This document discusses LinkedIn's Talent Brand Index which measures the strength of an employer's brand compared to talent peers. The index shows how 10 peers rank on employer brand with the employer of choice having the strongest brand and those below having weaker brands.

1. LinkedIn’s Talent Brand Index can measure the
strength of your employer brand vs. talent peers
7 of 10
Peers:
• Gemeente
Amsterdam
• Gemeente Leiden
• Gemeente
Rotterdam
• Gemeente Utrecht
• Haagse Hogeschool
• Haeghe Groep
• Ministerie van BZK
• Sportsupport
• UWV
Employer of Weaker employer
choice brand
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