For customers with exclusive wine choices, here is an iPad application with lots of features to learn more about wines and an exhaustive list of wines and wine gift catalog by wine type, region, appellation, varietal, professional ratings, and wine style. http://www.greymatterindia.com/mobile-application-for-wine-shopping

1. Client Requirement
Client required an application to enhance customer shopping experience as well as travelling
experience. Client serves a customer base that is exclusive and emphasizes on privacy and quality.
Customer requested an iPad application that could present his customers with the shopping catalogs
from top brands, merchants as well as entertainment magazines.
Client’s exact requirements were:
 Users should be able to find exactly what they are looking for with refined lists and filters.
 Ability to learn more about wines with an exhaustive list of wines and wine gift catalog by wine
type, region, appellation, varietal, professional ratings, and wine style.
 Offer customers with great value offers like “90+ Point Rated Wines under $20".
 Customers should have the ability to review, rate and save the wines they tried.
 Customers should have the ability to create lists and edit them as well as send them to friends.
 Customers should be able to add to cart and buy from the #1 Online wine shop.
Challenges
The team faced the following challenges
 A promenade view which showed 2 vertical carousels – Cover flows having views with mirrored
orientation.
 Creating a document directory that was to be maintained to store all the rich UI content in PDF
form. Ability to download it uninterruptedly.
 Maintaining a database of all the activities of users on a local database.

2. Technologies Used
Manpower
Operating System &
Server Management
iOS, Multi-Server Architecture with Staging & Production Environment
through Version Controlling releases, Server Optimization, Security & SSL
Implementation, Scheduler for Back-ups, Alert Monitoring System
Integration, Server Performance Tuning at regular intervals, Software
Firewall Configuration & Maintenance
Development Tools &
Environments
Xcode 4.2.1, Storyboard, SQLite Framework, iOS SDK 5.0, Objective C, Core
Data Framework etc.
Database SQLite Database Server, DB Clustering, DB Optimization, Master Slave
Replication, Query Optimization, Scheduler for Backups
Project Leader 1
Developers 2
Quality Assurance Testers 1

3. Planning
Taking into consideration the enormous nature of the site, the following development approach was
used.
 High level of data fetching technology and server technology was used.
 Research was scheduled to estimate the actual output that is in the form of different verticles
and business logics.
 High level development standards were used for managing data volumes and synchronization
was maintained for recent updates.
 Flawless development of the User Interface Layer.
Development Highlights
This application was built around objective C and core data framework. Later on, it was made
compatible with iOS SDK 5.1. All modules were designed using foundation, core graphics and UIKIT
frameworks. All user interface items were placed in view and controllers and were linked with controller
files project along with the outlets, actions of the UI element. Geo-fencing technology was used at
different stages. Third party tools were successfully integrated. The app was successfully developed
within a span of 3 months.