Prabal Gurung is a Nepalese fashion designer who was born in Singapore and raised in Kathmandu, Nepal. He studied fashion design in New Delhi and New York City. Gurung launched his own fashion label in 2009 and designs premium women's apparel and accessories. His designs have been worn by famous celebrities and royalty. For his Spring 2014 collection, Gurung presented pastel colors, floral prints, sheer fabrics and structured silhouettes on the runway in New York.
The document discusses a marketing strategy for Target's Threshold home decor brand. It identifies the target audience as "Aspiring Home Stylists" who are fashionable and looking to decorate on a budget. The strategy is to increase awareness and engagement of the Threshold brand through partnerships with fashion bloggers, a mobile fitting room, in-store promotions tied to fashion brands, a home decor mobile app, and a fashion show event to position Threshold as a stylish and affordable home decor option.
Zara ( Customer-Based Brand Equity Model )yasminebibars
Zara is a large Spanish clothing retailer known for fast fashion. It operates 1080 stores worldwide and is the flagship chain of the Inditex group. Businessworld magazine describes Zara as a fashion imitator that focuses on understanding and quickly delivering styles its customers want rather than predicting trends through traditional fashion shows. Zara's vision is to continuously innovate to improve the customer experience by providing new, affordable designs made from quality materials. Its mission aims to contribute to sustainable development and the environment.
Versace fashion Brand Analyses presentationHimel Hawlader
Opened in 1978 by Gianni Versace, Versace is an Italian luxury brand known for clothing, accessories, fragrances and home furnishings. It is headquartered in Milan, Italy and maintains high-end boutiques around the world. Versace is recognized for its signature Medusa head logo and uses fashion shows, celebrity endorsements and lavish campaigns to promote its luxury image and high quality products targeting wealthy consumers.
The document discusses customer-based brand equity (CBBE) and its key components. It outlines an associative network memory model for how brand knowledge is formed in the mind. It then describes the dimensions that make up CBBE, including brand salience, performance, imagery, judgments, and feelings. It presents a CBBE pyramid model showing the relationships between these dimensions and how they contribute to brand resonance.
Versace's Fall/Winter 2012 collection featured bold prints and colors. The runway show highlighted Versace's signature styles through dresses, skirts, and pants in patterns like flowers, stripes, and geometric shapes. Models strutted down the catwalk wearing the vibrant and stylish new season designs from the iconic Italian fashion house.
Salvatore Ferragamo presented their Fall/Winter 2012 collection. The collection showcased new designs for footwear and accessories. Sleek silhouettes and luxurious materials were featured throughout the line.
Gucci unveiled its Fall/Winter 2012 collection. The line featured a variety of luxury clothing and accessories. Styles incorporated rich fabrics like leather and suede in neutral tones for a sophisticated yet understated aesthetic.
Prabal Gurung is a Nepalese fashion designer who was born in Singapore and raised in Kathmandu, Nepal. He studied fashion design in New Delhi and New York City. Gurung launched his own fashion label in 2009 and designs premium women's apparel and accessories. His designs have been worn by famous celebrities and royalty. For his Spring 2014 collection, Gurung presented pastel colors, floral prints, sheer fabrics and structured silhouettes on the runway in New York.
The document discusses a marketing strategy for Target's Threshold home decor brand. It identifies the target audience as "Aspiring Home Stylists" who are fashionable and looking to decorate on a budget. The strategy is to increase awareness and engagement of the Threshold brand through partnerships with fashion bloggers, a mobile fitting room, in-store promotions tied to fashion brands, a home decor mobile app, and a fashion show event to position Threshold as a stylish and affordable home decor option.
Zara ( Customer-Based Brand Equity Model )yasminebibars
Zara is a large Spanish clothing retailer known for fast fashion. It operates 1080 stores worldwide and is the flagship chain of the Inditex group. Businessworld magazine describes Zara as a fashion imitator that focuses on understanding and quickly delivering styles its customers want rather than predicting trends through traditional fashion shows. Zara's vision is to continuously innovate to improve the customer experience by providing new, affordable designs made from quality materials. Its mission aims to contribute to sustainable development and the environment.
Versace fashion Brand Analyses presentationHimel Hawlader
Opened in 1978 by Gianni Versace, Versace is an Italian luxury brand known for clothing, accessories, fragrances and home furnishings. It is headquartered in Milan, Italy and maintains high-end boutiques around the world. Versace is recognized for its signature Medusa head logo and uses fashion shows, celebrity endorsements and lavish campaigns to promote its luxury image and high quality products targeting wealthy consumers.
The document discusses customer-based brand equity (CBBE) and its key components. It outlines an associative network memory model for how brand knowledge is formed in the mind. It then describes the dimensions that make up CBBE, including brand salience, performance, imagery, judgments, and feelings. It presents a CBBE pyramid model showing the relationships between these dimensions and how they contribute to brand resonance.
Versace's Fall/Winter 2012 collection featured bold prints and colors. The runway show highlighted Versace's signature styles through dresses, skirts, and pants in patterns like flowers, stripes, and geometric shapes. Models strutted down the catwalk wearing the vibrant and stylish new season designs from the iconic Italian fashion house.
Salvatore Ferragamo presented their Fall/Winter 2012 collection. The collection showcased new designs for footwear and accessories. Sleek silhouettes and luxurious materials were featured throughout the line.
Gucci unveiled its Fall/Winter 2012 collection. The line featured a variety of luxury clothing and accessories. Styles incorporated rich fabrics like leather and suede in neutral tones for a sophisticated yet understated aesthetic.
Italian fashion designer Emilio Pucci presented his Fall/Winter 2012 collection. The collection featured luxurious fabrics like cashmere and wool in bold colors and prints. Pucci's signature psychedelic prints were seen on dresses, skirts, and pants for the season.
Alberta Ferretti presented her Fall/Winter 2012 collection. The Italian designer showcased elegant dresses and separates in rich fabrics like velvet and lace. Ferretti's signature romantic aesthetic was on display with flowing silhouettes and feminine details.
Dolce & Gabbana presented their Fall/Winter 2012 collection. The designers drew inspiration from Sicilian culture and traditions, incorporating bold prints, rich textures, and warm colors. Tailored suits, dresses with intricate details, and statement coats defined the collection's sophisticated yet sensual aesthetic.
Alberta Ferretti presented her Fall/Winter 2012 collection. The line featured luxurious fabrics like cashmere and leather in neutral tones of camel, gray, and black. Sleek silhouettes included tailored coats, form-fitting dresses, and separates that can be mixed and matched for day or evening.
Burberry Prorsum showed their Fall/Winter 2012 collection at London Fashion Week. The collection featured a variety of looks including coats, dresses, and accessories. Photos of the new line were featured on Style.com.
Vivienne Westwood showed her Red Label Fall/Winter 2012 collection at London Fashion Week. Photos of the collection were featured on Style.com. The short document provides information about a fashion designer, collection, season, location, and source of photos without providing details about the designs.
Topshop Unique presented its Fall/Winter 2012 collection at London Fashion Week. The collection showcased a variety of looks including dresses, coats, and pants in an array of colors and fabrics like leather. Overall the line appeared to take a modern approach to dressing for the fall and winter seasons in an edgy urban style.
Temperly presented their London F/W 2012 collection at London Fashion Week. Photos from the runway show were featured on Style.com. The brief article provided information about Temperly's presentation at London Fashion Week but did not include any details about the designs, styles or themes shown in their collection.
Moschino presented its Fall/Winter 2012 collection at London Fashion Week. Photos from the Moschino Cheap and Chic show featured bold prints and colors. The collection showcased the brand's playful take on fashion.
Italian fashion designer Emilio Pucci presented his Fall/Winter 2012 collection. The collection featured luxurious fabrics like cashmere and wool in bold colors and prints. Pucci's signature psychedelic prints were seen on dresses, skirts, and pants for the season.
Alberta Ferretti presented her Fall/Winter 2012 collection. The Italian designer showcased elegant dresses and separates in rich fabrics like velvet and lace. Ferretti's signature romantic aesthetic was on display with flowing silhouettes and feminine details.
Dolce & Gabbana presented their Fall/Winter 2012 collection. The designers drew inspiration from Sicilian culture and traditions, incorporating bold prints, rich textures, and warm colors. Tailored suits, dresses with intricate details, and statement coats defined the collection's sophisticated yet sensual aesthetic.
Alberta Ferretti presented her Fall/Winter 2012 collection. The line featured luxurious fabrics like cashmere and leather in neutral tones of camel, gray, and black. Sleek silhouettes included tailored coats, form-fitting dresses, and separates that can be mixed and matched for day or evening.
Burberry Prorsum showed their Fall/Winter 2012 collection at London Fashion Week. The collection featured a variety of looks including coats, dresses, and accessories. Photos of the new line were featured on Style.com.
Vivienne Westwood showed her Red Label Fall/Winter 2012 collection at London Fashion Week. Photos of the collection were featured on Style.com. The short document provides information about a fashion designer, collection, season, location, and source of photos without providing details about the designs.
Topshop Unique presented its Fall/Winter 2012 collection at London Fashion Week. The collection showcased a variety of looks including dresses, coats, and pants in an array of colors and fabrics like leather. Overall the line appeared to take a modern approach to dressing for the fall and winter seasons in an edgy urban style.
Temperly presented their London F/W 2012 collection at London Fashion Week. Photos from the runway show were featured on Style.com. The brief article provided information about Temperly's presentation at London Fashion Week but did not include any details about the designs, styles or themes shown in their collection.
Moschino presented its Fall/Winter 2012 collection at London Fashion Week. Photos from the Moschino Cheap and Chic show featured bold prints and colors. The collection showcased the brand's playful take on fashion.