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Пётр Ламан
мастер сцены
поэт, прозаик
переводчик
Есть искра
божья!
Общественный деятель, экономист Ярослав Романчук
Алмаз знаний!
Издание книги #МатрицаШУРА
Автор Леонид ШУР
победитель ряда бизнес-конкурсов
директор Центра поддержки предпринимательства
ОДО "Витебский бизнес-центр" (с 1994)
Формат <А4 квадрат
ПРОБЛЕМА – низкий уровень бизнеса СНГ
Матрица ШУРА – универсальная методика =
известные, но трансформированные
+ новые подходы
Мультиучебник - аналитикам и решалам
в жизни и бизнесе
Уникальность = знания (суть) + байки (форма)
Книга + сервис
Витебского
бизнес-центра
консалтинг
бизнес-планы
маркетинг
Роман для роста личности и
бизнеса
Таблицы и пояснения, истории и стихи
4 ТОМА
КВАДРАТ
ИЗ 4
КВАДРАТОВ
Практическая
библия
Типичный клиент - мужчина
35 лет, в/о, Минск
ПРЯМЫЕ - начинающие и
молодые бизнесмены
КОСВЕННЫЕ -
зарабатывающие на прямых
КНИГИ
Подарочные,
твердый переплет - 100-1000
В мягкой обложке 5-99 штук
Конкуренты –
деловая и
художественная
литература
Практики
VS
теоретики
 Продажи 2018г. – Витебск и Минск, 2019г. – Россия и
Украина
 Брендинг Леонид ШУР Витебский бизнес-центр
книга и методика #МатрицаШУРА
 Интернет – SMM больше 10000 френдов, блог…
 Прямые коммуникации
 Партнёрство
Команда
Леонид ШУР бизнес-тренер, консультант
победитель литературных конкурсов
ментор 2012 года на bel.biz
Замы в ОДО “Витебский бизнес-центр”
Олег Балюконис Александр Дубровский
Гл. бухгалтер Дизайнер-верстальщик
Ольга Рибчинская Евгений Дубровский
Эксперты
Международные бизнес-тренеры
Марк Аллен (США) Александр Шнайдерман
(Россия-Израиль)
Научный редактор Галина Яшева Редактор-корректор Елена Гринь
2018-2019 годы КРАУДФАНДИНГ
ПРОДАЖИ 4 томов и частей книг
(цифра, аудио, видео) – посредникам 5% за заказы
РЕКЛАМА
Редактура и подготовка макета
Финансы
Себестоимость I тома в твёрдом переплёте 20 р., в мягком – 10 р.
ЦЕНА I тома предоплата 25 р. - 15 р.
Розница/бонус (презентация, упаковка, автограф, консультация) 45 р.
Опт (и партнёрам), почтой, vitinvest.by, в офисе 35 р. - 20 р.
ИНВЕСТИЦИИ
10000 руб.
в выпуск
500 томов
ПРИЗЫ
бизнес-конкурсов
В 2020 году
возврат +50%0
10000
20000
30000
40000
50000
60000
70000
80000
90000
2018 2019 2020
прибыль
проданные книги
Владимир
Карягин
Рекомендую
Матрицу
ШУРА!

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