Andy Mayer is the Strategy Director at Yoomee. He provides tips for building a startup using the Lean Startup methodology including starting with users, involving users regularly, focusing on initial engagement, building less, explaining the process, building in feedback, and being human.

1. @andymayer
ANDY MAYER
Strategy Director at Yoomee

4. LEAN STARTUP

5. “Can it be built?”
“Should it be built?

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8. TIPS

9. #1
Start with the users

11. Design the right thing
before designing the
thing right
*It sucks to spend six months
perfecting something nobody wants

13. #2
Involve users regularly

15. #3
Focus on the initial
engagement

16. UNAWARE
INTERESTED
FIRST TIMER
REGULAR
PASSIONATE
Start here

17. #4
Build less

20. #5
Explain the process

21. #6
Build in feedback

24. #7
Be human
have fun, be safe

25. QUESTIONS
@andymayer