategies

  • 1. Academy of Management Study Examines SuccessfulStart-Up Strategies
  • 2. Academy of Management Study Examines Successful Start-Up Strategies  An experienced business executive and academic director with more than three decades of educational and professional experience, Dr. NinaAversano currently holds a position as the chair of the Department of Business and Economics with the College of Mount SaintVincent.Applying her professional background in a national network of academia, Dr. NinaAversano also holds membership inThe Academy of Management (AOM).
  • 3. Academy of Management Study Examines Successful Start-Up Strategies  Starting as a small group of business professors in 1936, the AOM has grown into an international think tank of scholars committed to developing the philosophy of management. In order to develop a body of authoritative and reliable evidence, the peer-reviewed AOM Journal regularly publishes innovative, results-based research.
  • 4. Academy of Management Study Examines Successful Start-Up Strategies  Recently, the August/September issue of the AOM Journal published a study examining the long-term success of hybrid start- ups compared to those immediately launched full-time.The findings suggest that hybrid start-ups were one-third less likely to fail overtime, possibly due to factors such as mitigated risk and a longer period of preparation.While there is no simple one-step strategy to fit every business model, these findings contrast popular stereotypes of self-made entrepreneurs pursuing ventures regardless of risk and instead support the more risk-tolerant strategy of building a business foundation in gradual stages.