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DIGITAL MARKETING
YAMUNA VIHAR
DIGITAL MARKETING SERVICES
• Digital marketing services encompass a wide range of strategies and tactics aimed
at promoting businesses, products, or services online. These services leverage digital
channels and technologies to reach and engage with a target audience, increase
brand visibility, drive website traffic, and generate leads or sales. Here are some
common digital marketing services:
• Search Engine Optimization (SEO): SEO focuses on improving a website's visibility and
rankings in search engine results. This involves optimizing website content, meta tags,
and technical aspects to increase organic (non-paid) search traffic.
• Pay-Per-Click Advertising (PPC): PPC campaigns involve placing ads on search
engines or social media platforms and paying only when users click on them. It
allows businesses to target specific keywords, demographics, or interests to reach
their desired audience.
• Social Media Marketing: This service utilizes social media platforms like Facebook,
Instagram, Twitter, LinkedIn, and others to promote products or services. It involves
creating and managing social media profiles, posting engaging content, running
paid ads, and interacting with the audience.
SERVICES TYPRS
SOCIAL MEDIA MARKETING CONTENT MARKETING

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PDF PRESENTATION

  • 2. DIGITAL MARKETING SERVICES • Digital marketing services encompass a wide range of strategies and tactics aimed at promoting businesses, products, or services online. These services leverage digital channels and technologies to reach and engage with a target audience, increase brand visibility, drive website traffic, and generate leads or sales. Here are some common digital marketing services: • Search Engine Optimization (SEO): SEO focuses on improving a website's visibility and rankings in search engine results. This involves optimizing website content, meta tags, and technical aspects to increase organic (non-paid) search traffic. • Pay-Per-Click Advertising (PPC): PPC campaigns involve placing ads on search engines or social media platforms and paying only when users click on them. It allows businesses to target specific keywords, demographics, or interests to reach their desired audience. • Social Media Marketing: This service utilizes social media platforms like Facebook, Instagram, Twitter, LinkedIn, and others to promote products or services. It involves creating and managing social media profiles, posting engaging content, running paid ads, and interacting with the audience.
  • 3. SERVICES TYPRS SOCIAL MEDIA MARKETING CONTENT MARKETING