This document outlines the mission and core values of Datu Puti Vinegar & Soy Sauce's advertising campaign evaluation. The mission is to make people happy through great meals anytime and anywhere by enabling great meals. The core values that support this mission are creativity, excellence, caring, walking the talk, and winning together.

1. Evaluation of
Advertising Campaign

2. DATU PUTI
VINEGAR & SOY SAUCE

4. MISSION
Happy People. Great Meals,
Anytime, Anywhere.
We enable great meals to make
people happy.

5. CORE VALUES
 Creativity
 Excellence
 Caring
 Walk the talk
 Winning Together