Girl Scouts Cookies: Cookies with a MissionRhodaBernstein
Girl Scout cookies are much more than raising funds. They provide opportunities for finanical literacy learning, communication skill development and personal growth. As a product, this presentation details how innovation has played a critical role in the continued success of Girl Scout cookies.
Social Media Vs. Social Marketing For SlideshareMike Newton-Ward
Addresses the confusion between social media, communication and social marketing--especially as it pertains to positive behavior change. Original audience was public health, human service and environmental agency staffs with some exposure to social marketing, but little exposure to social media.
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