Finding the next location where a retail outlet will open their store.

1. Location
Intelligence
Chris Orwa
@blackorwa
blackorwa.com

7. Analysis Questions?
1. Will Big Square open a new branch within a year?
2. Where will Big Square open the new branch?

9. Central Place Theory
● A geographical theory that seeks to explain
the number, size and location of human
settlement in an urban system.
● Settlements are simply functioned as
‘central places’ providing services to
surrounding areas.

10. ● Threshold : minimum market (population or income)
needed to bring about the selling of a particular good
or service.
● Range : maximum distance consumers are prepared
to travel to acquire goods
Principles

12. Prior Probabilities

13. Lloyd’s Algorithm

19. Steiner Minimal Trees

24. Posterior Probability

25. Sector Probabilities
P(Karen) = 1
P(Adlife | Lavington,Junction) = 0.66
P(Junction | Lavington) = 0.33
P(Gigiri | Lavington) = 0.625
P(Oval | Lavington, Junction, Gigiri) = 1
P(Garden City | Lavington, Gigiri, Oval, Bellevue) = 0.5
P(Wilson | Lavington, Junction, Oval, Adlife) = 0
P(Bellevue | Lavington, Junction, Oval, Gigiri, Garden City) = 0

28. Brier Score

29. Positional Probability
A type of probability that depends on the
number of arrangements in space that
yield a particular state.

30. Positional Probability