SlideShare a Scribd company logo
Sources of
Information
ADD A FOOTER 2
 Local or Indigenous Knowledge
refers to the cumulative and
complex bodies of knowledge,
know-how, practices and
representations that are
maintained and developed by
local communities, who have
long histories of interaction with
the natural environment.
ADD A FOOTER 3
A library is a collection of resources, such as books,
periodicals, audiovisual materials, and other types of
media, that are organized and made available for
people to use. Libraries are typically run by institutions,
such as schools, universities, governments, or
communities, and they can serve a wide range of
purposes, including education, research, entertainment,
and cultural preservation.
In addition to physical materials, many libraries also
offer digital resources, such as e-books, online
databases, and digital archives. Libraries play an
important role in promoting literacy, providing access to
information and knowledge, and supporting intellectual
and cultural development.
ADD A FOOTER 4
 Academic Library
 Public Library
 School Library
 Special Library
ADD A FOOTER 5
Academic Library
Serves colleges and universities
Public Library
Serves cities and towns of all types
School Library
Serves students from Kindergarten
to Grade 12
Special Library
Are in specialized environments, such as hospitals, corporations,
museums, the military, private business, and the government.
It is a global computer
network providing a variety
of information and
communication facilities,
consisting of interconnected
networks using standardized
communication protocols.
ADD A FOOTER 6
ADD A FOOTER 7
Reliability
Accuracy
Value
Information is said to be reliable if it can be verified
and evaluated. Others refer to the trustworthiness of
the source in evaluating the reliability of information.
Authority
Timeliness
ADD A FOOTER 8
Accuracy refers to the closeness of the report to the
actual data. Measurement of accuracy varies,
depending on the type of information being evaluated.
Forecasts are said to be accurate if the report is similar
to the actual data.
Financial information is considered accurate if the
values are correct, properly classified, and presented.
ADD A FOOTER 9
1.) Look for facts.
2.) Cross-reference with other sources for consistency.
3.) Determine the reason for writing and publishing the
information.
Information is said to be of value if it aids the user
in making or improving decisions
ADD A FOOTER 10
Much of the information we gather daily do not come
from a primary source but are passed on through
secondary sources such as writers, reporters, and
the like. Sources with an established expert on the
subject matter are considered as having sound
authority on the subject.
ADD A FOOTER 11
Reliability, accuracy, and value of information may vary
based on the time it was produced or acquired. While a
piece of information may have been found accurate,
reliable, and valuable during the time it was produced, it
may become irrelevant and inaccurate with the passing
of time (thus making it less valuable). Other information
may be timeless, proven to be the same in reliability,
accuracy, and value throughout history
ADD A FOOTER 12
1.) Check the Author
2.) Check the Date of Publication or of update
3.) Check for Citations
4.) Check the Domain or owner of the site/page.
ADD A FOOTER 13
 Mass media refers to various forms of
communication technologies that are
used to reach a large audience or
mass of people. These media include
traditional channels such as print
(newspapers, magazines), broadcast
(television, radio), and cinema, as
well as newer digital channels like the
internet, social media platforms, and
mobile devices.
ADD A FOOTER 14
ADD A FOOTER 15
ADD A FOOTER 16
 refer to the languages that
are used to communicate
information through various
forms of media, such as
written, spoken, visual, or
digital media.
ADD A FOOTER 17
Comes from the French word meaning
“type” or “class”.
Can be recognized by its common set of
distinguishing features (Codes and
Conventions)
ADD A FOOTER 18
CODES
Are systems of signs,
which create meaning.
CONVENTIONS
Are the generally accepted
ways of doing something.
ADD A FOOTER 19
TYPES OF
CODES
TECHNIC
AL
SYMBOLI
C
WRITTE
N
ADD A FOOTER 20
Ways in equipment is
used to tell the story
(camera techniques,
framing, depth of fields,
lighting and etc.)
ADD A FOOTER 21
Show what is beneath
the surface of what we
see ( objects, setting,
body language, clothing ,
color, etc.)
ADD A FOOTER 22
Use of language style and textual layout
(headlines, captions, speech bubbles,
language style, etc.)
ADD A FOOTER 23
ADD A FOOTER 24
1. Which of the following is an example of a media information
source?
a) A local library
b) A TV news broadcast
c) An indigenous elder's oral tradition
d) A personal diary
2. Which of the following is NOT a traditional media
information source?
a) Newspaper
b) Radio
c) Television
d) Internet
ADD A FOOTER 25
3. Which of the following is a benefit of using a library as an information
source?
a) Libraries always have the most up-to-date information available.
b) Libraries provide a curated collection of information sources.
c) Libraries are the only place to access information on niche topics.
d) Libraries are accessible 24/7 from anywhere with an internet connection.
4. What is the term used to describe knowledge that is
unique to a particular culture or community?
a) Traditional knowledge
b) Scientific knowledge
c) Indigenous knowledge
d) Modern knowledge
ADD A FOOTER 26
5. Which of the following is an example of mass
media?
a) A community radio station
b) A personal blog
c) A church newsletter
d) A text message
6. Which of the following is a primary purpose of a library?
a) To provide access to books and other materials for borrowing
or research
b) To sell books and other materials for a profit
c) To provide entertainment through films and music
d) To provide social gathering spaces
ADD A FOOTER 27
7. Which information source is the most
traditional way to find information?
a) Library
b) Internet
c) Mass media
d) Indigenous knowledge
8. Which source of information is most accessible
and widely used by people around the world?
a) Indigenous knowledge
b) Library
c) Internet
d) Mass media
ADD A FOOTER 28
9. Which of the following information sources includes
books, journals, magazines, and other print materials?
a) Library
b) Internet
c) Mass media
d) Indigenous knowledge
10. Which of the following information sources refers to the means
of communication that reach a large audience, such as television,
radio, and newspapers?
a) Library
b) Internet
c) Mass media
d) Indigenous knowledge

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Media Information Literacy

  • 2. ADD A FOOTER 2  Local or Indigenous Knowledge refers to the cumulative and complex bodies of knowledge, know-how, practices and representations that are maintained and developed by local communities, who have long histories of interaction with the natural environment.
  • 3. ADD A FOOTER 3 A library is a collection of resources, such as books, periodicals, audiovisual materials, and other types of media, that are organized and made available for people to use. Libraries are typically run by institutions, such as schools, universities, governments, or communities, and they can serve a wide range of purposes, including education, research, entertainment, and cultural preservation. In addition to physical materials, many libraries also offer digital resources, such as e-books, online databases, and digital archives. Libraries play an important role in promoting literacy, providing access to information and knowledge, and supporting intellectual and cultural development.
  • 4. ADD A FOOTER 4  Academic Library  Public Library  School Library  Special Library
  • 5. ADD A FOOTER 5 Academic Library Serves colleges and universities Public Library Serves cities and towns of all types School Library Serves students from Kindergarten to Grade 12 Special Library Are in specialized environments, such as hospitals, corporations, museums, the military, private business, and the government.
  • 6. It is a global computer network providing a variety of information and communication facilities, consisting of interconnected networks using standardized communication protocols. ADD A FOOTER 6
  • 7. ADD A FOOTER 7 Reliability Accuracy Value Information is said to be reliable if it can be verified and evaluated. Others refer to the trustworthiness of the source in evaluating the reliability of information. Authority Timeliness
  • 8. ADD A FOOTER 8 Accuracy refers to the closeness of the report to the actual data. Measurement of accuracy varies, depending on the type of information being evaluated. Forecasts are said to be accurate if the report is similar to the actual data. Financial information is considered accurate if the values are correct, properly classified, and presented.
  • 9. ADD A FOOTER 9 1.) Look for facts. 2.) Cross-reference with other sources for consistency. 3.) Determine the reason for writing and publishing the information. Information is said to be of value if it aids the user in making or improving decisions
  • 10. ADD A FOOTER 10 Much of the information we gather daily do not come from a primary source but are passed on through secondary sources such as writers, reporters, and the like. Sources with an established expert on the subject matter are considered as having sound authority on the subject.
  • 11. ADD A FOOTER 11 Reliability, accuracy, and value of information may vary based on the time it was produced or acquired. While a piece of information may have been found accurate, reliable, and valuable during the time it was produced, it may become irrelevant and inaccurate with the passing of time (thus making it less valuable). Other information may be timeless, proven to be the same in reliability, accuracy, and value throughout history
  • 12. ADD A FOOTER 12 1.) Check the Author 2.) Check the Date of Publication or of update 3.) Check for Citations 4.) Check the Domain or owner of the site/page.
  • 13. ADD A FOOTER 13  Mass media refers to various forms of communication technologies that are used to reach a large audience or mass of people. These media include traditional channels such as print (newspapers, magazines), broadcast (television, radio), and cinema, as well as newer digital channels like the internet, social media platforms, and mobile devices.
  • 16. ADD A FOOTER 16  refer to the languages that are used to communicate information through various forms of media, such as written, spoken, visual, or digital media.
  • 17. ADD A FOOTER 17 Comes from the French word meaning “type” or “class”. Can be recognized by its common set of distinguishing features (Codes and Conventions)
  • 18. ADD A FOOTER 18 CODES Are systems of signs, which create meaning. CONVENTIONS Are the generally accepted ways of doing something.
  • 19. ADD A FOOTER 19 TYPES OF CODES TECHNIC AL SYMBOLI C WRITTE N
  • 20. ADD A FOOTER 20 Ways in equipment is used to tell the story (camera techniques, framing, depth of fields, lighting and etc.)
  • 21. ADD A FOOTER 21 Show what is beneath the surface of what we see ( objects, setting, body language, clothing , color, etc.)
  • 22. ADD A FOOTER 22 Use of language style and textual layout (headlines, captions, speech bubbles, language style, etc.)
  • 24. ADD A FOOTER 24 1. Which of the following is an example of a media information source? a) A local library b) A TV news broadcast c) An indigenous elder's oral tradition d) A personal diary 2. Which of the following is NOT a traditional media information source? a) Newspaper b) Radio c) Television d) Internet
  • 25. ADD A FOOTER 25 3. Which of the following is a benefit of using a library as an information source? a) Libraries always have the most up-to-date information available. b) Libraries provide a curated collection of information sources. c) Libraries are the only place to access information on niche topics. d) Libraries are accessible 24/7 from anywhere with an internet connection. 4. What is the term used to describe knowledge that is unique to a particular culture or community? a) Traditional knowledge b) Scientific knowledge c) Indigenous knowledge d) Modern knowledge
  • 26. ADD A FOOTER 26 5. Which of the following is an example of mass media? a) A community radio station b) A personal blog c) A church newsletter d) A text message 6. Which of the following is a primary purpose of a library? a) To provide access to books and other materials for borrowing or research b) To sell books and other materials for a profit c) To provide entertainment through films and music d) To provide social gathering spaces
  • 27. ADD A FOOTER 27 7. Which information source is the most traditional way to find information? a) Library b) Internet c) Mass media d) Indigenous knowledge 8. Which source of information is most accessible and widely used by people around the world? a) Indigenous knowledge b) Library c) Internet d) Mass media
  • 28. ADD A FOOTER 28 9. Which of the following information sources includes books, journals, magazines, and other print materials? a) Library b) Internet c) Mass media d) Indigenous knowledge 10. Which of the following information sources refers to the means of communication that reach a large audience, such as television, radio, and newspapers? a) Library b) Internet c) Mass media d) Indigenous knowledge