The packaging design for MELODI Honey draws inspiration from beehives and aims to reflect the purity of the product through a prismatic container design. Inspired by Art Deco, the packaging uses gold foil printing, earth tones, and intricate line designs with minimal text to modernize the traditional product. Glittering gold and bronze catch consumer attention while graphics of busy bees and exceptional metallic details imply the honey's high quality.

2. An ode to honey

4. LOGO & PACKAGING DESIGN
BRANDING

5. Inspiration of our creation for the MELODI Honey container are the bee
hives that produce this top quality product. The container has a prismatic
nature and reflects the purity of the Stathakis Family Honey. Inspired by
Art Deco, our packaging is an ode to honey. We used gold foil printing
and colors of the earth that represent that high quality product. Glimmer-
ing gold and bronze instantly catches the attention of consumers making
the MELODI Honey stand out. We decided to use intricate line design
and earth colors. Minimal text was used and the modern fonts turned a
traditional product into a modern necessity. The graphics used for the
packaging communicate energy similar to that of a busy, buzzing bees.
Exceptional metallic details imply the product’s high quality.