El post punk. alejandro osvaldo patrizioOSCARPATRIZIO
El post-punk surgió a finales de los 70's como una evolución del punk rock original que experimentaba con estructuras más complejas y un enfoque más artístico. Incorporaba elementos de krautrock, dub, funk y experimentación en el estudio. Bandas emblemáticas incluyen Joy Division, Siouxsie & The Banshees y Gang of Four. El post-punk también influenció a la escena latinoamericana con bandas como Soda Stereo y Parálisis Permanente en los 80's.
This document appears to be a magazine layout featuring various sections including a free posters offer, featured artists, kickers and cover lines advertising bands, a regulars section with transmission contents, page numbers for graphics and features, and a subscriptions banner. The main article includes an introductory text, section header, two sidebars with additional information, and columns with headlines, quotes, pull-quotes, captions, and graphics related to the featured artist or band.
This document appears to be a magazine layout featuring various sections including a free posters offer, featured artists, kickers and cover lines advertising bands, a regulars section with transmission contents, page numbers for graphics and features, and a subscriptions banner. The main article includes an introductory text, section header, two sidebars with additional information, and columns with headlines, quotes, and captions alongside images and graphics.
This magazine has a weekly readership of over 1.3 million, with 65% male readers and the majority aged 16-24 or 25-34. The typical reader shows interest in music, live bands, fashion, and following music celebrities, and comes from a middle-class background.
This document discusses the style of NME magazine. It notes that NME uses bold block text throughout its issues which creates a plain but clear look. The contents pages typically follow the same color scheme as the front cover. Images on the cover use bold poses and black and white tones to set a somber mood. The headlines are bold and the articles are listed clearly with page numbers to entice readers.
This document describes the layout of a newspaper page with the masthead and title at the top third, the main article and picture in the middle third, and smaller stories and other information in the bottom third.
The document discusses exploring music genres and identifying a niche market. It provides lists of various music genres and "teenage tribes" or social groups defined by their music tastes. It suggests researching artists, cultures, and ideologies associated with different genres to better understand potential target markets for a music magazine.
El post punk. alejandro osvaldo patrizioOSCARPATRIZIO
El post-punk surgió a finales de los 70's como una evolución del punk rock original que experimentaba con estructuras más complejas y un enfoque más artístico. Incorporaba elementos de krautrock, dub, funk y experimentación en el estudio. Bandas emblemáticas incluyen Joy Division, Siouxsie & The Banshees y Gang of Four. El post-punk también influenció a la escena latinoamericana con bandas como Soda Stereo y Parálisis Permanente en los 80's.
This document appears to be a magazine layout featuring various sections including a free posters offer, featured artists, kickers and cover lines advertising bands, a regulars section with transmission contents, page numbers for graphics and features, and a subscriptions banner. The main article includes an introductory text, section header, two sidebars with additional information, and columns with headlines, quotes, pull-quotes, captions, and graphics related to the featured artist or band.
This document appears to be a magazine layout featuring various sections including a free posters offer, featured artists, kickers and cover lines advertising bands, a regulars section with transmission contents, page numbers for graphics and features, and a subscriptions banner. The main article includes an introductory text, section header, two sidebars with additional information, and columns with headlines, quotes, and captions alongside images and graphics.
This magazine has a weekly readership of over 1.3 million, with 65% male readers and the majority aged 16-24 or 25-34. The typical reader shows interest in music, live bands, fashion, and following music celebrities, and comes from a middle-class background.
This document discusses the style of NME magazine. It notes that NME uses bold block text throughout its issues which creates a plain but clear look. The contents pages typically follow the same color scheme as the front cover. Images on the cover use bold poses and black and white tones to set a somber mood. The headlines are bold and the articles are listed clearly with page numbers to entice readers.
This document describes the layout of a newspaper page with the masthead and title at the top third, the main article and picture in the middle third, and smaller stories and other information in the bottom third.
The document discusses exploring music genres and identifying a niche market. It provides lists of various music genres and "teenage tribes" or social groups defined by their music tastes. It suggests researching artists, cultures, and ideologies associated with different genres to better understand potential target markets for a music magazine.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2. In what ways does your media product use, develop or challenge forms and conventions of real media products? Front Cover A Mast head is another important magazine convention which I have incorporated into my front cover the mast head can make or break a magazine if the audience can relate to or understand a mast head the magazine can have better success in appealing to its target audience Freebies and give awaysare also another important convention and are used into hooking in the target audience and making them want to buy the magazine My Main image is the most dominant photo on the page I used this shot to show that the artist is the most important on the page and will also include a larger article further in the magazine this is a basic magazine convention. Cover lines are another important magazine convention which I incorporated onto my front cover this interests the reader further into reading the magazine The headline is probably the most important convention I have used it is the selling point of the magazine and lets the reader know what the certain issue will include along with a anchorage and careful use of placement and font it can appeal to the target audience directly Top an bottom strips can include lots of information about the artists or magazine and it is a widely used convention here I have listed the artists included in the magazine to appeal more to the target audience and to let them know what music the magazine covers A kicker can be used to advertise free give aways ,subscription or artist information it leads on from the headline and cover lines and entices the reader more A bar code is another convention which I have used and is the most common thing to see on a front cover this allows the reader to see price issue number and can also include the magazines website.
3. Front Cover By utilising the thirds created by the grid I have been able to break down my cover into individual sections with my mast head in the top third my headline in the middle third which Is meant to be the focal point of the cover and most important Here I have used careful framing around a grid system which Is a widely used magazine for this helps to organize the information into separate parts of the cover to that the magazine looks ordered and not just a jumble of words and photos Using this method stops a magazine suffering from “dead space” on a cover which can make a magazine look poorly produced Cover lines in the left hand columns are also another important magazine form these lead on from the masthead and headline and are the second most important third By organizing my cover carefully I have made full use of the space available and avoided cluttering the front cover and using this form has also made my magazine appear better made and more appealing to the target audience The bottom thirds are most commonly used to display strap lines and the barcode and any other information that applies to the reader such as issue number and price and can also include a list or artists that will feature in the magazine and important selling line
4. Contents A mast head on the contents page can help the reader identify the contents page and enforce the visual impact on the reader The date and issue of the magazine is another important convention allowing the audience to identify the contents page and allows the buyer to track issues and articles that are of most interest to them Photos can also give visual insight to the readers and link to the information boxes photos are a highly used convention on a contents page and can make the reader want to find out more about the artists or article it depicts providing a greater chance of the reader buying the magazine rather than bombarding the reader with endless lines of text Ordering my contents information into small concise sections with the page number is another important magazine form which I have utilised this lets the reader find articles with the smallest amount of effort keeping things short and snappy on the contents page keeps the reader interested and not bored looking at large amounts of text to find the article in which they wish to read Cover lines are another basic magazine convention which I have used these let the audience know what will be included in certain sections and can refer to page numbers to read about which article that is most appealing to them Kickers can also be used on the contents page to remind the reader about the free give aways in doing this the chance of a magazine selling vastly improves due to the free items on display A subscription offer is a classic contents convention and is usually found in the bottom third of the page offers like this grouped with free give aways give the reader a sense of value for the price that they are paying and offers like this help to boost the sales of magazines and also boost the viewings of the online website
5. Heading and Introductory comments are for drawing an audience and hooking the reader into the article using quotes typical of this style of music and thinking carefully about my layout and use of font to create the desired look of my double page article Double page spread Columns containing review information gives the reader a more in-depth analysis about the artist they are reading about and brings the magazine down to a personal level using careful language to create imagery in the readers head and helps the reader to be able to relate more to the artist and article Here I have used columns to organise my page spread creating concise sections I have also utilised the text flow tool on photoshop to create a classic look to my article based around the house styles I researched prior to making my own magazine focusing mainly on the conventions of NME mag Small text boxes with the pictures let the audience know what was happening at the time the picture was taken and are another important feature in the house style I was aiming to create these small features give the magazine a more professional look I have also used conventions such as page numbers in corners ad dating the pages this helps the audience find there way through the magazine by referring to the contents page and find the articles that interests them the most doing this stops the reader becoming bored of flicking through pages trying to find a page which interests them Using a Masthead combined with words such as exclusive give the impression that only in this magazine will you get exclusive reviews which is useful into hooking an audience and giving the impression that the magazine has been created with the audiences interests in mind
6. Double page spread I have made careful use of photography using set up shots the create a themed set of photographs that link directly with my article house style and target audience using set up shots mixed with action shots of the artists performing, these shots have set a dark tone and feeling this links directly with my post punk genre I have also utilised the tools in Photoshop to enhance my photos to create the desired effect. The way that I have ordered these images on the page links to the house style which I researched before creating my magazine.
7. NME House style To create my house style I looked carefully at how magazines such as NME are created and took note of what codes and conventions are used this helped me determine my page layout colour scheme and photographs to create a professional looking magazine, The reason I chose NME as it has a similar target audience as magazine I created this would help my magazine become successful as audiences could relate to the house style I have used By using the same colour scheme throughout my magazine it allows my audience to recognise and relate to my house style by use of dark colours and photographs this also links in with the style and tone of my music genre, this links in with the methods used in the magazines in which I researched
8. How does your media product represent particular social groups? My magazine target audience is teenagers/young adults The target for my audience is males aged between 16 and 24 I have chosen a music genre to base my magazine around which is popular with this age group and gender maximising its potential to succeed I have created a readership profile for my music magazine which states the main audience interests I have also researched the culture and ideology of my music genre and chosen appropriate artists and idols from this genre using the genres dark mood and tone in my images article and layout
9. These are the shots that I have used in my magazine as they a particularly good at displaying characteristics and the tone of my music genre and of my target audience I have chosen a harsh environment for this shot and a very dark and dingy look to the photo this and have set the artists up in a way that represents the genre a sombre look of each artists some not looking directly into the camera i have also included a series of live shots these are common types of shots in my music genre and appeals to the audience directly seeing the artists in a natural manner and not a set up shot and also links in with the “ordinary guys” theme that is associated with the post punk genre again I have opted for dark black and white photographs which link in with the dark feel and mood of the genre
10. Who would be the audience for your media product? Before I created my magazine I needed to know who would be interested in reading it so I created an audience research questionnaire and handed it out to people around college as I wanted to aim my magazine at people aged 16+ the purpose of this was to find if my magazine would be successful and also to find out more about my target audience so I could create appealing articles and photographs but also have a correct ideology and mood that would interest my target audience This is the readership profile that I created from the results of my questionnaire
11. What kind of media institution might distribute your media product and why? The media institution that I think would be most successful and marketing and distributing my media product would be IPC MEDIA the reason for this is that IPC MEDIA distributes NME a successful and well know music magazine and due to the similarities in house style content and audience my magazine could be marketed successfully by this organisation IPC MEDIA’S branches also spread overseas so my magazine would be marketed not only in this country but across the world this would increase my magazines popularity rating ad sales
12. Who would be the audience for your media product? The audience for my music magazine would be a mainly male audience and from the results of my questionnaire I concluded that around 50% of readers would be aged 16-24. I also looked into my target audiences background and lifestyle and asked what sort of hobbies and interests they had my results shown me that all the people I asked had the same interest in music and fashion enjoyed reading about their music idols going to live events such as gigs and festivals and were mostly from a middle or working class background through these results I was able to create a magazine which would be appealing to my target audience
13. How did you attract/address your audience? I firstly used setting and tone to attract my audience through my photography which I used in my magazine the industrial and harsh environments in my photos link in with the tone mood and felling of the post punk genre people who were familiar with the genre could identify this through the use of shots and also the colour scheme of my magazine and people who were not so familiar with the genre could pick up the mood and ideology of the genre through reading the magazine I was also able to attract and address my audience through use of colloquial language and also by utilising conventions such as give aways and subscription offers to bring my magazine down to a personal level almost like the writer is speaking to the reader directly and is offering rewards such as give aways and subscription offers for their loyalty to the magazine
14. What have you learnt about technologies from the process of constructing this product? Through constructing this magazine I have learned how to create a professional looking magazine through uses of adobe Photoshop using the different tools available to create my pages other technologies such as online blogs and websites have helped my gain insight into how successful magazines operate and allowed my to make my magazine successful through use of photography and also codes and conventions of magazines here is a link to my online blog where I conducted most of my research before creating my magazine http://joejasinek123.blogspot.com/ My choice of photography was also an important factor as I wanted to create an impression of closeness between the reader and the artists and give the impression that these artists can be seen live in local clubs and not only available to people who can afford to pay lots of money to see a live band I did this to create a feeling of trust between reader and the magazine
15. Looking back at your preliminary task , what do you feel you have learnt in the progression from it to full product? College magazine In progression from my preliminary task to my full product I have learnt many skills such as how to utilise the tools available on Photoshop to manipulate my pages correctly to create a more professional looking magazine I have also learnt more about the codes and conventions and page layout used in successful music magazines and incorporated them into my own music magazine. My photography skills have also improved through the process of making this magazine I now think more carefully about setting lighting and theme of my shots before I take them something which was lacking in my practise college magazine I now posses the skills to be able to produce a professional looking magazine and also how to arrange it and what to include inside. Music magazine