2. is one of the leading BTL companies in Armenia
which collaborates with great number of international leading
companies existing in Armenia.
is a full service advertising agency which focused on
brand building through below-the-line (BTL) services.
This includes nonstandard advertising campaigns, promotions to
stimulate sales and to increase recognition of a new product.
Our range of services includes promotion in , in the
, as well as the direction of HoReCa. In
addition, we can offer you
and much more.

3.  5 years of experience in promotions
 experienced staff (BTL-managers, promoters)
 responsibility and efficiency
 regular staff training
 personal, professional and creative approach
 successful experience in handling a large number of orders
 knowledge of the trade network of the city
 maximum geographic coverage
 promotions and special offers for partners

5. Brand name JACK DANIEL’S
Objectives To increase sales
Activities Promotion and
consulting in
supermarkets
Coverage Yerevan
/time 15/09/2012-
30/09/2012

6. Brand name NEMIROFF
Objectives To increase sales before
New Year Eve
Activities Promotion and consulting in
supermarkets
Coverage
07/12/2012-31/12/2012
/time

7. Brand name KENT
Objectives To increase
sales
Activities Promotion and
consulting in
supermarkets
Coverage 01/10/2012-
/time 27/10/2012

8. Brand name Martini
Objectives To increase sales before New Year Eve
Activities Promotion and consulting in supermarkets
Coverage
15/12/2012-31/12/2012
/time

9. Brand Bruschette
name Maretti
Objectives To increase the
brand awareness
Activities Tasting in the
streets

10. Brand
name PRINGLES
Objectives To increase
the brand
awareness
Activities distribution
of leaflets
Coverage/ 01/06/2012/-
time 04/06/2012

11. Brand name Mr. Gyros
Objectives To increase the
brand awareness
Activities distribution of
leaflets
Coverage/ 20/04/2012/-
time 27/04/2012

12. Client ORANGE
ARMENIA
name
Objective To increase
sales
s
Activities Door-to-
door
Coverage Yerevan
/time 2009-2012

13. Brand KENT
name presantation
Objectives represantative
Coverage At Armenia Marriott
/time 04/02/2012

14. Client Luxury - Sleep
name Comfort
Objectives Representative
Activities Luxury Sleep
Comfort Birthday
party
Coverage 29.07.2012
/time

15. Brand name ARAME wine
Objectives To increase the brand awareness
Tasting+branded accessories+musical
Activities gift
Coverage/time 01/08/2012-02/08/2012

16. Brand name BALLEYS
Objectives To increase the brand awareness
Activities Cheer in NEXT

29. Our International Partner-Brands

30. Our Local Partner-Brands

31. Printing materials
Branded accessories
Branded promo stands
Uniforms
Trainings for promo stuff
Organization of promo activities
Realization of promo activities
Controlling of promo activities
Sales and photo reporting
Cooperation with Colgate

32. Working
Duration Supermarkets
hours
• 16/10/2012- • 10 •6
11/11/2012
During this promo activity we
have sold about 8000 tooth-pastes
and also
promo gifts such as
toothbrushes and toothbrush
containers!!!

35. 2008 2009 2010 2011 2012
1st time we have BTL activities in BTL BTL BTL activities in
organized BTL activities POS with sales activities in activities in POS with sales
in POS with sales plan plan POS with POS with plan
sales plan sales plan
Idea to collaborate with 1st time in Yerevan 1st time in Hot line Hot line Mobile
International Association we have our Armenia we Mobile Dental Clinic!!!
of Armenian dentists. consultants in the have created Dental
They have worked in best dental clinics Mobile Clinic!!!
NKR and explained in who have explained Dental
kinder gardens and to “clients” the main Clinic!!!
schools how to take care differences between
of teeth. toothpastes
Distribution of Distribution Distribution Distribution of
booklets of booklets of booklets booklets
Special offers in
dental clinics