Tim Ogilvie, CEO, Peer Insight, presents at MEDTECH 2013 as our lunch keynote on October 8, 2013 on How to Build a Time Machine.

1. tim@peerinsight.com

5. word count: 2
DEBATE
vs.

6. word count: 4
TIME TRAVEL

13. word count: 8
DEBATE vs. TIME TRAVEL

14. word count: 14
How to build a
time machine.

15. word count: 15
1, frame

16. word count: 16
2, constrain

17. word count: 19
3, veto the veto

18. word count: 20
4, empathize

19. word count: 21
5, visualize

20. word count: 22
6, co-create

21. word count: 24
7, don’t separate

22. word count: 25
8, evaluate

23. word count: 26
9, iterate

24. word count: 26
9, iterate

25. word count: 38
1, frame
2, constrain
3, veto the veto
4, empathize
5, visualize
6, co-create
7, don’t separate
8, evaluate
9, iterate

35. Dear Jane,
We noticed that you have started collecting colors for three projects.
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Your friends at BEHR

36. word count: 50
1, frame
2, constrain
3, veto the veto
4, empathize
5, visualize
6, co-create
7, don’t separate
8, evaluate
9, iterate

38. Why is time travel so urgent for MedTech firms?
free
market
government
monopoly

39. Why is time travel so urgent for MedTech firms?
free
market
government
monopoly
“There’s
an app for
that!”

40. Why is time travel so urgent for MedTech firms?
free
market
government
monopoly
favorable
winds
•
•
•
•
•
Free IT
Cheap sensors
Baby boomer wave
Social production
Shift  outcomes

41. Why is time travel so urgent for MedTech firms?
free
market
government
monopoly
favorable
winds
•
•
•
•
•
Free IT
Cheap sensors
Baby boomer wave
Social production
Shift  outcomes
•
•
•
•
•
difficult
headwinds
Privacy
Lack of $ transparency
Lack of outcome “ “
Implementation of ACA
Reimbursement uncertainty

42. “Don’t debate,
experiment.”

43. “Be the change
you want to see
in the world.”

44. tim@peerinsight.com