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De   A
                                                                                             Our Guiding                                                                                                                                 ve wa
                                                                                                                             Principles                                                                                                    lo rd
Our Values
                                                                                             Our guiding p
                                                                                                           rinciples define
                                                                                                                            our philosophy
                                                                                                                                                                                      Momentum Building Events                               pm -W
                                                                                                                                                                                                                                               en in
                                do on a day-t
                                              o-day basis
                                                                                            also underpin
                                                                                                           the design an
                                                                                                                         d delivery of
                                                                                                                                            and                                                                                                  t S nin
 Underpinning
                everything we
                                         mpromising
                                                                                            (formula)® dev
                                                                                                           elopment solu               our winning                                                                                                  ol g
                         a)® is the unco                                                                                  tions.                                                                                                                      ut
 at The w inning (formul                                                                         •	 Every individ                                                                                                                                        io
               to our core va
                              lues:                                                                                 ual and organi
                                                                                                                                      sation has the
                                                                                                                                                       potential to be                                                                                      ns
 commitment
                                                                                                •	 Organisatio                                                          successful
                                                                                                                  ns grow and de
                                                                                                    and develop                      velop when in
                                                                                                                                                      dividuals grow
                               Performance and delivery of our products                         •	 Developm
                                                                                                                ent solutions sh
                                rom the design
                               “F                              ise to
                                                                 prom                              issues and goals                ould be linked
                                                                                                                                                     to the challenge
                                                 ent and service                                                       faced by individ                                s,
                               to the commitm                                                      in the ‘real wor
                                                                                                                     ld’
                                                                                                                                          uals and organi
                                                                                                                                                            sations
                                                .”
                                our customers..                                               •	 Producing
                                                                                                               truly compellin
                                                                                                  achieving spec
                                                                                             •	 Changing th
                                                                                                                   tacular perform
                                                                                                                                  g visions will co
                                                                                                                                       ance results
                                                                                                                                                     ntribute to                       Aligning Strategy to Individual Performance
                                                                                                                e result will in
                                                                                                 mindset and be                  volve changin
                                                                                                                                                  g individuals’
                                 Pragmatism                                                                         haviour
                                 “We’re comm
                                                itted to using sim
                                                   d methods which
                                                                   ple,
                                                                       work
                                                                                             •	 You don’t kn
                                                                                                                ow what you do
                                                                                                                                    n’t know
                                                                                                                                                                                       Improving Operational Efficiency
                                 easily understoo           world’...”                      •	 Delivering
                                                                                                             training solutio
                                                  the ‘real
                                 successfully in                                                to encourage                   ns isn’t enough
                                                                                                                                                  – you have
                                                                                                                                                                                       Supporting Organisational Culture and Values
                                                                                                                learning
                                                                                            •	 Learning an
                                                                                                             d personal grow
                                                                                                                                 th is a journey
                                                                                           •	 To succeed                                            not a destinatio
                                                                                                             you need to en                                          n
                                                                                                                                joy it and have
                                   Inspiration
                                   “Inspiration de
                                                   scribes the high
                                                   ch to
                                                                    -
                                                         all aspects of ou
                                                                           r
                                                                                           •	 Performan
                                                                                               no one else
                                                                                                           ce is the ultim
                                                                                                                           ate responsibili
                                                                                                                                                   fun along the
                                                                                                                                              ty of the individ
                                                                                                                                                                  way
                                                                                                                                                                 ual,
                                                                                                                                                                                       High Performance Working
                                   octane approa                                          •	 Personal de
                                    organisation...”                                                        velopment solu
                                                                                                                              tions work best
                                                                                              are performan
                                                                                         •	 Anything le
                                                                                                               ce focused, pr
                                                                                                          ss than a comm
                                                                                                                                agmatic and in
                                                                                                                                                  when they
                                                                                                                                                  spiring                              Winning New Business
                                                                                             waste of effort                 itment to exce
                                                                                                                                               llence is a
                                                                                         •	 Everyone ca
                                                                                            and commit to
                                                                                                           n be successfu
                                                                                                              their own win
                                                                                                                           l when they id
                                                                                                                                             entify, develop
                                                                                                                                                                                       Improving the Customer Experience
                                                                                                                               ning (formula)®




       Visit our website         www.the-winning-formula.com for more information



                                                                                                                                                 Momentum
Three complimentary winning (formula)® solutions available now:                                                                                            FREE Podcasts!



 FREE!                                          FREE!                                           FREE!
 'Real World'                                   Business Leader                                 Business Growth                                              Podcast

 Book...                                        Consultation                                    Taster Session...
                                                                                                                                                       Download or listen
                                                                                                                                                        online for free!!
‘Real World’ describes how
accelerated growth, management
                                             The ‘consultation’ enables the business
                                             leader to discuss with one of our
                                                                                               The ‘taster event’ is an interactive,
                                                                                               thought provoking and inspirational
                                                                                                                                                                                                          “Award-winning development solutions
                                                                                                                                                          FREE Online
momentum and success can be
achieved on the business growth
                                             ‘specialists’ the challenges, obstacles
                                             and hurdles currently facing their
                                                                                               workshop focusing on the challenges
                                                                                               facing organisations on the business                   Business Growth Tests                               designed to accelerate growth, improve
journey. Unique in terms of style,           organisation on the business growth               growth journey. Leaders responsible
format and content, it is the first          journey. At the session we will share             for managing the growth expectations                         Accessible
                                                                                                                                                            Convenient
                                                                                                                                                                                                          performance and maximise potential...”
‘business growth’ book in the UK to          valuable insights, strategies and                 of your organisation are invited
be written for every employee in an          approaches designed to navigate the               to attend. Our winning (formula)®                            Invaluable
ambitious, fast growing organisation.        course and realise the organisation’s             approach to delivering growth is                        Visit our website today and
                                             plans for growth.                                 shared with the team.                                  access your FREE Growth Tests




                      To request more information or to arrange a complimentary consultation please contact:
                                                Chris Morrisey at TWF (Northern)                                                                                          Winners
                                   0845 074 0480                        chrismorrisey@the-winning-formula.com                                                      2004 & 2008
                                                                                                                                                                                                                                              2004 & 2008
                                                               © TWF (UK) Limited 2009. Used with permission only.
Momentum Building Events                                                                                                                                                                                                                National Training Award Winners 2004 & 2008

Our winning (formula)® Momentum Building Events are designed for the times when you need to                                                                Aligning Strategy to Individual Performance                                                        Improving Operational Efficiency
re-energise or re-focus your team at key points on your business growth journey. Each of the events                                                        The event is designed to enable employees to understand the link between the                       The event is designed to enable employees to understand the link between day to day
are highly interactive involving nominated groups of employees in your organisation and cover                                                              organisation’s business growth plans and their expected personal contribution on the               operational activity in the workplace and the level of success enjoyed by the organisation
                                                                                                                                                           business growth journey. Participants attending the event will have a greater understanding        on the business growth journey. Participants attending the event will have a greater
business issues and ‘growing pains’ identified by your business leaders and growth managers.                                                               of the challenges, hurdles and obstacles likely to be faced and how they will be overcome.         understanding of the main causes of operational inefficiency and will learn strategies that
                                                                                                                                                                                                                                                              will enable them to be more effective in their role.

The events are designed and developed for groups of between 10 and 20 people to allow each                                                                  Content                                                                                           Content
delegate to participate fully. Alternatively they can be adapted for a larger company-wide conference                                                          •	   The business growth journey                                                                  •	   Barriers to operational efficiency
setting, depending upon your requirements.                                                                                                                     •	   Barriers to future success                                                                   •	   Link with the business growth journey
                                                                                                                                                               •	   Challenges faced by a growing organisation                                                   •	   Cost of operational inefficiency
Typical momentum building events development areas include:                                                                                                    •	   The journey route map                                                                        •	   Critical success factors
                                                                                                                                                               •	   The six stages of the journey                                                                •	   Benefits of operational efficiency
 •	   Aligning strategy to individual performance                                                                                                              •	   The role of the business leader                                                              •	   Personal role analysis
 •	   Improving operational efficiency                                                                                                                         •	   Personal contribution expected                                                               •	   Role of the manager
                                                                                                                                                               •	   Strategy for success                                                                         •	   Personal strategies
 •	   Supporting organisational culture and values
                                                                                                                                                               •	   Activity and action planning                                                                 •	   Action and activity planning
 •	   High performance working
 •	   Winning new business
 •	   Improving the customer experience
                                                                                                                                                           Supporting Organisational Culture and Values                                                       High Performance Working
Each of the winning (formula) events is highly creative, practical, dynamic, interactive and
                              ®
                                                                                                                                                           The event is designed to enable employees to understand the link between the cultural              The event is designed to enable employees to understand the link between high
motivational and is tailored to the specific needs of your business and your marketplace. They are                                                         requirements of the organisation and the level of success enjoyed on the business growth           performance behaviour and the success of the organisation on the business growth
typically 90 minute sessions and can be delivered in a variety of flexible formats including half days                                                     journey. Specific cultural development areas are identified (from the list below) and built        journey. Participants attending the event will use winning (formula)® performance
modules or full day workshops.                                                                                                                             into the delivery of the overall event. Participants produce behavioural action plans linked       questionnaires to help produce personal action and activity plans.
                                                                                                                                                           to the needs of the business.
Practical workbooks, support materials and publications are provided at each event.                                                                         Culture and values development areas                                                              Content
                                                                                                               Benefits of our                                 •	
                                                                                                                                                               •	
                                                                                                                                                                    Time management
                                                                                                                                                                    Internal communication
                                                                                                                                                                                                                                                                 •	   The high performing organisation
                                                                                                                                                                                                                                                                 •	   Link with the business growth journey
Organisational Challenges                                                                                      Development Approach                            •	
                                                                                                                                                               •	
                                                                                                                                                                    Honesty and integrity
                                                                                                                                                                    Coping with change
                                                                                                                                                                                                                                                                 •	   Barriers to high performance
                                                                                                                                                                                                                                                                 •	   Cost of underperformance
                                                                                                                                                               •	   Taking personal responsibility                                                               •	   Critical success factors
To be successful on the business growth journey your organisation will need to successfully overcome a                                                         •	   Creating a learning environment
                                                                                                               Our tried, tested and proven approach           •	   Passion and spirit
                                                                                                                                                                                                                                                                 •	   The high performing individual
variety of challenges.                                                                                                                                                                                                                                           •	   Benefits of high performance working
                                                                                                               to delivering organisational growth             •	   Positive attitude
                                                                                                                                                                                                                                                                 •	   Measuring high performance working
To start with, it’s essential to prepare for the level of growth you want to achieve. You’ll need to look at   enables our client business leaders             •	   Teamworking
                                                                                                                                                                                                                                                                 •	   Action and activity planning
the ways in which you can increase sales and revenue streams, improve efficiency and motivate your             and managers to:
employees, amongst other things. It isn’t simply about any one stand-alone aspect. Every element needs
to work side by side with each other so that you develop a culture of ‘accountability, ownership and
                                                                                                               1. Have a greater understanding of          Winning New Business                                                                               Improving the Customer Experience
performance’ throughout your business.
                                                                                                                 the personal challenges facing them on
Your business leaders and managers will play a critical role in your business. They themselves face many         the business growth journey               The event is designed to enable employees to understand the link between the                       The event is designed to enable employees to understand the link between the
personal, operational and development challenges. Meeting these challenges will require the support of                                                     sales performance of the organisation and the future growth results achieved on                    service performance of the organisation and the future growth results achieved on
every individual in your organisation.                                                                                                                     the business growth journey. Participants attending the event will have a greater                  the business growth journey. Participants attending the event will have a greater
                                                                                                               2. Produce a route map to help them         understanding of the overall sales process and their expected contribution in this                 understanding of the overall service process and their expected contribution
                                                                                                                  navigate their course on the journey     vitally important operational function.                                                            towards improving the customer experience.
Our Winning (formula)® Momentum Building Events are designed to help your people understand                                                                 Content                                                                                           Content
the hurdles and obstacles you’re likely to face on the journey and at the same time recognise the              3. Equip themselves with the knowledge          •	   Importance of sales success                                                                  •	   Importance of the customer
importance of their personal contribution. More importantly your people will leave each event                     and skills to manage the ‘growth’            •	   Link with the business growth journey                                                        •	   Link with the business growth journey
with the confidence, knowledge and skills required to overcome the challenges faced by your                       expectations of the business                 •	   Customer buying needs and expectations                                                       •	   Customer service needs and expectations
organisation on the journey.                                                                                                                                   •	   The buying and selling process                                                               •	   The customer experience
                                                                                                                                                               •	   Different types of buyers                                                                    •	   Common reasons for losing customers
                                                                                                               4. Engage their people at the beginning         •	   Cost of a lost sale                                                                          •	   Personal service improvement skills
                                                                                                                  and throughout the journey                   •	   Retaining existing customers                                                                 •	   Winning new Customers
Key Features of Each Event                                                                                                                                     •	
                                                                                                                                                               •	
                                                                                                                                                                    Winning new Customers
                                                                                                                                                                    Action and activity planning
                                                                                                                                                                                                                                                                 •	
                                                                                                                                                                                                                                                                 •	
                                                                                                                                                                                                                                                                      Retaining existing customers
                                                                                                                                                                                                                                                                      Action and activity planning
                                                                                                               5. Motivate every employee to play an
                                                                                                                  active part on the journey, taking
 Interactive and practical
                                                                                                                  responsibility for their individual
 Bespoke to each client                                                                                          performance
                                                                                                                                                           Testimonials and Client Feedback
 90 minute workout sessions                                                                                                                                                                                                                                                                        We have a proven track record
 Delivered in-house or venue of choice
                                                                                                               We are able to achieve this by the
                                                                                                               development, delivery and supply of        “Enlightening and informative. Good chance to share views         “Challenging and thought provoking. Professionally                      of delivering high impact,
 Knowledge and skill focused                                                                                  specialist ‘business growth’ programmes,   and become aware of a culture you are part of without             prepared and presented. Gave me a much needed ‘shot
 Confidence building                                                                                          publications, resources and events.        necessarily realising it. Interesting to see how culture can      in the arm’. Loved the interactive style of delivery and the            practical and award winning
                                                                                                                                                          impact on the business. Didn’t realise how important it           way in which everyone was involved in the event.”
 Award winning design and delivery                                                                                                                       was. Helped us to look at how we can make a difference                                                                                    development workshops,
                                                                                                                                                          to the company as individuals.”                                   Dynal Biotech
 Energising and inspirational
                                                                                                                                                                                                                                                                                                    seminars and programmes.
 Teambuilding focused                                                                                                                                    The Mocom Group
                                                                                                                                                                                                                            “Fantastic event. The combination of our senior team                    Over 1,000 organisations and
                                                                                                                                                                                                                            and the winning formula contributed to an inspirational
                                                                                                                                                          “The best business event I’ve ever attended. ”                    evening. Not what I expected, really enjoyed it particularly            100,000 delegates have used
                                                                                                                                                                                                                            the journey theme and the link with our future plans.”
                                                                                                                                                          Timberwise
                                                                                                                                                                                                                            Parasol
                                                                                                                                                                                                                                                                                                    the winning (formula)®.



                                                                                                                                                            For more client feedback and downloadable client podcasts go to                                            www.the-winning-formula.com

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Momentum Building Events Brochure

  • 1. De A Our Guiding ve wa Principles lo rd Our Values Our guiding p rinciples define our philosophy Momentum Building Events pm -W en in do on a day-t o-day basis also underpin the design an d delivery of and t S nin Underpinning everything we mpromising (formula)® dev elopment solu our winning ol g a)® is the unco tions. ut at The w inning (formul • Every individ io to our core va lues: ual and organi sation has the potential to be ns commitment • Organisatio successful ns grow and de and develop velop when in dividuals grow Performance and delivery of our products • Developm ent solutions sh rom the design “F ise to prom issues and goals ould be linked to the challenge ent and service faced by individ s, to the commitm in the ‘real wor ld’ uals and organi sations .” our customers.. • Producing truly compellin achieving spec • Changing th tacular perform g visions will co ance results ntribute to  Aligning Strategy to Individual Performance e result will in mindset and be volve changin g individuals’ Pragmatism haviour “We’re comm itted to using sim d methods which ple, work • You don’t kn ow what you do n’t know  Improving Operational Efficiency easily understoo world’...” • Delivering training solutio the ‘real successfully in to encourage ns isn’t enough – you have  Supporting Organisational Culture and Values learning • Learning an d personal grow th is a journey • To succeed not a destinatio you need to en n joy it and have Inspiration “Inspiration de scribes the high ch to - all aspects of ou r • Performan no one else ce is the ultim ate responsibili fun along the ty of the individ way ual,  High Performance Working octane approa • Personal de organisation...” velopment solu tions work best are performan • Anything le ce focused, pr ss than a comm agmatic and in when they spiring  Winning New Business waste of effort itment to exce llence is a • Everyone ca and commit to n be successfu their own win l when they id entify, develop  Improving the Customer Experience ning (formula)® Visit our website www.the-winning-formula.com for more information Momentum Three complimentary winning (formula)® solutions available now: FREE Podcasts! FREE! FREE! FREE! 'Real World' Business Leader Business Growth Podcast Book... Consultation Taster Session... Download or listen online for free!! ‘Real World’ describes how accelerated growth, management The ‘consultation’ enables the business leader to discuss with one of our The ‘taster event’ is an interactive, thought provoking and inspirational “Award-winning development solutions FREE Online momentum and success can be achieved on the business growth ‘specialists’ the challenges, obstacles and hurdles currently facing their workshop focusing on the challenges facing organisations on the business Business Growth Tests designed to accelerate growth, improve journey. Unique in terms of style, organisation on the business growth growth journey. Leaders responsible format and content, it is the first journey. At the session we will share for managing the growth expectations  Accessible  Convenient performance and maximise potential...” ‘business growth’ book in the UK to valuable insights, strategies and of your organisation are invited be written for every employee in an approaches designed to navigate the to attend. Our winning (formula)®  Invaluable ambitious, fast growing organisation. course and realise the organisation’s approach to delivering growth is Visit our website today and plans for growth. shared with the team. access your FREE Growth Tests To request more information or to arrange a complimentary consultation please contact: Chris Morrisey at TWF (Northern) Winners 0845 074 0480 chrismorrisey@the-winning-formula.com 2004 & 2008 2004 & 2008 © TWF (UK) Limited 2009. Used with permission only.
  • 2. Momentum Building Events National Training Award Winners 2004 & 2008 Our winning (formula)® Momentum Building Events are designed for the times when you need to Aligning Strategy to Individual Performance Improving Operational Efficiency re-energise or re-focus your team at key points on your business growth journey. Each of the events The event is designed to enable employees to understand the link between the The event is designed to enable employees to understand the link between day to day are highly interactive involving nominated groups of employees in your organisation and cover organisation’s business growth plans and their expected personal contribution on the operational activity in the workplace and the level of success enjoyed by the organisation business growth journey. Participants attending the event will have a greater understanding on the business growth journey. Participants attending the event will have a greater business issues and ‘growing pains’ identified by your business leaders and growth managers. of the challenges, hurdles and obstacles likely to be faced and how they will be overcome. understanding of the main causes of operational inefficiency and will learn strategies that will enable them to be more effective in their role. The events are designed and developed for groups of between 10 and 20 people to allow each Content Content delegate to participate fully. Alternatively they can be adapted for a larger company-wide conference • The business growth journey • Barriers to operational efficiency setting, depending upon your requirements. • Barriers to future success • Link with the business growth journey • Challenges faced by a growing organisation • Cost of operational inefficiency Typical momentum building events development areas include: • The journey route map • Critical success factors • The six stages of the journey • Benefits of operational efficiency • Aligning strategy to individual performance • The role of the business leader • Personal role analysis • Improving operational efficiency • Personal contribution expected • Role of the manager • Strategy for success • Personal strategies • Supporting organisational culture and values • Activity and action planning • Action and activity planning • High performance working • Winning new business • Improving the customer experience Supporting Organisational Culture and Values High Performance Working Each of the winning (formula) events is highly creative, practical, dynamic, interactive and ® The event is designed to enable employees to understand the link between the cultural The event is designed to enable employees to understand the link between high motivational and is tailored to the specific needs of your business and your marketplace. They are requirements of the organisation and the level of success enjoyed on the business growth performance behaviour and the success of the organisation on the business growth typically 90 minute sessions and can be delivered in a variety of flexible formats including half days journey. Specific cultural development areas are identified (from the list below) and built journey. Participants attending the event will use winning (formula)® performance modules or full day workshops. into the delivery of the overall event. Participants produce behavioural action plans linked questionnaires to help produce personal action and activity plans. to the needs of the business. Practical workbooks, support materials and publications are provided at each event. Culture and values development areas Content Benefits of our • • Time management Internal communication • The high performing organisation • Link with the business growth journey Organisational Challenges Development Approach • • Honesty and integrity Coping with change • Barriers to high performance • Cost of underperformance • Taking personal responsibility • Critical success factors To be successful on the business growth journey your organisation will need to successfully overcome a • Creating a learning environment Our tried, tested and proven approach • Passion and spirit • The high performing individual variety of challenges. • Benefits of high performance working to delivering organisational growth • Positive attitude • Measuring high performance working To start with, it’s essential to prepare for the level of growth you want to achieve. You’ll need to look at enables our client business leaders • Teamworking • Action and activity planning the ways in which you can increase sales and revenue streams, improve efficiency and motivate your and managers to: employees, amongst other things. It isn’t simply about any one stand-alone aspect. Every element needs to work side by side with each other so that you develop a culture of ‘accountability, ownership and 1. Have a greater understanding of Winning New Business Improving the Customer Experience performance’ throughout your business. the personal challenges facing them on Your business leaders and managers will play a critical role in your business. They themselves face many the business growth journey The event is designed to enable employees to understand the link between the The event is designed to enable employees to understand the link between the personal, operational and development challenges. Meeting these challenges will require the support of sales performance of the organisation and the future growth results achieved on service performance of the organisation and the future growth results achieved on every individual in your organisation. the business growth journey. Participants attending the event will have a greater the business growth journey. Participants attending the event will have a greater 2. Produce a route map to help them understanding of the overall sales process and their expected contribution in this understanding of the overall service process and their expected contribution navigate their course on the journey vitally important operational function. towards improving the customer experience. Our Winning (formula)® Momentum Building Events are designed to help your people understand Content Content the hurdles and obstacles you’re likely to face on the journey and at the same time recognise the 3. Equip themselves with the knowledge • Importance of sales success • Importance of the customer importance of their personal contribution. More importantly your people will leave each event and skills to manage the ‘growth’ • Link with the business growth journey • Link with the business growth journey with the confidence, knowledge and skills required to overcome the challenges faced by your expectations of the business • Customer buying needs and expectations • Customer service needs and expectations organisation on the journey. • The buying and selling process • The customer experience • Different types of buyers • Common reasons for losing customers 4. Engage their people at the beginning • Cost of a lost sale • Personal service improvement skills and throughout the journey • Retaining existing customers • Winning new Customers Key Features of Each Event • • Winning new Customers Action and activity planning • • Retaining existing customers Action and activity planning 5. Motivate every employee to play an active part on the journey, taking  Interactive and practical responsibility for their individual  Bespoke to each client performance Testimonials and Client Feedback  90 minute workout sessions We have a proven track record  Delivered in-house or venue of choice We are able to achieve this by the development, delivery and supply of “Enlightening and informative. Good chance to share views “Challenging and thought provoking. Professionally of delivering high impact,  Knowledge and skill focused specialist ‘business growth’ programmes, and become aware of a culture you are part of without prepared and presented. Gave me a much needed ‘shot  Confidence building publications, resources and events. necessarily realising it. Interesting to see how culture can in the arm’. Loved the interactive style of delivery and the practical and award winning impact on the business. Didn’t realise how important it way in which everyone was involved in the event.”  Award winning design and delivery was. Helped us to look at how we can make a difference development workshops, to the company as individuals.” Dynal Biotech  Energising and inspirational seminars and programmes.  Teambuilding focused The Mocom Group “Fantastic event. The combination of our senior team Over 1,000 organisations and and the winning formula contributed to an inspirational “The best business event I’ve ever attended. ” evening. Not what I expected, really enjoyed it particularly 100,000 delegates have used the journey theme and the link with our future plans.” Timberwise Parasol the winning (formula)®. For more client feedback and downloadable client podcasts go to www.the-winning-formula.com