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Each year over the last 30 years hundreds of thousands of people
apply for Australian visa. Some get their visas granted. Others refused.
Most however find the process to be overwhelming and complex.
They simply just give up.
So if you’re applying or holding an Australian visa just two things
will keep you up at night:
First, getting accurate immigration answers fast.
Second, making sure you’ve found the right person to help you.
For migration agent the challenge is to find new visa applicants
as customers.
This deck is dedicated to the revenue opportunity from
solving problems for visa applicants and migration agents.
The BIG IDEA
The Opportunity
There 3 key changes that is happening around us that makes it valid as to why you must invest into this
technology NOW: economy, technology and social.
Economy:
International education is a $15 billion industry and Australia's 4th largest export.
The economic footprint is just more than fees they pay. International students pay
for immigration services (visas and migration advice). Deloitte has named international
Education as on of the five “super-growth” sectors in the next 20 years.
The increased cost of visa fees means that applicants now need
to make a more thorough way to apply for visas.
For migration agents the cost of internet marketing has increased because of larger
online competition.
Technology:
Advancement in portable technology, growth of social media and faster internet meant
people can now access information anywhere, anytime and fast.
Social:
Queuing up in line at immigration office, navigating complex website and waiting on line calling 131881
meant people would need to skip work or study. An option that would allow them to get all the answers
at the comfort of their home/university meant this will save them time.
I’m an Engineer
from UK.
Can I get a
working
visa in
Australia?
I’m studying Child
Care in Australia.
Can I get employer
sponsorship?
I’ve just married
with a girl from
Philippines. How
can I bring her to
Australia?
ANYONE Can Have Australian Visa Questions.
The Problem
I’m
studying
child
care in
Australia
.
Can I get
sponsorsh
ip?
We’re a
mining
company
and need
offshore
skilled
workers.
What
should we
do?
Immigration
office made
me
wait. No
answers.
Just
complicated
papers!
Immigratio
n website
is very
complex.
Don’t know
what I’m
looking
at!
How would I
know
which
migration
agent can
help my
company best?
They all look
the same!
BUT…Getting Answers Can Be Difficult For Anyone!
Let’s Listen To
Migration Agents…
I don’t get
a lot of
visa
enquires.
How do I
meet
more
eligible
clients?
I’ve just
graduated
as a
migration
agent.
How do I
get new
clients?
There are
5 other
migration
agents
like me.
How can
I be
different?
Why the
problem is
hard to solve?
What others
have done
before?
The Solution
PRODUCT CUSTOMERSTORE
PRODUCT CUSTOMER
VISA APPLICANTS
Annual Membership
MIGRATION AGENTS
Monthly Subscription
VISAROOM
SERVICE
What is so
unique about
your solution?
Get accurate
immigration
answers in 30
mins (or less!)
Get more eligible
visa applicants
as clients
without spending
money on
Marketing
Channel
Tafe
Universities
Colleges
Travel Agencies
Graduate Connect
Facebook
Guest blogs
LinkedIn
Forums
Cold Calling
Email marketing
Forums
I have spoken to 7 and 3 is interested (42%)
Market size: 5500 than there is 2357
however just need half of that 800
30 days trial:
$19.95
200 (25%)
new grads: $3990 p/m $47880 per year
$24.95
520 (65%) established: $12,974 p/m 155000
$44.95
80 (10%) enterprise: $3,596 p/m 287000
TOTAL: $490,000
Revenue model 24 months projection.
Migration
Agents:
Visa Clients
:Market size: 300,000 student visa holders
20% of students use migration agents to apply for student visa
160,000
80% go through education agents and/or DIY
240,000
160,000 15% = 24,000
240,000 7.5% = 18,000
TOTAL = 42,000
Market Size PR = 129,200
35% using MA = 45,220
65% DIY and/or friends/family = 83980
15% of 45,220 = 6,783
7.5% of 83980 = 6,298
TOTAL = 13,081
$39 per year for perfect for students visas.
Only 15% paying out of 42,000 = $245,000
$59 per year perfect for PR applicants and skilled applicants
Only 15% out of 13,000 paying = $115,000
$79 Enterprise 5 clients per year - $395
TOTAL = $360,395 + $490,000 = $850,395

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Pitch for visa room

  • 1. Each year over the last 30 years hundreds of thousands of people apply for Australian visa. Some get their visas granted. Others refused. Most however find the process to be overwhelming and complex. They simply just give up. So if you’re applying or holding an Australian visa just two things will keep you up at night: First, getting accurate immigration answers fast. Second, making sure you’ve found the right person to help you. For migration agent the challenge is to find new visa applicants as customers. This deck is dedicated to the revenue opportunity from solving problems for visa applicants and migration agents. The BIG IDEA
  • 2. The Opportunity There 3 key changes that is happening around us that makes it valid as to why you must invest into this technology NOW: economy, technology and social. Economy: International education is a $15 billion industry and Australia's 4th largest export. The economic footprint is just more than fees they pay. International students pay for immigration services (visas and migration advice). Deloitte has named international Education as on of the five “super-growth” sectors in the next 20 years. The increased cost of visa fees means that applicants now need to make a more thorough way to apply for visas. For migration agents the cost of internet marketing has increased because of larger online competition. Technology: Advancement in portable technology, growth of social media and faster internet meant people can now access information anywhere, anytime and fast. Social: Queuing up in line at immigration office, navigating complex website and waiting on line calling 131881 meant people would need to skip work or study. An option that would allow them to get all the answers at the comfort of their home/university meant this will save them time.
  • 3. I’m an Engineer from UK. Can I get a working visa in Australia? I’m studying Child Care in Australia. Can I get employer sponsorship? I’ve just married with a girl from Philippines. How can I bring her to Australia? ANYONE Can Have Australian Visa Questions. The Problem I’m studying child care in Australia . Can I get sponsorsh ip? We’re a mining company and need offshore skilled workers. What should we do?
  • 4. Immigration office made me wait. No answers. Just complicated papers! Immigratio n website is very complex. Don’t know what I’m looking at! How would I know which migration agent can help my company best? They all look the same! BUT…Getting Answers Can Be Difficult For Anyone!
  • 5. Let’s Listen To Migration Agents… I don’t get a lot of visa enquires. How do I meet more eligible clients? I’ve just graduated as a migration agent. How do I get new clients? There are 5 other migration agents like me. How can I be different?
  • 6. Why the problem is hard to solve? What others have done before?
  • 9. PRODUCT CUSTOMER VISA APPLICANTS Annual Membership MIGRATION AGENTS Monthly Subscription VISAROOM SERVICE
  • 10. What is so unique about your solution? Get accurate immigration answers in 30 mins (or less!) Get more eligible visa applicants as clients without spending money on
  • 11. Marketing Channel Tafe Universities Colleges Travel Agencies Graduate Connect Facebook Guest blogs LinkedIn Forums Cold Calling Email marketing Forums
  • 12. I have spoken to 7 and 3 is interested (42%) Market size: 5500 than there is 2357 however just need half of that 800 30 days trial: $19.95 200 (25%) new grads: $3990 p/m $47880 per year $24.95 520 (65%) established: $12,974 p/m 155000 $44.95 80 (10%) enterprise: $3,596 p/m 287000 TOTAL: $490,000 Revenue model 24 months projection. Migration Agents: Visa Clients :Market size: 300,000 student visa holders 20% of students use migration agents to apply for student visa 160,000 80% go through education agents and/or DIY 240,000 160,000 15% = 24,000 240,000 7.5% = 18,000 TOTAL = 42,000 Market Size PR = 129,200 35% using MA = 45,220 65% DIY and/or friends/family = 83980 15% of 45,220 = 6,783 7.5% of 83980 = 6,298 TOTAL = 13,081 $39 per year for perfect for students visas. Only 15% paying out of 42,000 = $245,000 $59 per year perfect for PR applicants and skilled applicants Only 15% out of 13,000 paying = $115,000 $79 Enterprise 5 clients per year - $395 TOTAL = $360,395 + $490,000 = $850,395