A strong logo is the foundation of any tech-driven brand. For Coding Town, our mission was to create a logo that reflects innovation, community, and a modern digital identity. This PDF walks through the design journey from brainstorming concepts rooted in technology and coding culture to refining ideas that balance professionalism with creativity. We explored color schemes symbolizing trust, intelligence, and growth, alongside typography choices that feel both tech-oriented and approachable. The final logo embodies the essence of Coding Town as a hub for technology, learning, and innovation. With clean lines and a modern aesthetic, it resonates with developers, learners, and businesses alike. Beyond visuals, the design was crafted for versatility, ensuring it scales seamlessly across websites, apps, merchandise, and digital campaigns. This case study highlights how our design approach not only delivered a unique logo but also gave Coding Town a recognizable brand identity that strengthens its presence in the competitive tech space. Step into this PDF to see how creativity, strategy, and design principles came together to shape the face of a forward-looking tech community.

1. CodingTown
LOGO DESIGN FOR
BRANDING
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2. BUSINESS NAME
CODINGTOWN
INDUSTRY
SOFTWARE MANAGEMENT
CLIENTʼS REQUIREMENT:
The CodingTown has decades of
experience in providing services for
so ware management. They
approached us for a unique logo design
representing their brand.
PROCESS FOLLOWED
We follow a common process for all our clients.
As this client had unique requirements, we brainstormed within the team
and tailor-made the process that best suited the clientʼs goals.
As first things first, for a logo design project, we get to know the
expectations of the client.
We planned to create a logo with a combination of an icon and text.
The negative spacing between ʻCʼ and ʻTʼ gave an impressive look to the
logo.
We chose a specific color palette and moved on with the sketching.
Then, went up for initial mockups. Weʼve submitted a few options initially
to the client.
A er a few iterations, the client was happy with the final logo that we
designed.
WHAT DID WE DO FOR THE CLIENT?

3. SEND DIRECT MAIL
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