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Cara Membentuk
LOGO
10 TIPE BENTUK LOGO
1. Wordmarks (Logotype)
Logo yang langsung terbaca sebagai nama dari sebuah brand.
Contoh:
2. Lettermarks (Monogram)
Logo dengan konsep minimalis, berbentuk singkatan dari sebuah nama brand.
Contoh:
3. Letterforms
Logo versi minimalis karena hanya menampilkan satu huruf sebagai logo.
Contoh:
10 TIPE BENTUK LOGO
4. Fonts Inside A Shape
Logo yang memuat nama brand di dalam bentukan kurva.
Contoh:
5. Splat (Splash)
Logo berbentuk tetesan air atau tumpahan cat.
Contoh:
6. Symbol
Logo berbasis grafik atau aikon, banyak terdapat pada logo di dunia internet
dan sosial media.
Contoh:
10 TIPE BENTUK LOGO
7. Mascot
Tidak seperti simbol, logo tipe ini menyertakan karakter bergambar berbentuk ilustratif,
kartun, bahkan foto diri untuk melambangkan identifikasi, semangat yang menyenangkan.
Contoh:
8. Abstract
Memiliki gambar, namun menghindari representasi literal karena menggunakan bentuk
geometris abstrak untuk melambangkan identifikasinya.
Contoh:
10 TIPE BENTUK LOGO
9. Combination Marks
Gabungan simbol, huruf, tanda, kata, dan lainnya hingga membentuk tampilan yang menarik.
Contoh:
10. Emblem
Jenis logo paling tua yang paling sering diterapkan dalam pembuatannya. Menyertakan
simbol atau ikon dengan segel, lambang, dan lencana. Paling sering dipakai untuk logo
sekolah, lembaga pemerintah, militer, industri otomotif, dan lainnya. Hal yang dikedepankan
adalah tampilan modern dengan lambang tradisional.
Contoh:
LOGO YANG DIBUAT
Mengacu pada konsep branding, yaitu logo tersebut
merupakan tanda atau aikon yang memiliki aspek visual,
menjadi identifikasi bisnis dan persepsi emosional, juga
citra perusahaan secara keseluruhan.
YANG DIBUTUHKAN DALAM MEMBUAT LOGO
1. Nama Brand
Didapat dari manajemen atau pemilik perusahaan.
2. Visi dan Misi Perusahaan
Untuk memetakan logo yang dikreasikan memiliki aspek visual yang menjadi identifikasi
bisnis dalam persepsi emosional, juga citra perusahaan secara keseluruhan.
3. Pendekatan Referensi
Didapat dari logo yang sudah ada bukan untuk menjiplak melainkan untuk mendapatkan
inspirasi yang paling dekat, juga acuan yang tidak jauh berbeda dari brand yang sudah ada
sebelumnya.
SEKIAN&
TERIMA KASIH
luqmanhakimsaja
luqmandaily
lqmhakim

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PEDOMAN DAN CARA MEMBENTUK LOGO. Dari Berbagai Ragam Bentuknya.

  • 2. 10 TIPE BENTUK LOGO 1. Wordmarks (Logotype) Logo yang langsung terbaca sebagai nama dari sebuah brand. Contoh: 2. Lettermarks (Monogram) Logo dengan konsep minimalis, berbentuk singkatan dari sebuah nama brand. Contoh: 3. Letterforms Logo versi minimalis karena hanya menampilkan satu huruf sebagai logo. Contoh:
  • 3. 10 TIPE BENTUK LOGO 4. Fonts Inside A Shape Logo yang memuat nama brand di dalam bentukan kurva. Contoh: 5. Splat (Splash) Logo berbentuk tetesan air atau tumpahan cat. Contoh: 6. Symbol Logo berbasis grafik atau aikon, banyak terdapat pada logo di dunia internet dan sosial media. Contoh:
  • 4. 10 TIPE BENTUK LOGO 7. Mascot Tidak seperti simbol, logo tipe ini menyertakan karakter bergambar berbentuk ilustratif, kartun, bahkan foto diri untuk melambangkan identifikasi, semangat yang menyenangkan. Contoh: 8. Abstract Memiliki gambar, namun menghindari representasi literal karena menggunakan bentuk geometris abstrak untuk melambangkan identifikasinya. Contoh:
  • 5. 10 TIPE BENTUK LOGO 9. Combination Marks Gabungan simbol, huruf, tanda, kata, dan lainnya hingga membentuk tampilan yang menarik. Contoh: 10. Emblem Jenis logo paling tua yang paling sering diterapkan dalam pembuatannya. Menyertakan simbol atau ikon dengan segel, lambang, dan lencana. Paling sering dipakai untuk logo sekolah, lembaga pemerintah, militer, industri otomotif, dan lainnya. Hal yang dikedepankan adalah tampilan modern dengan lambang tradisional. Contoh:
  • 6. LOGO YANG DIBUAT Mengacu pada konsep branding, yaitu logo tersebut merupakan tanda atau aikon yang memiliki aspek visual, menjadi identifikasi bisnis dan persepsi emosional, juga citra perusahaan secara keseluruhan.
  • 7. YANG DIBUTUHKAN DALAM MEMBUAT LOGO 1. Nama Brand Didapat dari manajemen atau pemilik perusahaan. 2. Visi dan Misi Perusahaan Untuk memetakan logo yang dikreasikan memiliki aspek visual yang menjadi identifikasi bisnis dalam persepsi emosional, juga citra perusahaan secara keseluruhan. 3. Pendekatan Referensi Didapat dari logo yang sudah ada bukan untuk menjiplak melainkan untuk mendapatkan inspirasi yang paling dekat, juga acuan yang tidak jauh berbeda dari brand yang sudah ada sebelumnya.