1. 105 Locations

2. 5:3:1Lives/Works
5 Miles From Club
Important
Lives/Works
3 Miles From Club
Very Important
Lives/Works
1 Mile From Club
Paramount

3. Pin Point Accuracy

4. Color your Prospects
Alliant - Health and Wellbeing
Alliant - Health and Wellbeing - Wellness and Fitness
Alliant - Health and Wellbeing - Self-Improvement
Alliant - Health and Wellbeing - Weight Loss
DLX - CPG Category - Beverage Buyers - Sports Drinks
DLX Lifestyles - Moms - Fit Moms
Forbes - Lifestyle - Health
Kantar Shopcom - Beverages - Energy Drinks
Kantar Shopcom - Nutritional Supplements and Weight Control
MasterCard - Frequent Transactor - Retail - Sports Apparel and
Equipment
PRIZM - Exercise Regularly

5. The Results are In….
100% Accuracy in 5:3:1 tactic
Savings of 66%+ vs. UN-TARGETED Local Cable
Savings of 75% vs. YouTube
CTR rates between 1-3%
Franchise/Location Specific Branding & Metrics
Retro Fitness Wins!