The document discusses how an Italian farm holiday website called AgriturismoIchnos manages data for over 800 Sardinian farms using OpenCms. It upgraded its OpenCms implementation in 2010 to take advantage of new features. It imported data from an external MySQL database into OpenCms content types using Talend Open Studio. The multi-step process involved defining the content structure in OpenCms, creating a Talend job to export data from MySQL, configure the schema, and import the data into OpenCms.