1. The document outlines the teaching scheme, credits, and examination scheme for various subjects in the MBA Semester III at Gujarat Technological University. 2. It lists the compulsory subjects which include Strategic Management, Legal Aspects of Business, and New Enterprise and Innovation Management. 3. Functional specialization subjects are offered in areas of Marketing, Finance, Human Resource, and Information Systems. 4. Sectorial specialization subjects cover various industries like Retailing, Pharmaceutical, Rural Marketing, Public Systems, Banking, and Insurance.

1. GUJARAT TECHNOLOGICAL UNIVERSITY
MBA Semester III Subject Code/ Teaching / Examination Scheme
Teaching Scheme Credits University Mid Sem. Continuous Total
Examination Test Evaluation Marks
Sr. Paper Subject
Subject Specialization Subject Name (Marks)(E) Marks(M) Componenet
No. No. code
(I)
Strategic Management (SM) 830001 40 Sessions of 75 Minutes 3 70 30 50 150
Legal Aspects of Business (LAB) 830002 40 Sessions of 75 Minutes 3 70 30 50 150
Compulsory
1 83 0
subject New Enterprise and Innovation Management (NE&IM) 830003 40 Sessions of 75 Minutes 3 70 30 50 150
Summer Internship Programme 830004 40 Sessions of 75 Minutes 6 100 0 0 100
Consumer Behaviour and Marketing Research 830101 40 Sessions of 75 Minutes 3 70 30 50 150
(CB&MR)
8301 Marketing Integrated Marketing Communication (IMC) 830102 40 Sessions of 75 Minutes 3 70 30 50 150
Sales and Distribution Management (SDM) 830103 40 Sessions of 75 Minutes 3 70 30 50 150
Corporate Taxation & Financial Planning (CT&FP) 830201 40 Sessions of 75 Minutes 3 70 30 50 150
8302 Finance Management of Financial Services (MFS) 830202 40 Sessions of 75 Minutes 3 70 30 50 150
Functional 830203 40 Sessions of 75 Minutes 3 70 30 50 150
Security Analysis and Portfolio Management (SAPM)
Areas
2 Change Management and Organizational Development 830301 40 Sessions of 75 Minutes 3 70 30 50 150
Specializatio
n (CM&OD)
8303 Human Resource Compensation Management (CM) 830302 40 Sessions of 75 Minutes 3 70 30 50 150
Management of Industrial Relations and Labour 830303 40 Sessions of 75 Minutes 3 70 30 50 150
Legislations (MIR&LL)
Database Management (DM) 830401 40 Sessions of 75 Minutes 3 70 30 50 150
8304 Information System System Analysis and Design (SA&D) 830402 40 Sessions of 75 Minutes 3 70 30 50 150
Technology and Business (T&B) 830403 40 Sessions of 75 Minutes 3 70 30 50 150
Retailing Sector Retailing-I 839901 40 Sessions of 75 Minutes 3 70 30 50 150
Pharmaceutical and 839902 40 Sessions of 75 Minutes 3 70 30 50 150
Pharmaceutical Management
Healthcare Sector
Sectorial Rural and 839903 40 Sessions of 75 Minutes 3 70 30 50 150
Area Rural Marketing
3 8399 Cooperative Sector
Specializatio Public Systems and 839904 40 Sessions of 75 Minutes 3 70 30 50 150
n Public System and Policy -I
Policy
Banking and 839905 40 Sessions of 75 Minutes 3 70 30 50 150
Banking and Insurance
Insurance