SlideShare a Scribd company logo
1 of 17
More Than A
Domain
There are known knowns. These are things we
know that we know. There are known
unknowns. That is to say, there are things that
we know we don't know. But there are also
unknown unknowns. There are things we
don't know we don't know.
-Donald Rumsfeld
47%
Opportunities to learn from that
Source: European Domain Centre
Whats working? Whats not?
• Events!
• Driving customers to the retailer
• Strong reseller/registrar/registry partnerships
CMAA (Club Managers Association of America)
WebSummit
Collision Conference
TechCrunch
Nightclub & Bar Show
Nonprofit Technology
Conference
International Fundraising
Congress
Independent Sector
Some examples of how we have
partnered with registrars for
marketing
• Org blurb?
• Did you
Some graphic here
What we don’t know we don’t know
• Everyone is in the same place right now with the
new domain market
• Customer confusion is high
• Customer analytics leads to smarter more intuitive
search
• Customer examples
• resources
Mark Cuban 24 hours quote
Kevin Kopas
kkopas@pir.org
Thank You!

More Related Content

Viewers also liked

Screenshots of each shot
Screenshots of each shotScreenshots of each shot
Screenshots of each shot
07weeksjor
 
Final Frog Poster by Chelsea Shin
Final Frog Poster by Chelsea ShinFinal Frog Poster by Chelsea Shin
Final Frog Poster by Chelsea Shin
Chelsea Shin
 

Viewers also liked (12)

Agroeclogia exposicion
Agroeclogia exposicionAgroeclogia exposicion
Agroeclogia exposicion
 
Web 2.0.
Web 2.0.Web 2.0.
Web 2.0.
 
Gestão de riscos 31000
Gestão de riscos 31000Gestão de riscos 31000
Gestão de riscos 31000
 
Grado de Terapia Ocupacional. Sesion 07112012 [modo de compatibilidad]
Grado de Terapia Ocupacional. Sesion 07112012 [modo de compatibilidad]Grado de Terapia Ocupacional. Sesion 07112012 [modo de compatibilidad]
Grado de Terapia Ocupacional. Sesion 07112012 [modo de compatibilidad]
 
étudiants
étudiantsétudiants
étudiants
 
Professional teacher
Professional teacherProfessional teacher
Professional teacher
 
Como usar Slideshare
Como usar SlideshareComo usar Slideshare
Como usar Slideshare
 
Screenshots of each shot
Screenshots of each shotScreenshots of each shot
Screenshots of each shot
 
Aafia's story
Aafia's storyAafia's story
Aafia's story
 
Final Frog Poster by Chelsea Shin
Final Frog Poster by Chelsea ShinFinal Frog Poster by Chelsea Shin
Final Frog Poster by Chelsea Shin
 
A Survey on Cross Layer Routing Protocol with Quality of Service
A Survey on Cross Layer Routing Protocol with Quality of ServiceA Survey on Cross Layer Routing Protocol with Quality of Service
A Survey on Cross Layer Routing Protocol with Quality of Service
 
Tib brasil sem chamas
Tib brasil sem chamasTib brasil sem chamas
Tib brasil sem chamas
 

Similar to More Than A Domain

2012 Seth Lieberman at RamenCamp
2012 Seth Lieberman at RamenCamp2012 Seth Lieberman at RamenCamp
2012 Seth Lieberman at RamenCamp
RamenCamp
 
Maura Neill: Digital Marketing - The New Kid on the Block
Maura Neill: Digital Marketing - The New Kid on the BlockMaura Neill: Digital Marketing - The New Kid on the Block
Maura Neill: Digital Marketing - The New Kid on the Block
Maura Neill
 
Stop Marketing in the Dark
Stop Marketing in the DarkStop Marketing in the Dark
Stop Marketing in the Dark
Act-On Software
 
Digital Marketing: The New Kid on the Block
Digital Marketing: The New Kid on the BlockDigital Marketing: The New Kid on the Block
Digital Marketing: The New Kid on the Block
Maura Neill
 
So Why Should I Call This Guy?
So Why Should I Call This Guy?So Why Should I Call This Guy?
So Why Should I Call This Guy?
Act-On Software
 
Cars dal-set thestageforwinningthesale
Cars dal-set thestageforwinningthesaleCars dal-set thestageforwinningthesale
Cars dal-set thestageforwinningthesale
Social Media Marketing
 

Similar to More Than A Domain (20)

2012 Seth Lieberman at RamenCamp
2012 Seth Lieberman at RamenCamp2012 Seth Lieberman at RamenCamp
2012 Seth Lieberman at RamenCamp
 
Jordan Rolband & Alex Brown - ECML San Diego - March 2019
Jordan Rolband & Alex Brown - ECML San Diego - March 2019Jordan Rolband & Alex Brown - ECML San Diego - March 2019
Jordan Rolband & Alex Brown - ECML San Diego - March 2019
 
Maura Neill: Digital Marketing - The New Kid on the Block
Maura Neill: Digital Marketing - The New Kid on the BlockMaura Neill: Digital Marketing - The New Kid on the Block
Maura Neill: Digital Marketing - The New Kid on the Block
 
Stop Marketing in the Dark
Stop Marketing in the DarkStop Marketing in the Dark
Stop Marketing in the Dark
 
Omni-Channel Marketing Strategies for Conferences
Omni-Channel Marketing Strategies for ConferencesOmni-Channel Marketing Strategies for Conferences
Omni-Channel Marketing Strategies for Conferences
 
Digital Marketing: The New Kid on the Block
Digital Marketing: The New Kid on the BlockDigital Marketing: The New Kid on the Block
Digital Marketing: The New Kid on the Block
 
Usalytics.pitch.v3.1
Usalytics.pitch.v3.1Usalytics.pitch.v3.1
Usalytics.pitch.v3.1
 
Turning Automotive Marketing Ideas Into Actions
Turning Automotive Marketing Ideas Into ActionsTurning Automotive Marketing Ideas Into Actions
Turning Automotive Marketing Ideas Into Actions
 
Head Hunting
Head HuntingHead Hunting
Head Hunting
 
Make Your Website Sell! Chamber Of Commerce Presentation
Make Your Website Sell!   Chamber Of Commerce PresentationMake Your Website Sell!   Chamber Of Commerce Presentation
Make Your Website Sell! Chamber Of Commerce Presentation
 
So Why Should I Call This Guy?
So Why Should I Call This Guy?So Why Should I Call This Guy?
So Why Should I Call This Guy?
 
Content Marketing For Building And Construction Products
Content Marketing For Building And Construction ProductsContent Marketing For Building And Construction Products
Content Marketing For Building And Construction Products
 
Technology Talks - mapping the user journey and buyer persona marketing
Technology Talks - mapping the user journey and buyer persona marketingTechnology Talks - mapping the user journey and buyer persona marketing
Technology Talks - mapping the user journey and buyer persona marketing
 
Technology Talks - mapping the user journey and buyer persona marketing
Technology Talks - mapping the user journey and buyer persona marketingTechnology Talks - mapping the user journey and buyer persona marketing
Technology Talks - mapping the user journey and buyer persona marketing
 
B2B Marketing Introduction
B2B Marketing IntroductionB2B Marketing Introduction
B2B Marketing Introduction
 
Understanding Membership: Engage & Grow Your Organization
Understanding Membership: Engage & Grow Your OrganizationUnderstanding Membership: Engage & Grow Your Organization
Understanding Membership: Engage & Grow Your Organization
 
The inbounder London - 2.may 2017 - Hannah Thorpe content marketing for wat...
The inbounder London -  2.may 2017 - Hannah Thorpe content marketing  for wat...The inbounder London -  2.may 2017 - Hannah Thorpe content marketing  for wat...
The inbounder London - 2.may 2017 - Hannah Thorpe content marketing for wat...
 
The Inbounder - Content marketing for watching paint dry
The Inbounder - Content marketing  for watching paint dry The Inbounder - Content marketing  for watching paint dry
The Inbounder - Content marketing for watching paint dry
 
About Daily Deal Builder
About Daily Deal BuilderAbout Daily Deal Builder
About Daily Deal Builder
 
Cars dal-set thestageforwinningthesale
Cars dal-set thestageforwinningthesaleCars dal-set thestageforwinningthesale
Cars dal-set thestageforwinningthesale
 

Recently uploaded

📱Dehradun Call Girls Service 📱☎️ +91'905,3900,678 ☎️📱 Call Girls In Dehradun 📱
📱Dehradun Call Girls Service 📱☎️ +91'905,3900,678 ☎️📱 Call Girls In Dehradun 📱📱Dehradun Call Girls Service 📱☎️ +91'905,3900,678 ☎️📱 Call Girls In Dehradun 📱
📱Dehradun Call Girls Service 📱☎️ +91'905,3900,678 ☎️📱 Call Girls In Dehradun 📱
@Chandigarh #call #Girls 9053900678 @Call #Girls in @Punjab 9053900678
 
在线制作约克大学毕业证(yu毕业证)在读证明认证可查
在线制作约克大学毕业证(yu毕业证)在读证明认证可查在线制作约克大学毕业证(yu毕业证)在读证明认证可查
在线制作约克大学毕业证(yu毕业证)在读证明认证可查
ydyuyu
 
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdfpdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
JOHNBEBONYAP1
 
Lucknow ❤CALL GIRL 88759*99948 ❤CALL GIRLS IN Lucknow ESCORT SERVICE❤CALL GIRL
Lucknow ❤CALL GIRL 88759*99948 ❤CALL GIRLS IN Lucknow ESCORT SERVICE❤CALL GIRLLucknow ❤CALL GIRL 88759*99948 ❤CALL GIRLS IN Lucknow ESCORT SERVICE❤CALL GIRL
Lucknow ❤CALL GIRL 88759*99948 ❤CALL GIRLS IN Lucknow ESCORT SERVICE❤CALL GIRL
imonikaupta
 
( Pune ) VIP Baner Call Girls 🎗️ 9352988975 Sizzling | Escorts | Girls Are Re...
( Pune ) VIP Baner Call Girls 🎗️ 9352988975 Sizzling | Escorts | Girls Are Re...( Pune ) VIP Baner Call Girls 🎗️ 9352988975 Sizzling | Escorts | Girls Are Re...
( Pune ) VIP Baner Call Girls 🎗️ 9352988975 Sizzling | Escorts | Girls Are Re...
nilamkumrai
 
Thalassery Escorts Service ☎️ 6378878445 ( Sakshi Sinha ) High Profile Call G...
Thalassery Escorts Service ☎️ 6378878445 ( Sakshi Sinha ) High Profile Call G...Thalassery Escorts Service ☎️ 6378878445 ( Sakshi Sinha ) High Profile Call G...
Thalassery Escorts Service ☎️ 6378878445 ( Sakshi Sinha ) High Profile Call G...
Call Girls In Delhi Whatsup 9873940964 Enjoy Unlimited Pleasure
 

Recently uploaded (20)

WhatsApp 📞 8448380779 ✅Call Girls In Mamura Sector 66 ( Noida)
WhatsApp 📞 8448380779 ✅Call Girls In Mamura Sector 66 ( Noida)WhatsApp 📞 8448380779 ✅Call Girls In Mamura Sector 66 ( Noida)
WhatsApp 📞 8448380779 ✅Call Girls In Mamura Sector 66 ( Noida)
 
Sarola * Female Escorts Service in Pune | 8005736733 Independent Escorts & Da...
Sarola * Female Escorts Service in Pune | 8005736733 Independent Escorts & Da...Sarola * Female Escorts Service in Pune | 8005736733 Independent Escorts & Da...
Sarola * Female Escorts Service in Pune | 8005736733 Independent Escorts & Da...
 
20240507 QFM013 Machine Intelligence Reading List April 2024.pdf
20240507 QFM013 Machine Intelligence Reading List April 2024.pdf20240507 QFM013 Machine Intelligence Reading List April 2024.pdf
20240507 QFM013 Machine Intelligence Reading List April 2024.pdf
 
VIP Model Call Girls NIBM ( Pune ) Call ON 8005736733 Starting From 5K to 25K...
VIP Model Call Girls NIBM ( Pune ) Call ON 8005736733 Starting From 5K to 25K...VIP Model Call Girls NIBM ( Pune ) Call ON 8005736733 Starting From 5K to 25K...
VIP Model Call Girls NIBM ( Pune ) Call ON 8005736733 Starting From 5K to 25K...
 
2nd Solid Symposium: Solid Pods vs Personal Knowledge Graphs
2nd Solid Symposium: Solid Pods vs Personal Knowledge Graphs2nd Solid Symposium: Solid Pods vs Personal Knowledge Graphs
2nd Solid Symposium: Solid Pods vs Personal Knowledge Graphs
 
All Time Service Available Call Girls Mg Road 👌 ⏭️ 6378878445
All Time Service Available Call Girls Mg Road 👌 ⏭️ 6378878445All Time Service Available Call Girls Mg Road 👌 ⏭️ 6378878445
All Time Service Available Call Girls Mg Road 👌 ⏭️ 6378878445
 
20240509 QFM015 Engineering Leadership Reading List April 2024.pdf
20240509 QFM015 Engineering Leadership Reading List April 2024.pdf20240509 QFM015 Engineering Leadership Reading List April 2024.pdf
20240509 QFM015 Engineering Leadership Reading List April 2024.pdf
 
Pirangut | Call Girls Pune Phone No 8005736733 Elite Escort Service Available...
Pirangut | Call Girls Pune Phone No 8005736733 Elite Escort Service Available...Pirangut | Call Girls Pune Phone No 8005736733 Elite Escort Service Available...
Pirangut | Call Girls Pune Phone No 8005736733 Elite Escort Service Available...
 
📱Dehradun Call Girls Service 📱☎️ +91'905,3900,678 ☎️📱 Call Girls In Dehradun 📱
📱Dehradun Call Girls Service 📱☎️ +91'905,3900,678 ☎️📱 Call Girls In Dehradun 📱📱Dehradun Call Girls Service 📱☎️ +91'905,3900,678 ☎️📱 Call Girls In Dehradun 📱
📱Dehradun Call Girls Service 📱☎️ +91'905,3900,678 ☎️📱 Call Girls In Dehradun 📱
 
在线制作约克大学毕业证(yu毕业证)在读证明认证可查
在线制作约克大学毕业证(yu毕业证)在读证明认证可查在线制作约克大学毕业证(yu毕业证)在读证明认证可查
在线制作约克大学毕业证(yu毕业证)在读证明认证可查
 
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdfpdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
 
(INDIRA) Call Girl Pune Call Now 8250077686 Pune Escorts 24x7
(INDIRA) Call Girl Pune Call Now 8250077686 Pune Escorts 24x7(INDIRA) Call Girl Pune Call Now 8250077686 Pune Escorts 24x7
(INDIRA) Call Girl Pune Call Now 8250077686 Pune Escorts 24x7
 
Ganeshkhind ! Call Girls Pune - 450+ Call Girl Cash Payment 8005736733 Neha T...
Ganeshkhind ! Call Girls Pune - 450+ Call Girl Cash Payment 8005736733 Neha T...Ganeshkhind ! Call Girls Pune - 450+ Call Girl Cash Payment 8005736733 Neha T...
Ganeshkhind ! Call Girls Pune - 450+ Call Girl Cash Payment 8005736733 Neha T...
 
Microsoft Azure Arc Customer Deck Microsoft
Microsoft Azure Arc Customer Deck MicrosoftMicrosoft Azure Arc Customer Deck Microsoft
Microsoft Azure Arc Customer Deck Microsoft
 
Lucknow ❤CALL GIRL 88759*99948 ❤CALL GIRLS IN Lucknow ESCORT SERVICE❤CALL GIRL
Lucknow ❤CALL GIRL 88759*99948 ❤CALL GIRLS IN Lucknow ESCORT SERVICE❤CALL GIRLLucknow ❤CALL GIRL 88759*99948 ❤CALL GIRLS IN Lucknow ESCORT SERVICE❤CALL GIRL
Lucknow ❤CALL GIRL 88759*99948 ❤CALL GIRLS IN Lucknow ESCORT SERVICE❤CALL GIRL
 
20240510 QFM016 Irresponsible AI Reading List April 2024.pdf
20240510 QFM016 Irresponsible AI Reading List April 2024.pdf20240510 QFM016 Irresponsible AI Reading List April 2024.pdf
20240510 QFM016 Irresponsible AI Reading List April 2024.pdf
 
( Pune ) VIP Baner Call Girls 🎗️ 9352988975 Sizzling | Escorts | Girls Are Re...
( Pune ) VIP Baner Call Girls 🎗️ 9352988975 Sizzling | Escorts | Girls Are Re...( Pune ) VIP Baner Call Girls 🎗️ 9352988975 Sizzling | Escorts | Girls Are Re...
( Pune ) VIP Baner Call Girls 🎗️ 9352988975 Sizzling | Escorts | Girls Are Re...
 
"Boost Your Digital Presence: Partner with a Leading SEO Agency"
"Boost Your Digital Presence: Partner with a Leading SEO Agency""Boost Your Digital Presence: Partner with a Leading SEO Agency"
"Boost Your Digital Presence: Partner with a Leading SEO Agency"
 
Call Girls Sangvi Call Me 7737669865 Budget Friendly No Advance BookingCall G...
Call Girls Sangvi Call Me 7737669865 Budget Friendly No Advance BookingCall G...Call Girls Sangvi Call Me 7737669865 Budget Friendly No Advance BookingCall G...
Call Girls Sangvi Call Me 7737669865 Budget Friendly No Advance BookingCall G...
 
Thalassery Escorts Service ☎️ 6378878445 ( Sakshi Sinha ) High Profile Call G...
Thalassery Escorts Service ☎️ 6378878445 ( Sakshi Sinha ) High Profile Call G...Thalassery Escorts Service ☎️ 6378878445 ( Sakshi Sinha ) High Profile Call G...
Thalassery Escorts Service ☎️ 6378878445 ( Sakshi Sinha ) High Profile Call G...
 

More Than A Domain

Editor's Notes

  1. Font = Helvetica Make important keywords the same green color as “Your” in our company logo.
  2. Talk about what this means. How right now no one knows how to get ntld’s to really succeed, but we are all moving forward into the darkness making it light.
  3. Us numbers based on Weebly and another study 47% of small businesses didn’t have a website at the beginning of 2015
  4. Tying this back into .ngo people want to give, help, volunteer, etc. they truly don’t have the time