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Packaging innovations show five packaging innovations for 2013
The document outlines 5 packaging trends for 2013: 1) Authenticity in packaging design and materials, 2) Inclusive packaging for different consumer needs, 3) Customized "made for me" packaging, 4) Visual differentiation through distinctive designs, and 5) Integration of new packaging technologies. It provides examples and discusses how each trend fulfills consumer desires for authentic, accessible, and personalized products, while leveraging visuals and technologies to engage customers.
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Packaging innovations show five packaging innovations for 2013
- 1. Five Packaging Trendsfor 2013 October 2013
- 2. Packaging Trends 1. 2. 3. 4. 5. Authenticity Inclusive packaging Madefor me Visual Differentiation Technology
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- 7. Consumer convenience –Clean lock cap
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- 27. First water brandin UK to be launched in a box
- 28. Opportunity to bedifferent
- 29. Say it howit is! 29
- 30. Say it howit is!
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- 32. User interaction -Coca Cola
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- 39. Packaging Trends for2014 1. 2. 3. 4. 5. Heritage nostalgia will continue Natural / simple as a proxy for environmental Continue to engage with consumer and aim to please with functional packaging On-line shopping, moving the first moment of truth for store to home. The rise of digital media what next?
- 40. On –line anddigital
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- 43. Thank you foryour attention Contact: paul@thepackhub.com barry@thepackhub.com October 2013