Keep up with the latest marketing trends with this PPT. Learn how Virtual Influencer Marketing is changing the game and how you can use it to reach more customers. Get insights on why virtual influencers are becoming more popular and how you can use them.Visit our website for more information.

1. Virtual Influencer
Marketing
W W W . S O F T P R O D I G Y . C O M

2. INTRODUCTION
The virtual influencer market has to take off digital
marketing for good reasons. But influencers have existed
for decades. The actual growth of virtual influencer
marketing started after the advent of technologies like
Artificial Intelligence
Whether human or virtual influencers, the primary purpose
remains the same. For example, influencers have
influenced trends and consumer choices for years using
their position and power of influence.

3. WHAT IS A VIRTUAL
INFLUENCER?
Unlike human influencers, virtual influencers are digital,
artificial personas created by computers. They perform the
same function to promote goods and brands on social
media sites, including Twitter, Instagram, YouTube, Facebook,
and TikTok.

4. HOW DOES VIRTUAL
INFLUENCER
MARKETING IMPACT
YOUR BRAND?
Most people think that the idea that virtual influencers are not real
humans makes them unique and fascinating. But this is not true, as
businesses have been using fake personas for marketing. Why an
online marketing agency is interested in virtual influencers is the
software used. It helps them overcome challenges. Let us uncover
perks your brand can enjoy.

5. 01 Creativity is limitless. Brands take advantage of this
to make their online marketing attractive and
influential.
No limit to creative possibilities
02
Complete control over the brand
With virtual influencer marketing, you can have
more control over your brand. You can handle your
project from inception to completion.
03
Savings in the long run
One thing that is unique about virtual influencers is
they are created from pixels. It makes them ever
appealing and new.
04
Accessto Metaverse
Metaverse is a next-generation concept that is
single, immersive, and shared. Basically, it is a
bridge between the real and virtual worlds.
05
Improve customer engagement
According to a study by a Hype Auditor, digital
influencers have nearly three times more
engagement than their conventional counterparts.

6. 72%
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7. RESOUCES
https://softprodigy.com/virtual-influencer-marketing-changing-
game/
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development/

8. THANK YOU
W W W . S O F T P R O D I G Y . C O M